Research can make the world better place

Goodmill is a social contribution program we have carried out since 2018, based on our belief that we can use research to make the world a better place. As part of our CSR strategy, we are engaging in a variety of initiatives, including research support for NPOs and other non-profit organizations, as well as volunteer activities and other efforts.

Support Examples

Special free plans offers for “Questant” and “Mill Talk”

With the self-service research services Macromill offers, “Questant” and “Mill Talk,” users can quickly visualize issues and test out hypotheses.

Services offered


“Questant” self-service survey tool

  • Free of charge for regular plans (annual payment)
Idea collection tool “Mill Talk”

Idea collection tool “Mill Talk”

  • CSV downloads twice a year (including features equivalent to the 100 displays below)
  • Display from 31 to 100 items four times a year

Eligible organizations

Specified Non-profit Organization (NPO), Certified Specified Non-profit Organization (Certified NPO)

Examples of organizations that use the system (extract from a list)
Examples of organizations that use the system (extract from a list)

Picture book campaign

We are taking part in a campaign to deliver picture books sponsored by the Shanti Volunteer Association. We helped with volunteer activities to create and deliver picture books using stickers translated into local languages to children in Southeast Asia.

Picture book campaign

Work experience for junior high school students

We hosted students from Konan Junior High School in Tokyo’s Minato Ward for a work experience program. Over the course of three days, students learned about business etiquette and the basics of research, created questionnaires using “Questant,” analyzed the results, and made presentations.

Work experience for junior high school students

Research support activities for NPOs

Macromill acts to support the efforts of NPOs to identify and resolve issues facing the communities they serve. We conduct fact-finding surveys on social issues in collaboration with the NPOs and outside organizations, harnessing our research know-how, research techniques, solutions, and other resources, which allows us to quantitatively visualize and verify the day-to-day issues felt in the communities.

Sample of survey reports provided

Sample of survey reports provided1 Sample of survey reports provided2 Sample of survey reports provided3