{"id":26197,"date":"2026-08-06T11:06:50","date_gmt":"2026-08-06T02:06:50","guid":{"rendered":"https:\/\/www.macromill.com\/service\/?post_type=words&#038;p=26197"},"modified":"2026-08-06T11:08:25","modified_gmt":"2026-08-06T02:08:25","slug":"unit-economics","status":"publish","type":"words","link":"https:\/\/www.macromill.com\/service\/words\/unit-economics\/","title":{"rendered":"\u30e6\u30cb\u30c3\u30c8\u30a8\u30b3\u30ce\u30df\u30af\u30b9\u3068\u306f\uff1f\u30d3\u30b8\u30cd\u30b9\u306e\u201c\u5132\u304b\u308b\u69cb\u9020\u201d\u3092\u53ef\u8996\u5316\u3059\u308b\u6700\u91cd\u8981\u6307\u6a19\u3092\u5fb9\u5e95\u89e3\u8aac"},"content":{"rendered":"\n<p class=\"mdl_am_p mdl_am_align_left\">\u300c\u6bce\u6708\u306e\u58f2\u4e0a\u306f\u53f3\u80a9\u4e0a\u304c\u308a\u3002\u30e6\u30fc\u30b6\u30fc\u3082\u5897\u3048\u3066\u3044\u308b\u3002<br>\u2026\u2026\u306a\u306e\u306b\u3001\u30ad\u30e3\u30c3\u30b7\u30e5\u304c\u5897\u3048\u306a\u3044\u3002\u5229\u76ca\u3082\u51fa\u306a\u3044\u3002\u300d<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u3053\u306e\u60a9\u307f\u3001\u6210\u9577\u4e2d\u306e\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u3084SaaS\u4f01\u696d\u307b\u3069\u3088\u304f\u805e\u304d\u307e\u3059\u3002<br>\u539f\u56e0\u306f\u3055\u307e\u3056\u307e\u3067\u3059\u304c\u3001\u305d\u306e\u6838\u5fc3\u3092\u7a81\u304f\u554f\u3044\u304c\u3072\u3068\u3064\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u300c1\u30e6\u30fc\u30b6\u30fc\u3042\u305f\u308a\u3001\u3061\u3083\u3093\u3068\u5132\u304b\u3063\u3066\u3044\u308b\u304b\uff1f\u300d<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u3053\u306e\u554f\u3044\u306b\u7b54\u3048\u308b\u305f\u3081\u306b\u4f7f\u308f\u308c\u308b\u306e\u304c\u3001\u30e6\u30cb\u30c3\u30c8\u30a8\u30b3\u30ce\u30df\u30af\u30b9\uff08Unit Economics\uff09\u3067\u3059\u3002<br><span class=\"mdl_am_style_bold\">\u58f2\u4e0a\u306e\u5408\u8a08\u3067\u306f\u306a\u304f\u3001\u201c1\u4eba\u3042\u305f\u308a\u201d\u306e\u7d4c\u6e08\u6027\u3092\u898b\u308b\u3053\u3068\u3067\u3001\u30d3\u30b8\u30cd\u30b9\u306e\u63a1\u7b97\u6027\u3084\u30b9\u30b1\u30fc\u30e9\u30d3\u30ea\u30c6\u30a3\u304c\u898b\u3048\u3066\u304d\u307e\u3059<\/span>\u3002<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u3053\u306e\u8a18\u4e8b\u3067\u306f\u3001\u300c\u8a00\u8449\u306e\u610f\u5473\u300d\u3060\u3051\u3067\u306f\u306a\u304f\u3001\u30e6\u30cb\u30c3\u30c8\u30a8\u30b3\u30ce\u30df\u30af\u30b9\u3092\u3069\u3046\u8aad\u307f\u3001\u3069\u3046\u4f7f\u3048\u3070\u30d3\u30b8\u30cd\u30b9\u304c\u5909\u308f\u308b\u306e\u304b\uff1f<br>\u3092\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u7d4c\u55b6\u306e\u5b9f\u52d9\u76ee\u7dda\u3067\u5fb9\u5e95\u7684\u306b\u89e3\u8aac\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n\n\n<div class=\"mm-author-section\">\r\n  <h2 class=\"mm-author-section__title\">\u76e3\u4fee<\/h2>\r\n  <div class=\"mm-author-section__content\">\r\n    <div class=\"mm-author-section__logo\">\r\n      <img decoding=\"async\" src=\"https:\/\/www.macromill.com\/service\/wp-content\/uploads\/logo_mm_author.png\" alt=\"Macromill Logo\">\r\n    <\/div>\r\n    <div class=\"mm-author-section__details\">\r\n      <h3 class=\"mm-author-section__name\">Macromill News \u4e8b\u52d9\u5c40<\/h3>\r\n      <p class=\"mm-author-section__supervisor\">\u76e3\u4fee\uff1a\u682a\u5f0f\u4f1a\u793e\u30de\u30af\u30ed\u30df\u30eb \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30e6\u30cb\u30c3\u30c8<\/p>\r\n      <p class=\"mm-author-section__description mm-author-only-pc\">\r\n        20\u4e07\u4eba\u4ee5\u4e0a\u304c\u767b\u9332\u3059\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30e1\u30c7\u30a3\u30a2\u300cMacromill News\u300d\u3092\u8d77\u70b9\u306b\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u77e5\u898b\u3084\u6d88\u8cbb\u8005\u30a4\u30f3\u30b5\u30a4\u30c8\u306b\u95a2\u308f\u308b\u60c5\u5831\u3092\u767a\u4fe1\u3002\r\n      <\/p>\r\n    <\/div>\r\n  <\/div>\r\n  <p class=\"mm-author-section__description mm-author-only-sp\">\r\n    20\u4e07\u4eba\u4ee5\u4e0a\u304c\u767b\u9332\u3059\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30e1\u30c7\u30a3\u30a2\u300cMacromill News\u300d\u3092\u8d77\u70b9\u306b\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u77e5\u898b\u3084\u6d88\u8cbb\u8005\u30a4\u30f3\u30b5\u30a4\u30c8\u306b\u95a2\u308f\u308b\u60c5\u5831\u3092\u767a\u4fe1\u3002\r\n  <\/p>\r\n  <div class=\"mm-author-section__newsletter\">\r\n    <p class=\"mm-author-section__newsletter-prompt\">\u30cb\u30e5\u30fc\u30b9\u30ec\u30bf\u30fc\u767b\u9332\u306f\u3053\u3061\u3089<\/p>\r\n    <div id=\"pardot-form-cta_mlmg01\">\r\n      <script><\/script>\r\n      <noscript>\r\n        <iframe id=\"iframe_cta_mlmg01\" style=\"width:100%; height:1px; display:block; margin: auto auto; border:none;\" class=\"\" src=\"https:\/\/info.macromill.com\/l\/864792\/2025-04-20\/qjl2km\"><\/iframe>\r\n      <\/noscript>\r\n    <\/div>\r\n  <\/div>\r\n<\/div>\r\n<div id=\"pardot-form-cta_mlmg01\" style=\"display:none;\">\r\n  <script><\/script>\r\n  <noscript>\r\n    <iframe id=\"iframe_cta_mlmg01\" style=\"width:100%; height:1px; display:block; margin: auto auto; border:none;\" class=\"\" src=\"https:\/\/info.macromill.com\/l\/864792\/2025-04-20\/qjl2km\"><\/iframe>\r\n  <\/noscript>\r\n<\/div>\r\n<script>\r\n(function () {\r\n  var form = 'https:\/\/info.macromill.com\/l\/864792\/2025-04-20\/qjl2km';\r\n  var params = window.location.search;\r\n  var container = document.getElementById('pardot-form-cta_mlmg01');\r\n  if (!container) return;\r\n  var iframe = document.createElement('iframe');\r\n  iframe.id = 'iframe_cta_mlmg01';\r\n  iframe.src = form + params;\r\n  iframe.width = '100%';\r\n  iframe.setAttribute('type', 'text\/html');\r\n  iframe.setAttribute('frameborder', '0');\r\n  iframe.setAttribute('allowTransparency', 'true');\r\n  iframe.style.border = '0';\r\n  iframe.style.display = 'block';\r\n  iframe.style.margin = 'auto';\r\n  container.insertBefore(iframe, container.firstChild);\r\n  window.addEventListener('message', function (event) {\r\n    var data = event.data;\r\n    if (data && data.slug && data.height) {\r\n      var targetIframe = document.getElementById(data.slug);\r\n      if (targetIframe) {\r\n        targetIframe.style.width = '100%';\r\n        targetIframe.style.height = data.height + 'px';\r\n      }\r\n    }\r\n  });\r\n})();\r\n<\/script>\r\n<style>\r\n#pardot-form-cta_mlmg01 + p {\r\n  display:none;\r\n}\r\n<\/style>\n\n\n\n<ul class=\"mdl_am_anchor\">\n<li><a href=\"\/service\/words\/unit-economics\/#Index01\"><span class=\"mdl_am_color_d_blue\">\u30e6\u30cb\u30c3\u30c8\u30a8\u30b3\u30ce\u30df\u30af\u30b9\u3068\u306f\uff1f\u5b9a\u7fa9\u3068\u5168\u4f53\u50cf<\/span><\/a><span><\/span><\/li>\n\n\n\n<li><a href=\"\/service\/words\/unit-economics\/#Index02\"><span class=\"mdl_am_color_d_blue\">\u30e6\u30cb\u30c3\u30c8\u30a8\u30b3\u30ce\u30df\u30af\u30b9\u306e\u4ee3\u8868\u7684\u306a\u8a08\u7b97\u5f0f<\/span><\/a><span><\/span><\/li>\n\n\n\n<li><a href=\"\/service\/words\/unit-economics\/#Index03\"><span class=\"mdl_am_color_d_blue\">\u306a\u305c\u300c\u5168\u4f53\u306ePL\u300d\u3067\u306f\u306a\u304f\u300c1\u30e6\u30fc\u30b6\u30fc\u300d\u3092\u898b\u308b\u3079\u304d\u306a\u306e\u304b\uff1f<\/span><\/a><span><\/span><\/li>\n\n\n\n<li><a href=\"\/service\/words\/unit-economics\/#Index04\"><span class=\"mdl_am_color_d_blue\">\u30e6\u30cb\u30c3\u30c8\u30a8\u30b3\u30ce\u30df\u30af\u30b9\u304c\u91cd\u8981\u306a3\u3064\u306e\u7406\u7531<\/span><\/a><span><\/span><\/li>\n\n\n\n<li><a href=\"\/service\/words\/unit-economics\/#Index05\"><span class=\"mdl_am_color_d_blue\">\u5b9f\u52d9\u3067\u306e\u30e6\u30cb\u30c3\u30c8\u30a8\u30b3\u30ce\u30df\u30af\u30b9\u8a2d\u8a08\u30b9\u30c6\u30c3\u30d7<\/span><\/a><span><\/span><\/li>\n\n\n\n<li><a href=\"\/service\/words\/unit-economics\/#Index06\"><span class=\"mdl_am_color_d_blue\">LTV\/CAC\u3060\u3051\u3067\u306f\u4e0d\u5341\u5206\uff1f\u672c\u5f53\u306b\u4f7f\u3048\u308b\u6d3e\u751f\u6307\u6a19<\/span><\/a><span><\/span><\/li>\n\n\n\n<li><a href=\"\/service\/words\/unit-economics\/#Index07\"><span class=\"mdl_am_color_d_blue\">\u30e6\u30cb\u30c3\u30c8\u30a8\u30b3\u30ce\u30df\u30af\u30b9\u304c\u5d29\u58ca\u3059\u308b\u30b1\u30fc\u30b9\u3068\u306f\uff1f<\/span><\/a><span><\/span><\/li>\n\n\n\n<li><a href=\"\/service\/words\/unit-economics\/#Index08\"><span class=\"mdl_am_color_d_blue\">\u30e6\u30cb\u30c3\u30c8\u30a8\u30b3\u30ce\u30df\u30af\u30b9\u306f\u300c\u65e9\u671f\u306b\u6e2c\u308b\u300d\u307b\u3069\u610f\u5473\u304c\u3042\u308b<\/span><\/a><span><\/span><\/li>\n\n\n\n<li><a href=\"\/service\/words\/unit-economics\/#Index09\"><span class=\"mdl_am_color_d_blue\">\u5177\u4f53\u4e8b\u4f8b\uff1aSaaS\u4f01\u696d\u304c\u30e6\u30cb\u30c3\u30c8\u30a8\u30b3\u30ce\u30df\u30af\u30b9\u3092\u6539\u5584\u3057\u305f\u30d7\u30ed\u30bb\u30b9<\/span><\/a><span><\/span><\/li>\n\n\n\n<li><a href=\"\/service\/words\/unit-economics\/#Index10\"><span class=\"mdl_am_color_d_blue\">\u307e\u3068\u3081\uff1a\u30e6\u30cb\u30c3\u30c8\u30a8\u30b3\u30ce\u30df\u30af\u30b9\u306f\u300c\u58f2\u4e0a\u300d\u3067\u306f\u306a\u304f\u300c\u5132\u304b\u308b\u4ed5\u7d44\u307f\u300d\u3092\u898b\u305b\u3066\u304f\u308c\u308b<\/span><\/a><span><\/span><\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"mdl_am_h2\" id=\"Index01\">\u30e6\u30cb\u30c3\u30c8\u30a8\u30b3\u30ce\u30df\u30af\u30b9\u3068\u306f\uff1f\u5b9a\u7fa9\u3068\u5168\u4f53\u50cf<\/h2>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\"><span class=\"mdl_am_style_bold\">\u30e6\u30cb\u30c3\u30c8\u30a8\u30b3\u30ce\u30df\u30af\u30b9\u3068\u306f\u3001\u300c1\u4eba\u306e\u9867\u5ba2\u3042\u305f\u308a\u3001\u3069\u308c\u3060\u3051\u5229\u76ca\u304c\u51fa\u3066\u3044\u308b\u304b\u300d\u3092\u898b\u308b\u305f\u3081\u306e\u6307\u6a19\u3067\u3059<\/span>\u3002<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u8a9e\u6e90\u306f\u300c\u30e6\u30cb\u30c3\u30c8\uff081\u5358\u4f4d\uff09\u300d\u300c\u30a8\u30b3\u30ce\u30df\u30af\u30b9\uff08\u7d4c\u6e08\u6027\uff09\u300d\u3002<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u30e6\u30cb\u30c3\u30c8\u3068\u306f\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u300c\u53ce\u76ca\u306e\u6700\u5c0f\u5358\u4f4d\u300d\u3092\u6307\u3057\u307e\u3059\uff1a<\/p>\n\n\n\n<ul class=\"mdl_am_list\">\n<li>BtoC \u2192 1\u4eba\u306e\u9867\u5ba2<\/li>\n\n\n\n<li>BtoB \u2192 1\u793e\u306e\u5951\u7d04\u5148<\/li>\n\n\n\n<li>\u30b5\u30d6\u30b9\u30af \u2192 1\u30a2\u30ab\u30a6\u30f3\u30c8\uff0f1\u5951\u7d04<\/li>\n\n\n\n<li>D2C \u2192 1\u6ce8\u6587\uff0f1\u4eba\u306e\u8cfc\u5165\u8005<\/li>\n<\/ul>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u3053\u308c\u3092\u3082\u3068\u306b\u3001<span class=\"mdl_am_style_bold\">\u53ce\u76ca\u3068\u30b3\u30b9\u30c8\u306e\u69cb\u9020\u3092\u300c1\u5358\u4f4d\u3042\u305f\u308a\u300d\u3067\u5206\u89e3\u3057\u3066\u898b\u308b<\/span>\u3053\u3068\u3067\u3001<br>\u8d64\u5b57\u4f53\u8cea\u306a\u306e\u304b\u3001\u30b9\u30b1\u30fc\u30eb\u3059\u308c\u3070\u5229\u76ca\u304c\u51fa\u308b\u306e\u304b\u3092\u5224\u65ad\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"mdl_am_h2\" id=\"Index02\">\u30e6\u30cb\u30c3\u30c8\u30a8\u30b3\u30ce\u30df\u30af\u30b9\u306e\u4ee3\u8868\u7684\u306a\u8a08\u7b97\u5f0f<\/h2>\n\n\n\n<h3 class=\"mdl_am_h3\">\u3082\u3063\u3068\u3082\u4f7f\u308f\u308c\u308b\u57fa\u672c\u69cb\u6210<\/h3>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\"><a href=\"\/service\/words\/life-time-value\/\" target=\"_blank\" rel=\"noopener\" title=\"\">LTV\uff08\u9867\u5ba2\u751f\u6daf\u4fa1\u5024\uff09<\/a> \u00f7 <a href=\"\/service\/words\/cac\/\" target=\"_blank\" rel=\"noopener\" title=\"\">CAC\uff08\u9867\u5ba2\u7372\u5f97\u5358\u4fa1\uff09<\/a><\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\"><span class=\"mdl_am_style_bold\">\u3053\u306e\u6570\u5024\u304c\u300c1.0\u300d\u3088\u308a\u5927\u304d\u3051\u308c\u3070\u3001\u7406\u8ad6\u4e0a\u306f\u5229\u76ca\u304c\u51fa\u308b\u30d3\u30b8\u30cd\u30b9\u3068\u3044\u3046\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002<\/span><br>\u696d\u754c\u3067\u306f\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u76ee\u5b89\u304c\u4e00\u822c\u7684\u3067\u3059\uff1a<\/p>\n\n\n\n<ul class=\"mdl_am_list\">\n<li>1.0\u4ee5\u4e0b\uff1a\u63a1\u7b97\u304c\u53d6\u308c\u3066\u3044\u306a\u3044\uff08\u8d64\u5b57\u30d3\u30b8\u30cd\u30b9\uff09<\/li>\n\n\n\n<li>1.5\u301c2.0\uff1a\u56de\u53ce\u3067\u304d\u3066\u306f\u3044\u308b\u304c\u3001\u52b9\u7387\u304c\u60aa\u3044<\/li>\n\n\n\n<li>3.0\u4ee5\u4e0a\uff1a\u6295\u8cc7\u52b9\u7387\u304c\u3088\u304f\u3001\u30b9\u30b1\u30fc\u30eb\u53ef\u80fd\u6027\u304c\u9ad8\u3044<\/li>\n<\/ul>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"mdl_am_h3\">\u69cb\u9020\u7684\u306a\u5185\u8a33\u306b\u5206\u89e3\u3059\u308b\u3068\u2026<\/h3>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u30e6\u30cb\u30c3\u30c8\u30a8\u30b3\u30ce\u30df\u30af\u30b9 = \uff08<a href=\"\/service\/words\/average-revenue-per-user\/\" target=\"_blank\" rel=\"noopener\">ARPU<\/a> \u00d7 \u7d99\u7d9a\u6708\u6570\uff09 \u00f7 CAC<\/p>\n\n\n\n<ul class=\"mdl_am_list\">\n<li>ARPU\uff08Average Revenue Per User\uff09\uff1a\u30e6\u30fc\u30b6\u30fc\u3042\u305f\u308a\u6708\u306e\u5e73\u5747\u58f2\u4e0a<\/li>\n\n\n\n<li>\u7d99\u7d9a\u6708\u6570\uff1a\u9867\u5ba2\u304c\u5e73\u5747\u3057\u3066\u3069\u308c\u304f\u3089\u3044\u7d9a\u3051\u3066\u304f\u308c\u308b\u304b<\/li>\n\n\n\n<li>CAC\uff1a\u305d\u306e\u9867\u5ba2\u3092\u7372\u5f97\u3059\u308b\u306e\u306b\u304b\u304b\u3063\u305f\u8cbb\u7528<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"mdl_am_h2\" id=\"Index03\">\u306a\u305c\u300c\u5168\u4f53\u306ePL\u300d\u3067\u306f\u306a\u304f\u300c1\u30e6\u30fc\u30b6\u30fc\u300d\u3092\u898b\u308b\u3079\u304d\u306a\u306e\u304b\uff1f<\/h2>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u4f01\u696d\u306e\u7d4c\u55b6\u7ba1\u7406\u3067\u306f\u3001\u3088\u304f<a href=\"\/service\/words\/pl\/\" target=\"_blank\" rel=\"noopener\" title=\"\">\u640d\u76ca\u8a08\u7b97\u66f8\uff08PL\uff09<\/a>\u3092\u91cd\u8996\u3057\u307e\u3059\u3002<br>\u3057\u304b\u3057PL\u306f\u3001\u300c\u5168\u4f53\u306e\u5408\u8a08\u306e\u4e16\u754c\u300d\u3092\u6271\u3046\u6307\u6a19\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u4e00\u65b9\u3001\u30e6\u30cb\u30c3\u30c8\u30a8\u30b3\u30ce\u30df\u30af\u30b9\u306f<span class=\"mdl_am_style_bold\">\u30df\u30af\u30ed\u306a\u8996\u70b9\u3002<\/span><\/p>\n\n\n\n<ul class=\"mdl_am_list\">\n<li>\u58f2\u4e0a\u304c\u4f38\u3073\u3066\u3044\u3066\u3082\u3001\u30e6\u30fc\u30b6\u30fc1\u4eba\u3042\u305f\u308a\u8d64\u5b57\u306a\u3089\u5c06\u6765\u7834\u7dbb\u3059\u308b<\/li>\n\n\n\n<li>\u9006\u306b\u3001\u4eca\u306f\u8d64\u5b57\u3067\u3082\u30011\u30e6\u30fc\u30b6\u30fc\u3067\u9ed2\u5b57\u304c\u898b\u3048\u3066\u3044\u308c\u3070\u6295\u8cc7\u3067\u304d\u308b<\/li>\n<\/ul>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\"><span class=\"mdl_am_style_bold\">\u3064\u307e\u308a\u3001\u300c\u30b9\u30b1\u30fc\u30eb\u3059\u308b\u524d\u306b\u30b9\u30b1\u30fc\u30e9\u30d3\u30ea\u30c6\u30a3\u3092\u6e2c\u308b\u300d\u3053\u3068\u304c\u3067\u304d\u308b\u306e\u304c\u3001\u30e6\u30cb\u30c3\u30c8\u30a8\u30b3\u30ce\u30df\u30af\u30b9\u306e\u6700\u5927\u306e\u4fa1\u5024\u3067\u3059\u3002<\/span><\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"mdl_am_h2\" id=\"Index04\">\u30e6\u30cb\u30c3\u30c8\u30a8\u30b3\u30ce\u30df\u30af\u30b9\u304c\u91cd\u8981\u306a3\u3064\u306e\u7406\u7531<\/h2>\n\n\n\n<h3 class=\"mdl_am_h3\">\u2460 \u4e8b\u696d\u306e\u6301\u7d9a\u53ef\u80fd\u6027\uff08\u30b5\u30b9\u30c6\u30ca\u30d3\u30ea\u30c6\u30a3\uff09\u304c\u898b\u3048\u308b<\/h3>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u9ed2\u5b57\uff0f\u8d64\u5b57\u306e\u5224\u65ad\u3060\u3051\u3067\u306a\u304f\u3001\u300c\u4eca\u5f8c\u3069\u3046\u56de\u53ce\u3055\u308c\u308b\u304b\uff1f\u300d\u3092\u6e2c\u5b9a\u53ef\u80fd\u3002<br>\u8cc7\u91d1\u8abf\u9054\u30fb\u6295\u8cc7\u5224\u65ad\u30fb\u65b0\u898f\u4e8b\u696d\u8a55\u4fa1\u306b\u4f7f\u308f\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"mdl_am_h3\">\u2461 \u300c\u4f55\u306b\u6295\u8cc7\u3059\u3079\u304d\u304b\u300d\u306e\u5224\u65ad\u304c\u3067\u304d\u308b<\/h3>\n\n\n\n<ul class=\"mdl_am_list\">\n<li>CAC\u304c\u9ad8\u3059\u304e\u308b\u306a\u3089\u5e83\u544a\u6539\u5584<\/li>\n\n\n\n<li>\u7d99\u7d9a\u7387\u304c\u4f4e\u3051\u308c\u3070CS\u5f37\u5316<\/li>\n\n\n\n<li>ARPU\u304c\u4f4e\u3051\u308c\u3070\u30a2\u30c3\u30d7\u30bb\u30eb\u5c0e\u7dda\u306e\u8a2d\u8a08<\/li>\n<\/ul>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u6570\u5b57\u3092\u901a\u3057\u3066\u300c\u6253\u3064\u3079\u304d\u65bd\u7b56\u306e\u512a\u5148\u9806\u4f4d\u300d\u304c\u898b\u3048\u307e\u3059\u3002<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"mdl_am_h3\">\u2462 \u5916\u90e8\u3078\u306e\u8aac\u660e\u529b\uff08\u6295\u8cc7\u5bb6\u30fb\u7d4c\u55b6\u9663\u30fb\u793e\u5185\uff09<\/h3>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u300cLTV3\u500d\u300d\u300cCAC\u56de\u53ce\u671f\u95936\u30f6\u6708\u300d\u306a\u3069\u3001\u5206\u304b\u308a\u3084\u3059\u304f\u30fb\u8aac\u5f97\u529b\u306e\u3042\u308b\u6570\u5b57\u3068\u3057\u3066\u4f7f\u3048\u307e\u3059\u3002<br>\u7279\u306b\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u3067\u306f\u8cc7\u91d1\u8abf\u9054\u8cc7\u6599\u306b\u307b\u307c\u5fc5\u9808\u306e\u9805\u76ee\u3067\u3059\u3002<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"mdl_am_h2\" id=\"Index05\">\u5b9f\u52d9\u3067\u306e\u30e6\u30cb\u30c3\u30c8\u30a8\u30b3\u30ce\u30df\u30af\u30b9\u8a2d\u8a08\u30b9\u30c6\u30c3\u30d7<\/h2>\n\n\n\n<h3 class=\"mdl_am_h3\">\u30b9\u30c6\u30c3\u30d7\u2460\uff1a\u30e6\u30cb\u30c3\u30c8\u3092\u5b9a\u7fa9\u3059\u308b<\/h3>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u300c\u8ab0\u304c\u9867\u5ba2\u306a\u306e\u304b\u300d\u3092\u6b63\u3057\u304f\u5b9a\u7fa9\u3057\u307e\u3059\u3002<br>1\u56de\u8cfc\u5165\u8005\uff1f\u5951\u7d04\u7d99\u7d9a\u8005\uff1f\u7121\u6599\u4f53\u9a13\u767b\u9332\u8005\uff1f<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u2192 \u3053\u308c\u3092\u9593\u9055\u3048\u308b\u3068\u3001\u3059\u3079\u3066\u306e\u6570\u5b57\u304c\u610f\u5473\u3092\u5931\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"mdl_am_h3\">\u30b9\u30c6\u30c3\u30d7\u2461\uff1aLTV\u3092\u7b97\u51fa\u3059\u308b<\/h3>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">LTV = ARPU \u00d7 \u5e73\u5747\u7d99\u7d9a\u671f\u9593 \u00d7 \u7c97\u5229\u7387<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\"><a href=\"\/service\/words\/saas\/\" target=\"_blank\" rel=\"noopener\">SaaS<\/a>\u306a\u3089\u3001LTV\u3092\u300c\u30c1\u30e3\u30fc\u30f3\u30ec\u30fc\u30c8\u300d\u3067\u5272\u308b\u5f0f\u3082\u6709\u540d\u3067\u3059\uff1a<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">LTV = ARPU \u00f7 \u89e3\u7d04\u7387\uff08\u30c1\u30e3\u30fc\u30f3\uff09<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\"><span class=\"mdl_am_style_bold\">\u7c97\u5229\u30d9\u30fc\u30b9\u3067\u7b97\u51fa\u3059\u308b\u3053\u3068\u3067\u300c\u672c\u5f53\u306e\u5229\u76ca\u300d\u304c\u898b\u3048\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"mdl_am_h3\">\u30b9\u30c6\u30c3\u30d7\u2462\uff1aCAC\u3092\u7b97\u51fa\u3059\u308b<\/h3>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\"><a href=\"\/service\/words\/advertising\/\" target=\"_blank\" rel=\"noopener\">\u5e83\u544a<\/a>\u8cbb\u3001\u4eba\u4ef6\u8cbb\u3001\u5236\u4f5c\u8cbb\u306a\u3069\u300c\u65b0\u898f\u7372\u5f97\u306e\u305f\u3081\u306b\u304b\u304b\u3063\u305f\u8cbb\u7528\u300d\u00f7\u300c\u7372\u5f97\u6570\u300d\u3067\u7b97\u51fa\u3002<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u2192 \u8a73\u3057\u304f\u306f\u524d\u56de\u8a18\u4e8b\u300cCAC\u3068\u306f\uff1f\u300d\u3092\u53c2\u7167<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"mdl_am_h3\">\u30b9\u30c6\u30c3\u30d7\u2463\uff1a\u6307\u6a19\u3092\u5206\u89e3\u3057\u3066\u6539\u5584\u70b9\u3092\u7279\u5b9a<\/h3>\n\n\n\n<ul class=\"mdl_am_list\">\n<li>CAC\u304c\u9ad8\u3044 \u2192 \u5e83\u544a\u6539\u5584\u30fb\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u898b\u76f4\u3057<\/li>\n\n\n\n<li>\u7d99\u7d9a\u671f\u9593\u304c\u77ed\u3044 \u2192 UX\u6539\u5584\u30fb\u30aa\u30f3\u30dc\u30fc\u30c9\u5f37\u5316<\/li>\n\n\n\n<li>ARPU\u304c\u4f4e\u3044 \u2192 \u30a2\u30c3\u30d7\u30bb\u30eb\u30fb\u4fa1\u683c\u6226\u7565\u306e\u518d\u8a2d\u8a08<\/li>\n<\/ul>\n\n\n<div id=\"service\">\r\n    <a href=\"\/service\/online-research\/btob-research\/\" rel=\"noopener\" class=\"article_linkbn\">\r\n        <img decoding=\"async\" src=\"\/service\/wp-content\/uploads\/bn_btob-research.webp\" alt=\"\u30d3\u30b8\u30cd\u30b9\u30d1\u30cd\u30eb\">\r\n    <\/a>\r\n<\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"mdl_am_h2\" id=\"Index06\">LTV\/CAC\u3060\u3051\u3067\u306f\u4e0d\u5341\u5206\uff1f\u672c\u5f53\u306b\u4f7f\u3048\u308b\u6d3e\u751f\u6307\u6a19<\/h2>\n\n\n\n<h3 class=\"mdl_am_h3\">Payback Period\uff08CAC\u56de\u53ce\u671f\u9593\uff09<\/h3>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">CAC \u00f7 \u6708\u6b21ARPU<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u2192 \u9867\u5ba2\u7372\u5f97\u306b\u304b\u304b\u3063\u305f\u30b3\u30b9\u30c8\u304c\u4f55\u30f6\u6708\u3067\u56de\u53ce\u3067\u304d\u308b\u304b\uff1f<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">SaaS\u3067\u306f12\u30f6\u6708\u4ee5\u5185\u304c\u7406\u60f3\u300118\u30f6\u6708\u3092\u8d85\u3048\u308b\u3068\u6295\u8cc7\u5224\u65ad\u304c\u614e\u91cd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"mdl_am_h3\">\u30e6\u30cb\u30c3\u30c8\u3042\u305f\u308a\u5229\u76ca\uff08Unit Contribution Margin\uff09<\/h3>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">LTV \uff0d CAC<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u2192 1\u4eba\u3042\u305f\u308a\u3044\u304f\u3089\u5229\u76ca\u304c\u6b8b\u308b\u304b\uff1f\u5358\u7d14\u660e\u5feb\u306a\u6307\u6a19\u3002<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"mdl_am_h2\" id=\"Index07\">\u30e6\u30cb\u30c3\u30c8\u30a8\u30b3\u30ce\u30df\u30af\u30b9\u304c\u5d29\u58ca\u3059\u308b\u30b1\u30fc\u30b9\u3068\u306f\uff1f<\/h2>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u30e6\u30cb\u30c3\u30c8\u30a8\u30b3\u30ce\u30df\u30af\u30b9\u304c\u826f\u597d\u3067\u3082\u3001\u6b21\u306e\u3088\u3046\u306a\u30b1\u30fc\u30b9\u3067\u306f\u300c\u7d75\u306b\u63cf\u3044\u305f\u9905\u300d\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"mdl_am_list\">\n<li>\u904e\u5ea6\u306a\u30c7\u30a3\u30b9\u30ab\u30a6\u30f3\u30c8\u306b\u3088\u308bARPU\u4f4e\u4e0b<\/li>\n\n\n\n<li>\u7372\u5f97\u30c1\u30e3\u30cd\u30eb\u306e\u98fd\u548c\u306b\u3088\u308bCAC\u6025\u9a30<\/li>\n\n\n\n<li>\u89e3\u7d04\u7387\u306e\u60aa\u5316\u306b\u3088\u308b\u7d99\u7d9a\u671f\u9593\u77ed\u7e2e<\/li>\n\n\n\n<li>\u5229\u76ca\u7387\u3092\u7121\u8996\u3057\u305f\u58f2\u4e0a\u91cd\u8996\u8a2d\u8a08<\/li>\n<\/ul>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\"><span class=\"mdl_am_style_bold\">\u6570\u5b57\u304c\u826f\u304f\u898b\u3048\u3066\u3082\u3001\u69cb\u9020\u7684\u306b\u300c\u5b9f\u73fe\u6027\u306e\u306a\u3044\u30e2\u30c7\u30eb\u300d\u3067\u306f\u610f\u5473\u304c\u3042\u308a\u307e\u305b\u3093\u3002<\/span><br>\u30ea\u30a2\u30eb\u306a\u4e8b\u696d\u904b\u55b6\u3068\u30bb\u30c3\u30c8\u3067\u6307\u6a19\u3092\u8aad\u3080\u529b\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"mdl_am_h2\" id=\"Index08\">\u30e6\u30cb\u30c3\u30c8\u30a8\u30b3\u30ce\u30df\u30af\u30b9\u306f\u300c\u65e9\u671f\u306b\u6e2c\u308b\u300d\u307b\u3069\u610f\u5473\u304c\u3042\u308b<\/h2>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u300c\u3046\u3061\u3001\u307e\u3060\u5c0f\u898f\u6a21\u3060\u304b\u3089\u95a2\u4fc2\u306a\u3044\u3088\u306d\uff1f\u300d<br>\u3068\u3044\u3046\u58f0\u3082\u3088\u304f\u805e\u304d\u307e\u3059\u304c\u3001\u5b9f\u306f\u9006\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\"><span class=\"mdl_am_style_bold\">\u4e8b\u696d\u304c\u5c0f\u3055\u3044\u6bb5\u968e\u3053\u305d\u3001\u8a2d\u8a08\u30df\u30b9\u306e\u4fee\u6b63\u304c\u5229\u304f\u3002<\/span><br>\u30e6\u30cb\u30c3\u30c8\u3042\u305f\u308a\u3067\u9ed2\u5b57\u304c\u898b\u3048\u3066\u3044\u308c\u3070\u3001\u5c06\u6765\u7684\u306b\u30b9\u30b1\u30fc\u30eb\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\"><span class=\"mdl_am_style_bold\">\u9006\u306b\u3001\u9867\u5ba2\u304c100\u4eba\u21921,000\u4eba\u306b\u5897\u3048\u305f\u3042\u3068\u3067\u300c\u5b9f\u306f1\u4eba\u3042\u305f\u308a\u8d64\u5b57\u3060\u3063\u305f\u300d\u3068\u6c17\u3065\u3044\u3066\u3082\u3001\u624b\u9045\u308c\u306b\u306a\u308b\u3053\u3068\u304c\u591a\u3044\u306e\u3067\u3059\u3002<\/span><\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"mdl_am_h2\" id=\"Index09\">\u5177\u4f53\u4e8b\u4f8b\uff1aSaaS\u4f01\u696d\u304c\u30e6\u30cb\u30c3\u30c8\u30a8\u30b3\u30ce\u30df\u30af\u30b9\u3092\u6539\u5584\u3057\u305f\u30d7\u30ed\u30bb\u30b9<\/h2>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u521d\u671f\u306e\u30e6\u30cb\u30c3\u30c8\u30a8\u30b3\u30ce\u30df\u30af\u30b9\uff1a<\/p>\n\n\n\n<ul class=\"mdl_am_list\">\n<li>LTV\uff1a\u00a524,000<\/li>\n\n\n\n<li>CAC\uff1a\u00a518,000<\/li>\n\n\n\n<li>LTV\/CAC\u6bd4\uff1a1.3\uff08\u5fae\u5999\uff09<\/li>\n<\/ul>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u2192 \u554f\u984c\u306f\u300c\u521d\u56de\u3060\u3051\u4f7f\u3063\u3066\u89e3\u7d04\u3059\u308b\u5c64\u300d\u304c\u591a\u304f\u3001\u7d99\u7d9a\u671f\u9593\u304c\u77ed\u304b\u3063\u305f\u3002<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u305d\u3053\u3067\uff1a<\/p>\n\n\n\n<div class=\"mdl_am_list_num\"><ol>\n<li>\u30aa\u30f3\u30dc\u30fc\u30c7\u30a3\u30f3\u30b0\u30c1\u30e5\u30fc\u30c8\u30ea\u30a2\u30eb\u306e\u6539\u5584<\/li>\n\n\n\n<li>\u30b5\u30dd\u30fc\u30c8\u4f53\u5236\u306e\u5f37\u5316\uff08\u30e1\u30fc\u30eb\uff0b\u30c1\u30e3\u30c3\u30c8\uff09<\/li>\n\n\n\n<li>\u30d8\u30d3\u30fc\u30e6\u30fc\u30b6\u30fc\u3092\u53c2\u8003\u306b\u6a5f\u80fd\u8a2d\u8a08\u3092\u5909\u66f4<\/li>\n<\/ol><\/div>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u7d50\u679c\u3001\u7d99\u7d9a\u671f\u9593\u304c2\u500d\u306b\u306a\u308a\u3001<\/p>\n\n\n\n<ul class=\"mdl_am_list\">\n<li>LTV\uff1a\u00a548,000<\/li>\n\n\n\n<li>CAC\u636e\u3048\u7f6e\u304d<\/li>\n\n\n\n<li>LTV\/CAC\u6bd4\uff1a2.6\u3078\u6539\u5584<\/li>\n<\/ul>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u2192 \u63a1\u7b97\u30e9\u30a4\u30f3\u3092\u8d85\u3048\u3001\u5e83\u544a\u914d\u4fe1\u3092\u672c\u683c\u30b9\u30bf\u30fc\u30c8\u3067\u304d\u308b\u72b6\u614b\u306b\u3002<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"mdl_am_h2\" id=\"Index10\">\u307e\u3068\u3081\uff1a\u30e6\u30cb\u30c3\u30c8\u30a8\u30b3\u30ce\u30df\u30af\u30b9\u306f\u300c\u58f2\u4e0a\u300d\u3067\u306f\u306a\u304f\u300c\u5132\u304b\u308b\u4ed5\u7d44\u307f\u300d\u3092\u898b\u305b\u3066\u304f\u308c\u308b<\/h2>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\"><span class=\"mdl_am_style_bold\">\u30e6\u30cb\u30c3\u30c8\u30a8\u30b3\u30ce\u30df\u30af\u30b9\u306f\u30011\u30e6\u30fc\u30b6\u30fc\u3092\u3069\u3046\u7372\u5f97\u3057\u3001\u3069\u308c\u3060\u3051\u4fa1\u5024\u3092\u5f97\u3066\u3001\u3044\u3064\u56de\u53ce\u3067\u304d\u308b\u304b\u3092\u53ef\u8996\u5316\u3059\u308b\u30c4\u30fc\u30eb\u3067\u3059<\/span>\u3002<\/p>\n\n\n\n<ul class=\"mdl_am_list\">\n<li>\u8868\u9762\u7684\u306a\u300c\u58f2\u4e0a\u300d\u300c\u6210\u9577\u7387\u300d\u3067\u306f\u306a\u304f\u3001\u69cb\u9020\u3068\u3057\u3066\u5132\u304b\u308b\u304b\uff1f\u3092\u30c1\u30a7\u30c3\u30af\u3067\u304d\u308b<\/li>\n\n\n\n<li>\u6295\u8cc7\u5224\u65ad\u3001\u30c1\u30e3\u30cd\u30eb\u6226\u7565\u3001\u4fa1\u683c\u6226\u7565\u306a\u3069\u610f\u601d\u6c7a\u5b9a\u306e\u8ef8\u3068\u3057\u3066\u6d3b\u7528\u3067\u304d\u308b<\/li>\n\n\n\n<li>\u7279\u306bSaaS\u30fb\u30b5\u30d6\u30b9\u30af\u30fbD2C\u306a\u3069\u3001\u9867\u5ba2\u306e\u7d99\u7d9a\u304c\u9375\u306b\u306a\u308b\u30e2\u30c7\u30eb\u306b\u304a\u3044\u3066\u306f\u7d76\u5bfe\u306b\u5fc5\u8981\u306a\u6307\u6a19<\/li>\n<\/ul>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u30e6\u30cb\u30c3\u30c8\u30a8\u30b3\u30ce\u30df\u30af\u30b9\u3092\u6b63\u3057\u304f\u7406\u89e3\u3057\u3001\u4f7f\u3044\u3053\u306a\u3059\u3053\u3068\u306f\u3001<br>\u300c\u6570\u5b57\u3067\u7d4c\u55b6\u304c\u3067\u304d\u308b\u30de\u30fc\u30b1\u30bf\u30fc\u300d\u3084\u300c\u7b4b\u8089\u8cea\u306a\u4e8b\u696d\u3092\u4f5c\u308c\u308b\u8d77\u696d\u5bb6\u300d\u3078\u306e\u7b2c\u4e00\u6b69\u3067\u3059\u3002<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"mdl_am_h2\">\u8457\u8005\u306e\u7d39\u4ecb<\/h2>\n\n\n\n<div class=\"mdl_am_profile\">\n        <div class=\"photo\"><img alt='\u4f0a\u8cc0 \u6b63\u5fd7' src='https:\/\/www.macromill.com\/service\/wp-content\/uploads\/iga.png' class='avatar avatar-96 photo' height='96' width='96' \/><\/div>\n        <div class=\"detail\">\n          <p class=\"com\">\u682a\u5f0f\u4f1a\u793e\u30de\u30af\u30ed\u30df\u30eb \u4e8b\u696d\u7d71\u62ec\u672c\u90e8 \u4e8b\u696d\u958b\u767a\u30e6\u30cb\u30c3\u30c8 \u30b9\u30da\u30b7\u30e3\u30ea\u30b9\u30c8 \u4eba\u9593\u4e2d\u5fc3\u8a2d\u8a08\u5c02\u9580\u5bb6<\/p>\n          <p class=\"name\">\u4f0a\u8cc0 \u6b63\u5fd7<\/p>\n          <p class=\"text\">\u30a2\u30af\u30bb\u30f3\u30c1\u30e5\u30a2\u3092\u7d4c\u30662010\u5e74\u306b\u682a\u5f0f\u4f1a\u793e\u30de\u30af\u30ed\u30df\u30eb\u306b\u5165\u793e\u3002BtoB\u30ea\u30b5\u30fc\u30c1\u4e8b\u696d\u306e\u6210\u9577\u30fb\u62e1\u5927\u306b\u5927\u304d\u304f\u8ca2\u732e\u3057\u3001\u540c\u9818\u57df\u306b\u304a\u3051\u308b\u300c\u30a8\u30ad\u30b9\u30d1\u30fc\u30c8\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u30b5\u30fc\u30d3\u30b9\u300d\u3084\u300cUI\/UX\u30ea\u30b5\u30fc\u30c1\u30b5\u30fc\u30d3\u30b9\u300d\u306e\u7acb\u3061\u4e0a\u3052\u3092\u4e3b\u5c0e\u3002\u307e\u305f\u3001\u4e8b\u696d\u4f01\u753b\u90e8\u9580\u306b\u304a\u3044\u3066\u306f\u5168\u793e\u57fa\u5e79\u30b7\u30b9\u30c6\u30e0\u306e\u5237\u65b0\u3084BI\u30c4\u30fc\u30eb\u5c0e\u5165\u3001\u751f\u7523\u6027\u6539\u5584\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u306a\u3069\u3001\u7d44\u7e54\u57fa\u76e4\u306e\u5f37\u5316\u306b\u3082\u5f93\u4e8b\u3002\u73fe\u5728\u306f\u65b0\u898f\u4e8b\u696d\u958b\u767a\u306b\u643a\u308f\u308a\u3001\u81ea\u3089\u591a\u6570\u306e\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3092\u884c\u3044\u306a\u304c\u3089\u30bb\u30df\u30ca\u30fc\u767b\u58c7\u3082\u52d9\u3081\u308b\u3002<\/p>\n          <div class=\"sub\">\n            <ul>\n              \n              \n            <\/ul>\n            <p class=\"text\"><\/p>\n          <\/div>\n        <\/div>\n      <\/div>\n\n\n<div class=\"mm-author-section\">\r\n  <h2 class=\"mm-author-section__title\">\u76e3\u4fee<\/h2>\r\n  <div class=\"mm-author-section__content\">\r\n    <div class=\"mm-author-section__logo\">\r\n      <img decoding=\"async\" src=\"https:\/\/www.macromill.com\/service\/wp-content\/uploads\/logo_mm_author.png\" alt=\"Macromill Logo\">\r\n    <\/div>\r\n    <div class=\"mm-author-section__details\">\r\n      <h3 class=\"mm-author-section__name\">Macromill News \u4e8b\u52d9\u5c40<\/h3>\r\n      <p class=\"mm-author-section__supervisor\">\u76e3\u4fee\uff1a\u682a\u5f0f\u4f1a\u793e\u30de\u30af\u30ed\u30df\u30eb \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30e6\u30cb\u30c3\u30c8<\/p>\r\n      <p class=\"mm-author-section__description mm-author-only-pc\">\r\n        20\u4e07\u4eba\u4ee5\u4e0a\u304c\u767b\u9332\u3059\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30e1\u30c7\u30a3\u30a2\u300cMacromill News\u300d\u3092\u8d77\u70b9\u306b\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u77e5\u898b\u3084\u6d88\u8cbb\u8005\u30a4\u30f3\u30b5\u30a4\u30c8\u306b\u95a2\u308f\u308b\u60c5\u5831\u3092\u767a\u4fe1\u3002\r\n      <\/p>\r\n    <\/div>\r\n  <\/div>\r\n  <p class=\"mm-author-section__description mm-author-only-sp\">\r\n    20\u4e07\u4eba\u4ee5\u4e0a\u304c\u767b\u9332\u3059\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30e1\u30c7\u30a3\u30a2\u300cMacromill News\u300d\u3092\u8d77\u70b9\u306b\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u77e5\u898b\u3084\u6d88\u8cbb\u8005\u30a4\u30f3\u30b5\u30a4\u30c8\u306b\u95a2\u308f\u308b\u60c5\u5831\u3092\u767a\u4fe1\u3002\r\n  <\/p>\r\n  <div class=\"mm-author-section__newsletter\">\r\n    <p 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