{"id":18432,"date":"2025-08-01T09:00:57","date_gmt":"2025-08-01T00:00:57","guid":{"rendered":"https:\/\/www.macromill.com\/service\/?post_type=words&#038;p=18432"},"modified":"2025-09-30T12:31:50","modified_gmt":"2025-09-30T03:31:50","slug":"account-engagement","status":"publish","type":"words","link":"https:\/\/www.macromill.com\/service\/words\/account-engagement\/","title":{"rendered":"Account Engagement\uff08\u65e7Pardot\uff09\u3068\u306f\uff1f\u30cf\u30a4\u30a8\u30f3\u30c9MA\u306e\u7279\u5fb4\u3068\u6d3b\u7528\u65b9\u6cd5\u3092\u5fb9\u5e95\u7684\u306b\u89e3\u8aac"},"content":{"rendered":"\n<p class=\"mdl_am_p mdl_am_align_left\">\u300cPardot\u304c\u540d\u79f0\u5909\u66f4\u3057\u305f\u3089\u3057\u3044\u3051\u3069\u3001\u4f55\u304c\u5909\u308f\u3063\u305f\u306e\uff1f\u300d<br>\u300cSalesforce Marketing Cloud\u3068\u306e\u9055\u3044\u304c\u308f\u304b\u3089\u306a\u3044\u2026\u300d<br>\u300cMA\u306f\u96e3\u3057\u305d\u3046\u3060\u304c\u3001Account Engagement\u306a\u3089\u4f55\u304c\u3067\u304d\u308b\u306e\u304b\uff1f\u300d<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u3053\u3046\u3057\u305f\u7591\u554f\u3092\u6301\u3064BtoB\u30de\u30fc\u30b1\u30bf\u30fc\u306f\u5c11\u306a\u304f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\"><span class=\"mdl_am_style_bold\">Account Engagement\uff08\u30a2\u30ab\u30a6\u30f3\u30c8\u30fb\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\uff09\u3068\u306f\u3001\u65e7Pardot\u306e\u5f8c\u7d99\u30d6\u30e9\u30f3\u30c9\u3068\u3057\u3066Salesforce\u793e\u304c\u63d0\u4f9b\u3059\u308b\u3001BtoB\u7279\u5316\u578b\u306e<a href=\"\/words\/marketing-automation\/\" target=\"_blank\" rel=\"noopener\" title=\"\">\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3\uff08MA\uff09<\/a>\u30c4\u30fc\u30eb\u3067\u3059<\/span>\u3002<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u5358\u306a\u308b\u201c\u540d\u79f0\u5909\u66f4\u201d\u3067\u306f\u306a\u304f\u3001<a href=\"\/words\/btob\/\" target=\"_blank\" rel=\"noopener\" title=\"\">BtoB<\/a>\u4f01\u696d\u304c\u3088\u308a\u9ad8\u5ea6\u306a<a href=\"\/words\/marketing\/\" target=\"_blank\" rel=\"noopener\" title=\"\">\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/a>\u3068\u55b6\u696d\u9023\u643a\u3092\u5b9f\u73fe\u3059\u308b\u305f\u3081\u306e\u601d\u60f3\u3068\u6a5f\u80fd\u304c\u9032\u5316\u3057\u3066\u304a\u308a\u3001\u300c\u898b\u8fbc\u307f\u5ba2\u3092\u3069\u3046\u80b2\u3066\u3001\u3069\u3046\u58f2\u4e0a\u306b\u3064\u306a\u3052\u308b\u304b\u300d\u3092\u3088\u308a\u69cb\u9020\u7684\u306b\u8a2d\u8a08\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u672c\u30b3\u30e9\u30e0\u3067\u306f\u3001Account Engagement\u306e\u5b9a\u7fa9\u3001\u7279\u5fb4\u3001\u6a5f\u80fd\u3001\u4f7f\u3044\u65b9\u3001Salesforce\u3068\u306e\u9023\u643a\u3001\u5c0e\u5165\u30b9\u30c6\u30c3\u30d7\u3001\u6210\u529f\u4e8b\u4f8b\u3001\u4ed6MA\u30c4\u30fc\u30eb\u3068\u306e\u9055\u3044\u306a\u3069\u3001BtoB\u30de\u30fc\u30b1\u30bf\u30fc\u304c\u201c\u4eca\u201d\u77e5\u3063\u3066\u304a\u304f\u3079\u304d\u3059\u3079\u3066\u3092\u4f53\u7cfb\u7684\u306b\u89e3\u8aac\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u3010BtoB\u4e8b\u696d\u306b\u95a2\u308f\u308b\u65b9\u5fc5\u898b\uff01\u8ab2\u984c\u5225\u30a2\u30d7\u30ed\u30fc\u30c1\u65b9\u6cd5\u306e\u8cc7\u6599\u3092\u516c\u958b\u4e2d\u3011<br><a href=\"\/report\/ebook-003\/\" target=\"_blank\" rel=\"noopener\" title=\"\">B2B\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30d7\u30ed\u30bb\u30b9\u30ac\u30a4\u30c9\u3092\u8a73\u3057\u304f\u898b\u308b\uff1e<\/a><\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"mdl_am_anchor\">\n<li><a href=\"#Index01\"><span class=\"mdl_am_color_d_blue\">Account Engagement\u306e\u5b9a\u7fa9\u3068\u80cc\u666f<\/span><\/a><span><\/span><\/li>\n\n\n\n<li><a href=\"#Index02\"><span class=\"mdl_am_color_d_blue\">Account Engagement\u3067\u3067\u304d\u308b\u3053\u3068\uff1a\u4e3b\u8981\u6a5f\u80fd\u3068\u6d3b\u7528\u30b7\u30fc\u30f3<\/span><\/a><span><\/span><\/li>\n\n\n\n<li><a href=\"#Index03\"><span class=\"mdl_am_color_d_blue\">Salesforce\u3068\u306e\u9023\u643a\u3068\u4ed6MA\u30c4\u30fc\u30eb\u3068\u306e\u9055\u3044<\/span><\/a><span><\/span><\/li>\n\n\n\n<li><a href=\"#Index04\"><span class=\"mdl_am_color_d_blue\">Account Engagement\u306e\u5f37\u307f\uff1aBtoB\u306b\u6700\u9069\u5316\u3055\u308c\u305f\u8a2d\u8a08\u601d\u60f3<\/span><\/a><span><\/span><\/li>\n\n\n\n<li><a href=\"#Index05\"><span class=\"mdl_am_color_d_blue\">\u5c0e\u5165\u30b9\u30c6\u30c3\u30d7\u3068\u521d\u671f\u8a2d\u5b9a\u306e\u30dd\u30a4\u30f3\u30c8<\/span><\/a><span><\/span><\/li>\n\n\n\n<li><a href=\"#Index06\"><span class=\"mdl_am_color_d_blue\">\u6d3b\u7528\u4e8b\u4f8b\uff1a\u5c0e\u5165\u4f01\u696d\u3067\u306e\u6210\u679c\u3068\u5de5\u592b<\/span><\/a><span><\/span><\/li>\n\n\n\n<li><a href=\"#Index07\"><span class=\"mdl_am_color_d_blue\">\u904b\u7528\u306e\u843d\u3068\u3057\u7a74\u3068\u5931\u6557\u3057\u306a\u3044\u305f\u3081\u306e\u30d2\u30f3\u30c8<\/span><\/a><span><\/span><\/li>\n\n\n\n<li><a href=\"#Index08\"><span class=\"mdl_am_color_d_blue\">\u307e\u3068\u3081\uff1aAccount Engagement\u306f\u201c\u55b6\u696d\u3068\u3068\u3082\u306b\u52d5\u304fMA\u201d\u3067\u3042\u308b<\/span><\/a><span><\/span><\/li>\n<\/ul>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"mdl_am_h2\" id=\"Index01\">Account Engagement\u306e\u5b9a\u7fa9\u3068\u80cc\u666f<\/h2>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\"><span class=\"mdl_am_style_bold\">Account Engagement\u306f\u3001Salesforce\u793e\u304c\u63d0\u4f9b\u3059\u308b\u300cB2B\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u7279\u5316\u3057\u305f\u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3\u30c4\u30fc\u30eb\u300d\u3067\u3059<\/span>\u3002\u4ee5\u524d\u306f\u300cPardot\uff08\u30d1\u30fc\u30c9\u30c3\u30c8\uff09\u300d\u306e\u540d\u79f0\u3067\u77e5\u3089\u308c\u3066\u3044\u307e\u3057\u305f\u304c\u30012022\u5e74\u306b\u30d6\u30e9\u30f3\u30c9\u4f53\u7cfb\u306e\u898b\u76f4\u3057\u306b\u4f34\u3044\u3001\u300cMarketing Cloud Account Engagement\u300d\u3078\u3068\u540d\u79f0\u5909\u66f4\u3055\u308c\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u305d\u306e\u72d9\u3044\u306f\u3001\u201c\u30d7\u30ed\u30c0\u30af\u30c8\u540d\u201d\u304b\u3089\u201c\u6a5f\u80fd\u601d\u60f3\u201d\u3078\u306e\u8ee2\u63db\u3067\u3059\u3002<br>\u3064\u307e\u308a\u3001\u5358\u306a\u308b\u300cMA\u30c4\u30fc\u30eb\u300d\u3068\u3044\u3046\u67a0\u3092\u8d85\u3048\u3001\u300c\u55b6\u696d\u3068\u9023\u643a\u3057\u306a\u304c\u3089\u30a2\u30ab\u30a6\u30f3\u30c8\uff08\u4f01\u696d\uff09\u5358\u4f4d\u3067\u95a2\u4fc2\u6027\u3092\u7bc9\u304f\u300d\u3068\u3044\u3046BtoB\u306a\u3089\u3067\u306f\u306e\u6587\u8108\u306b\u8ef8\u8db3\u3092\u7f6e\u304f\u3088\u3046\u306b\u306a\u3063\u305f\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u5c0e\u5165\u5bfe\u8c61\u306f\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u4f01\u696d\u3067\u3059\uff1a<\/p>\n\n\n\n<ul class=\"mdl_am_list\">\n<li>BtoB\u4e8b\u696d\u3092\u5c55\u958b\u3057\u3001\u8907\u6570\u4eba\u304c\u95a2\u4e0e\u3059\u308b\u8cfc\u8cb7\u30d7\u30ed\u30bb\u30b9\u3092\u6301\u3064\u4f01\u696d<\/li>\n\n\n\n<li>Salesforce CRM\uff08Sales Cloud\uff09\u3092\u3059\u3067\u306b\u5229\u7528\u3057\u3066\u3044\u308b\u4f01\u696d<\/li>\n\n\n\n<li>\u55b6\u696d\u6d3b\u52d5\u3068\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u306e\u9023\u643a\u3092\u4ed5\u7d44\u307f\u5316\u3057\u305f\u3044\u4f01\u696d<\/li>\n<\/ul>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">Account Engagement\u306f\u3001\u898b\u8fbc\u307f\u5ba2\u306e\u7372\u5f97\u30fb\u80b2\u6210\u30fb\u9078\u5225\u30fb\u55b6\u696d\u5f15\u304d\u6e21\u3057\u307e\u3067\u3092\u4e00\u6c17\u901a\u8cab\u3067\u7ba1\u7406\u3057\u3001Salesforce\u3068\u9023\u643a\u3059\u308b\u3053\u3068\u3067\u55b6\u696d\u3068\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u5354\u696d\u3092\u52a9\u3051\u307e\u3059\u3002<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"mdl_am_h2\" id=\"Index02\">Account Engagement\u3067\u3067\u304d\u308b\u3053\u3068\uff1a\u4e3b\u8981\u6a5f\u80fd\u3068\u6d3b\u7528\u30b7\u30fc\u30f3<\/h2>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\"><span class=\"mdl_am_style_bold\">Account Engagement\u306f\u3001BtoB\u306b\u304a\u3051\u308b\u300c<a href=\"\/words\/lead\/\" target=\"_blank\" rel=\"noopener\" title=\"\">\u30ea\u30fc\u30c9<\/a>\u7372\u5f97\u2192\u80b2\u6210\u2192\u9078\u5225\u2192\u55b6\u696d\u9023\u643a\u300d\u306e\u5168\u4f53\u30d5\u30ed\u30fc\u3092\u7db2\u7f85\u7684\u306b\u652f\u63f4\u3059\u308b\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u3059<\/span>\u3002\u3053\u3053\u3067\u306f\u3001\u4ee3\u8868\u7684\u306a\u6a5f\u80fd\u3068\u3001\u305d\u308c\u304c\u73fe\u5834\u3067\u3069\u306e\u3088\u3046\u306b\u6d3b\u7528\u3055\u308c\u308b\u306e\u304b\u3092\u5177\u4f53\u7684\u306b\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"mdl_am_h3\">\u30d5\u30a9\u30fc\u30e0\u4f5c\u6210\u3068\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u7ba1\u7406<\/h3>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u30ce\u30fc\u30b3\u30fc\u30c9\uff08\u30b3\u30fc\u30c7\u30a3\u30f3\u30b0\u306a\u3057\uff09\u3067\u30d5\u30a9\u30fc\u30e0\u3084LP\uff08\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\uff09\u3092\u4f5c\u6210\u3067\u304d\u3001\u8cc7\u6599\u8acb\u6c42\u3084\u30bb\u30df\u30ca\u30fc\u7533\u3057\u8fbc\u307f\u3001\u30db\u30ef\u30a4\u30c8\u30da\u30fc\u30d1\u30fc\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306a\u3069\u306e\u30ea\u30fc\u30c9\u7372\u5f97\u306b\u6d3b\u7528\u3055\u308c\u307e\u3059\u3002<a href=\"\/words\/conversion-rate\/\" target=\"_blank\" rel=\"noopener\" title=\"\">\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387<\/a>\u3084\u884c\u52d5\u30c7\u30fc\u30bf\u306f\u81ea\u52d5\u3067\u8a18\u9332\u3055\u308c\u3001\u30ea\u30fc\u30c9\u30c7\u30fc\u30bf\u30d9\u30fc\u30b9\u306b\u84c4\u7a4d\u3055\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"mdl_am_h3\">\u30b9\u30b3\u30a2\u30ea\u30f3\u30b0\u3068\u30b0\u30ec\u30fc\u30c7\u30a3\u30f3\u30b0<\/h3>\n\n\n\n<ul class=\"mdl_am_list\">\n<li>\u30b9\u30b3\u30a2\u30ea\u30f3\u30b0\uff1a\u898b\u8fbc\u307f\u5ba2\u306e\u201c\u884c\u52d5\u201d\uff08\u4f8b\uff1a\u30e1\u30fc\u30eb\u958b\u5c01\u3001Web\u95b2\u89a7\u3001DL\uff09\u306b\u5fdc\u3058\u3066\u81ea\u52d5\u3067\u70b9\u6570\u4ed8\u3051<\/li>\n\n\n\n<li>\u30b0\u30ec\u30fc\u30c7\u30a3\u30f3\u30b0\uff1a\u898b\u8fbc\u307f\u5ba2\u306e\u201c\u5c5e\u6027\u201d\uff08\u4f8b\uff1a\u696d\u7a2e\u3001\u8077\u7a2e\u3001\u4f1a\u793e\u898f\u6a21\uff09\u306b\u5fdc\u3058\u3066\u30e9\u30f3\u30af\u4ed8\u3051<\/li>\n<\/ul>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u3053\u308c\u306b\u3088\u308a\u3001\u300c\u3069\u308c\u304f\u3089\u3044\u8208\u5473\u304c\u3042\u308b\u304b\u300d\u3068\u300c\u81ea\u793e\u306b\u5408\u3063\u3066\u3044\u308b\u304b\u300d\u306e\u4e21\u8ef8\u3067\u30ea\u30fc\u30c9\u306e\u512a\u5148\u5ea6\u3092\u53ef\u8996\u5316\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"mdl_am_h3\">\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u30b9\u30c6\u30c3\u30d7\u914d\u4fe1<\/h3>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u6761\u4ef6\u306b\u5fdc\u3058\u305f\u81ea\u52d5\u30e1\u30fc\u30eb\uff08\u30b9\u30c6\u30c3\u30d7\u30e1\u30fc\u30eb\uff09\u3092\u914d\u4fe1\u3067\u304d\u307e\u3059\u3002\u4f8b\uff1a\u8cc7\u6599\u3092DL\u3057\u305f\u7fcc\u65e5\u306b\u30b5\u30f3\u30af\u30b9\u30e1\u30fc\u30eb\u30013\u65e5\u5f8c\u306b\u5c0e\u5165\u4e8b\u4f8b\u30017\u65e5\u5f8c\u306b\u30a6\u30a7\u30d3\u30ca\u30fc\u6848\u5185\u3001\u3068\u3044\u3063\u305f<a href=\"\/words\/lead-nurturing\/\" target=\"_blank\" rel=\"noopener\" title=\"\">\u30ca\u30fc\u30c1\u30e3\u30ea\u30f3\u30b0<\/a>\u306e\u6d41\u308c\u3092\u4ed5\u7d44\u307f\u5316\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"mdl_am_h3\">Engagement Studio\uff08\u30b7\u30ca\u30ea\u30aa\u30d3\u30eb\u30c0\u30fc\uff09<\/h3>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u30c9\u30e9\u30c3\u30b0\uff06\u30c9\u30ed\u30c3\u30d7\u3067\u8907\u96d1\u306a\u914d\u4fe1\u30b7\u30ca\u30ea\u30aa\u3092\u8996\u899a\u7684\u306b\u8a2d\u8a08\u3067\u304d\u308b\u6a5f\u80fd\u3067\u3059\u3002\u300c\u6761\u4ef6\u5206\u5c90\u300d\u3084\u300c\u9045\u5ef6\u300d\u300c\u30b9\u30b3\u30a2\u306b\u5fdc\u3058\u305f\u30a2\u30af\u30b7\u30e7\u30f3\u300d\u306a\u3069\u3092\u8a2d\u5b9a\u3057\u3001\u500b\u5225\u5bfe\u5fdc\u306e\u3088\u3046\u306a\u7cbe\u7dfb\u306a\u30d5\u30a9\u30ed\u30fc\u304c\u81ea\u52d5\u5316\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"mdl_am_h3\">Salesforce\u3068\u306e\u9023\u643a\u306b\u3088\u308b\u55b6\u696d\u901a\u77e5\u3068\u30ea\u30fc\u30c9\u79fb\u884c<\/h3>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u7279\u5b9a\u30b9\u30b3\u30a2\u3092\u8d85\u3048\u305f\u30ea\u30fc\u30c9\u3084\u3001\u30d5\u30a9\u30fc\u30e0\u9001\u4fe1\u3057\u305f\u30ea\u30fc\u30c9\u3092\u81ea\u52d5\u3067\u55b6\u696d\u306b\u901a\u77e5\u53ef\u80fd\u3002Salesforce Sales Cloud\u3068\u306e\u30cd\u30a4\u30c6\u30a3\u30d6\u9023\u643a\u306b\u3088\u308a\u3001\u55b6\u696d\u62c5\u5f53\u8005\u306eSFA\u753b\u9762\u306b\u30ca\u30fc\u30c1\u30e3\u30ea\u30f3\u30b0\u5c65\u6b74\u3084\u884c\u52d5\u30ed\u30b0\u304c\u8868\u793a\u3055\u308c\u3001\u63d0\u6848\u5185\u5bb9\u306b\u53cd\u6620\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"mdl_am_h3\">\u30ec\u30dd\u30fc\u30c8\u6a5f\u80fd\u3068ROI\u53ef\u8996\u5316<\/h3>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u3069\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u30ea\u30fc\u30c9\u7372\u5f97\u306b\u8ca2\u732e\u3057\u305f\u304b\u3001\u3069\u306e<a href=\"\/words\/campaign\/\" target=\"_blank\" rel=\"noopener\" title=\"\">\u30ad\u30e3\u30f3\u30da\u30fc\u30f3<\/a>\u304c\u5546\u8ac7\u5316\u306b\u3064\u306a\u304c\u3063\u305f\u304b\u3092\u53ef\u8996\u5316\u3002<a href=\"\/words\/roi\/\" target=\"_blank\" rel=\"noopener\" title=\"\">ROI<\/a>\u3092\u8ffd\u3044\u306a\u304c\u3089\u6539\u5584\u3092\u56de\u305b\u308b\u306e\u3067\u3001\u201c<a href=\"\/words\/strategy\/\" target=\"_blank\" rel=\"noopener\" title=\"\">\u6226\u7565<\/a>\u306e\u5224\u65ad\u57fa\u76e4\u201d\u3068\u3057\u3066\u6a5f\u80fd\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"mdl_am_h2\" id=\"Index03\">Salesforce\u3068\u306e\u9023\u643a\u3068\u4ed6MA\u30c4\u30fc\u30eb\u3068\u306e\u9055\u3044<\/h2>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\"><span class=\"mdl_am_style_bold\">Account Engagement\u6700\u5927\u306e\u7279\u9577\u306f\u3001\u300cSalesforce\u3068\u306e\u6df1\u3044\u30cd\u30a4\u30c6\u30a3\u30d6\u9023\u643a\u300d\u306b\u3042\u308a\u307e\u3059<\/span>\u3002\u4ee5\u4e0b\u3067\u306f\u3001\u4ed6\u306eMA\u30c4\u30fc\u30eb\u3068\u6bd4\u8f03\u3057\u305f\u969b\u306e\u9055\u3044\u3068\u3001Salesforce\u30e6\u30fc\u30b6\u30fc\u306b\u3068\u3063\u3066\u306e\u30e1\u30ea\u30c3\u30c8\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"mdl_am_h3\">Salesforce CRM\u3068\u753b\u9762\u30fb\u30c7\u30fc\u30bf\u304c\u30b7\u30fc\u30e0\u30ec\u30b9<\/h3>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">Salesforce Sales Cloud\u3068Account Engagement\u306f\u540c\u4e00\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u4e0a\u3067\u52d5\u4f5c\u3059\u308b\u305f\u3081\u3001\u5916\u90e8\u9023\u643a\u3084API\u8a2d\u5b9a\u304c\u4e0d\u8981\u3067\u3059\u3002<span class=\"mdl_am_style_bold\">\u30ea\u30fc\u30c9\u60c5\u5831\u3084<a href=\"\/column\/entry-029\/\" target=\"_blank\" rel=\"noopener\" title=\"\">\u884c\u52d5\u5c65\u6b74<\/a>\u304c\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u540c\u671f\u3055\u308c\u3001\u30de\u30fc\u30b1\u3068\u55b6\u696d\u306e\u60c5\u5831\u5171\u6709\u304c\u65ad\u7d76\u3057\u307e\u305b\u3093<\/span>\u3002<\/p>\n\n\n\n<ul class=\"mdl_am_list\">\n<li>Salesforce\u5074\u3067\u300c\u4eca\u9031\u30b9\u30b3\u30a280\u8d85\u3048\u306b\u306a\u3063\u305f\u30ea\u30fc\u30c9\u300d\u3092\u62bd\u51fa<\/li>\n\n\n\n<li>\u5546\u8ac7\u5316\u3057\u305f\u30ea\u30fc\u30c9\u306e\u884c\u52d5\u5c65\u6b74\u3092MA\u5074\u3067\u9006\u89e3\u6790\u3057\u3001\u30b9\u30b3\u30a2\u8abf\u6574<\/li>\n<\/ul>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u3068\u3044\u3063\u305f\u9ad8\u5ea6\u306a\u6d3b\u7528\u3082\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"mdl_am_h3\">\u30de\u30fc\u30b1\u3068\u55b6\u696d\u304c\u201c\u5171\u901a\u306e\u30ec\u30b3\u30fc\u30c9\u201d\u3092\u898b\u3066\u52d5\u3051\u308b<\/h3>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">HubSpot\u3084Marketo\u306a\u3069\u3001\u4ed6\u306eMA\u30c4\u30fc\u30eb\u306fSFA\u3068\u306e\u9023\u643a\u306b\u4e00\u90e8\u5236\u9650\u304c\u3042\u308b\u305f\u3081\u3001\u30ea\u30fc\u30c9\u306e\u5c65\u6b74\u3084\u30b9\u30c6\u30fc\u30bf\u30b9\u304c\u201c\u30de\u30fc\u30b1\u3068\u55b6\u696d\u3067\u5225\u7269\u306b\u306a\u308b\u201d\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002Account Engagement\u306a\u3089\u3001\u55b6\u696d\u3082\u30de\u30fc\u30b1\u3082\u540c\u3058\u753b\u9762\u30fb\u30c7\u30fc\u30bf\u3067\u5224\u65ad\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"mdl_am_h2\" id=\"Index04\">Account Engagement\u306e\u5f37\u307f\uff1aBtoB\u306b\u6700\u9069\u5316\u3055\u308c\u305f\u8a2d\u8a08\u601d\u60f3<\/h2>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u591a\u304f\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3\uff08MA\uff09\u30c4\u30fc\u30eb\u304c\u300c\u6a5f\u80fd\u306e\u591a\u3055\u300d\u3084\u300c\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u306e\u8c4a\u5bcc\u3055\u300d\u3092\u7af6\u3046\u4e2d\u3001<span class=\"mdl_am_style_bold\">Account Engagement\u306f\u660e\u78ba\u306b\u300cBtoB\u55b6\u696d\u306e\u6210\u679c\u306b\u3064\u306a\u3052\u308b\u305f\u3081\u306e\u8a2d\u8a08\u601d\u60f3\u300d\u306b\u8ef8\u8db3\u3092\u7f6e\u3044\u3066\u3044\u307e\u3059<\/span>\u3002\u305d\u306e\u305f\u3081\u3001BtoC\u3068\u306f\u7570\u306a\u308b\u610f\u601d\u6c7a\u5b9a\u69cb\u9020\u3084\u55b6\u696d\u30d5\u30ed\u30fc\u3092\u6301\u3064BtoB\u4f01\u696d\u306b\u3068\u3063\u3066\u3001\u6975\u3081\u3066\u4f7f\u3044\u3084\u3059\u304f\u3001\u52b9\u679c\u306e\u51fa\u3084\u3059\u3044\u30c4\u30fc\u30eb\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"mdl_am_h3\">\u30a2\u30ab\u30a6\u30f3\u30c8\uff08\u4f01\u696d\uff09\u5358\u4f4d\u3067\u306e\u601d\u8003\u306b\u30d5\u30a3\u30c3\u30c8<\/h3>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">BtoB\u3067\u306f\u30011\u4ef6\u306e\u5546\u8ac7\u306b\u5bfe\u3057\u3066\u8907\u6570\u4eba\u306e\u95a2\u4e0e\u8005\uff08\u73fe\u5834\u62c5\u5f53\u8005\u3001\u6c7a\u88c1\u8005\u3001IT\u90e8\u9580\u306a\u3069\uff09\u304c\u5b58\u5728\u3057\u307e\u3059\u3002Account Engagement\u306f\u3001\u500b\u4eba\uff08Lead\uff09\u3060\u3051\u3067\u306a\u304f\u3001\u4f01\u696d\uff08Account\uff09\u5358\u4f4d\u3067\u306e\u95a2\u4fc2\u6027\u3092\u7ba1\u7406\u3067\u304d\u308b\u305f\u3081\u3001\u30a2\u30ab\u30a6\u30f3\u30c8\u30d9\u30fc\u30b9\u30c9\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\uff08ABM\uff09\u306b\u3082\u5bfe\u5fdc\u3057\u3084\u3059\u3044\u69cb\u9020\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"mdl_am_h3\">\u55b6\u696d\u306e\u305f\u3081\u306b\u6574\u3048\u3089\u308c\u305f\u60c5\u5831\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9<\/h3>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306e\u5c65\u6b74\u3084\u30b9\u30b3\u30a2\u60c5\u5831\u304c\u3001\u55b6\u696d\u306eSFA\u753b\u9762\u306b\u305d\u306e\u307e\u307e\u8868\u793a\u3055\u308c\u308b\u305f\u3081\u3001\u55b6\u696d\u306f\u300c\u306a\u305c\u4eca\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u3079\u304d\u306a\u306e\u304b\u300d\u300c\u3053\u306e\u30ea\u30fc\u30c9\u306f\u4f55\u306b\u95a2\u5fc3\u304c\u3042\u308b\u306e\u304b\u300d\u3092\u5373\u5ea7\u306b\u7406\u89e3\u3067\u304d\u307e\u3059\u3002\u3064\u307e\u308a\u3001\u55b6\u696d\u306e\u201c\u4eee\u8aac\u69cb\u7bc9\u201d\u3092\u30c7\u30fc\u30bf\u3067\u652f\u63f4\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"mdl_am_h3\">\u30b9\u30b3\u30a2\u30ea\u30f3\u30b0\u3068\u30b0\u30ec\u30fc\u30c7\u30a3\u30f3\u30b0\u306e\u7d44\u307f\u5408\u308f\u305b<\/h3>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u30b9\u30b3\u30a2\uff1d\u201c\u4eca\u3069\u308c\u3060\u3051\u8208\u5473\u304c\u3042\u308b\u304b\u201d<br>\u30b0\u30ec\u30fc\u30c9\uff1d\u201c\u81ea\u793e\u306b\u3068\u3063\u3066\u9069\u3057\u305f\u76f8\u624b\u304b\u201d<br>\u3053\u306e2\u8ef8\u306e\u8003\u3048\u65b9\u304c\u6a19\u6e96\u642d\u8f09\u3055\u308c\u3066\u3044\u308b\u306e\u306f\u3001Account Engagement\u306a\u3089\u3067\u306f\u3002\u53d7\u6ce8\u78ba\u5ea6\u304c\u9ad8\u304f\u3001\u304b\u3064\u55b6\u696d\u306b\u4fa1\u5024\u3042\u308b\u30ea\u30fc\u30c9\u3060\u3051\u3092\u53ef\u8996\u5316\u3067\u304d\u308b\u305f\u3081\u3001\u7121\u99c4\u306a\u55b6\u696d\u30b3\u30b9\u30c8\u3092\u5927\u304d\u304f\u524a\u6e1b\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"mdl_am_h2\" id=\"Index05\">\u5c0e\u5165\u30b9\u30c6\u30c3\u30d7\u3068\u521d\u671f\u8a2d\u5b9a\u306e\u30dd\u30a4\u30f3\u30c8<\/h2>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">Account Engagement\u306f\u9ad8\u6a5f\u80fd\u306a\u5206\u3001\u5c0e\u5165\u306e\u969b\u306b\u306f\u3044\u304f\u3064\u304b\u306e\u30b9\u30c6\u30c3\u30d7\u3068\u201c\u6e96\u5099\u3059\u3079\u304d\u3082\u306e\u201d\u304c\u3042\u308a\u307e\u3059\u3002\u3053\u3053\u3067\u306f\u3001\u5c0e\u5165\u304b\u3089\u672c\u7a3c\u50cd\u307e\u3067\u306e\u6a19\u6e96\u30b9\u30c6\u30c3\u30d7\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"mdl_am_h3\">STEP1\uff1a\u76ee\u7684\u30fbKPI\u306e\u660e\u78ba\u5316<\/h3>\n\n\n\n<ul class=\"mdl_am_list\">\n<li>\u30ea\u30fc\u30c9\u80b2\u6210\u306e\u52b9\u7387\u5316<\/li>\n\n\n\n<li>MQL\uff08\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6709\u671b\u30ea\u30fc\u30c9\uff09\u306e\u53ef\u8996\u5316<\/li>\n\n\n\n<li>\u5546\u8ac7\u5316\u7387\u306e\u5411\u4e0a<\/li>\n<\/ul>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u306a\u3069\u3001\u76ee\u7684\u3092\u30c1\u30fc\u30e0\u3067\u5171\u6709\u3057\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002<span class=\"mdl_am_style_bold\">\u76ee\u7684\u306b\u3088\u308a\u3001\u30b9\u30b3\u30a2\u8a2d\u8a08\u3084\u30e1\u30fc\u30eb\u30b7\u30ca\u30ea\u30aa\u304c\u5909\u308f\u308a\u307e\u3059<\/span>\u3002<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"mdl_am_h3\">STEP2\uff1aSalesforce\u3068\u306e\u63a5\u7d9a\u3068\u30e6\u30fc\u30b6\u30fc\u6a29\u9650\u306e\u8a2d\u5b9a<\/h3>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">Salesforce\u74b0\u5883\u304c\u3059\u3067\u306b\u3042\u308b\u5834\u5408\u306f\u3001Account Engagement\u3068\u63a5\u7d9a\u3059\u308b\u3053\u3068\u3067\u30ea\u30fc\u30c9\u60c5\u5831\u304c\u76f8\u4e92\u306b\u540c\u671f\u3055\u308c\u307e\u3059\u3002<span class=\"mdl_am_style_bold\">\u30de\u30fc\u30b1\u3068\u55b6\u696d\u306e\u5f79\u5272\u306b\u5fdc\u3058\u3066\u9069\u5207\u306a\u6a29\u9650\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059<\/span>\u3002<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"mdl_am_h3\">STEP3\uff1a\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u30b3\u30fc\u30c9\u30fb\u30c9\u30e1\u30a4\u30f3\u8a2d\u5b9a<\/h3>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\"><span class=\"mdl_am_style_bold\">Web\u30b5\u30a4\u30c8\u306b<a href=\"\/words\/tracking\/\" target=\"_blank\" rel=\"noopener\" title=\"\">\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0<\/a>\u30b3\u30fc\u30c9\u3092\u8a2d\u7f6e\u3057\u3001\u8a2a\u554f\u8005\u884c\u52d5\u306e\u53ef\u8996\u5316\u3092\u6709\u52b9\u5316<\/span>\u3002\u3055\u3089\u306b\u3001\u72ec\u81ea\u30c9\u30e1\u30a4\u30f3\u3092\u8a2d\u5b9a\u3057\u3066\u30e1\u30fc\u30eb\u914d\u4fe1\u3084\u30d5\u30a9\u30fc\u30e0\u306e\u4fe1\u983c\u6027\u3092\u78ba\u4fdd\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"mdl_am_h3\">STEP4\uff1a\u30b9\u30b3\u30a2\u3068\u30b0\u30ec\u30fc\u30c9\u306e\u30eb\u30fc\u30eb\u8a2d\u8a08<\/h3>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\"><span class=\"mdl_am_style_bold\">\u55b6\u696d\u306e\u201c\u7d4c\u9a13\u5024\u201d\u3068\u904e\u53bb\u306e\u5546\u8ac7\u30c7\u30fc\u30bf\u3092\u3082\u3068\u306b\u3001\u30b9\u30b3\u30a2\u306e\u52a0\u70b9\u30eb\u30fc\u30eb\u30fb\u30b0\u30ec\u30fc\u30c9\u306e\u57fa\u6e96\u3092\u5b9a\u7fa9\u3057\u307e\u3059<\/span>\u3002\u521d\u671f\u306f\u30b7\u30f3\u30d7\u30eb\u3067\u3082\u3088\u3044\u306e\u3067\u3001\u904b\u7528\u3057\u306a\u304c\u3089\u6539\u5584\u3057\u3066\u3044\u304f\u65b9\u304c\u73fe\u5b9f\u7684\u3067\u3059\u3002<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"mdl_am_h3\">STEP5\uff1a\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u6e96\u5099<\/h3>\n\n\n\n<ul class=\"mdl_am_list\">\n<li>\u30b9\u30c6\u30c3\u30d7\u30e1\u30fc\u30eb\u306e\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\uff08\u691c\u8a0e\u521d\u671f\u301c\u5546\u8ac7\u8a98\u5c0e\uff09<\/li>\n\n\n\n<li>\u30db\u30ef\u30a4\u30c8\u30da\u30fc\u30d1\u30fc\u3084\u5c0e\u5165\u4e8b\u4f8b\u306a\u3069\u306eDL\u30b3\u30f3\u30c6\u30f3\u30c4<\/li>\n\n\n\n<li>LP\u3084\u30b5\u30f3\u30ad\u30e5\u30fc\u30da\u30fc\u30b8\u306e\u69cb\u7bc9<\/li>\n<\/ul>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\"><span class=\"mdl_am_style_bold\">MA\u3068\u3044\u3046\u300c\u4ed5\u7d44\u307f\u300d\u306f\u300c\u4e2d\u8eab\uff08\u30b3\u30f3\u30c6\u30f3\u30c4\uff09\u300d\u304c\u306a\u3051\u308c\u3070\u6a5f\u80fd\u3057\u306a\u3044\u305f\u3081\u3001\u4e8b\u524d\u6e96\u5099\u304c\u91cd\u8981\u3067\u3059<\/span>\u3002<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u3010BtoB\u4e8b\u696d\u306b\u95a2\u308f\u308b\u65b9\u5fc5\u898b\uff01\u8ab2\u984c\u5225\u30a2\u30d7\u30ed\u30fc\u30c1\u65b9\u6cd5\u306e\u8cc7\u6599\u3092\u516c\u958b\u4e2d\u3011<br><a href=\"\/report\/ebook-003\/\" target=\"_blank\" rel=\"noopener\" title=\"\">B2B\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30d7\u30ed\u30bb\u30b9\u30ac\u30a4\u30c9\u3092\u8a73\u3057\u304f\u898b\u308b\uff1e<\/a><\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"mdl_am_h2\" id=\"Index06\">\u6d3b\u7528\u4e8b\u4f8b\uff1a\u5c0e\u5165\u4f01\u696d\u3067\u306e\u6210\u679c\u3068\u5de5\u592b<\/h2>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\"><span class=\"mdl_am_style_bold\">Account Engagement\u306f\u3001\u5358\u306a\u308bMA\u30c4\u30fc\u30eb\u3068\u3057\u3066\u3067\u306f\u306a\u304f\u3001\u201c\u55b6\u696d\u306e\u6210\u679c\u3092\u6700\u5927\u5316\u3059\u308b\u4ed5\u7d44\u307f\u201d\u3068\u3057\u3066\u6d3b\u7528\u3055\u308c\u308b\u3053\u3068\u3067\u3001\u771f\u4fa1\u3092\u767a\u63ee\u3057\u307e\u3059<\/span>\u3002\u3053\u3053\u3067\u306f\u3001\u5b9f\u969b\u306b\u5c0e\u5165\u3057\u305f\u4f01\u696d\u3067\u306e\u6d3b\u7528\u4e8b\u4f8b\u3092\u901a\u3058\u3066\u3001\u3069\u306e\u3088\u3046\u306a\u6210\u679c\u304c\u751f\u307e\u308c\u305f\u306e\u304b\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"mdl_am_h3\">\u4e8b\u4f8b\u2460\uff1aIT\u30d9\u30f3\u30c0\u30fcA\u793e \u2013 \u30b9\u30b3\u30a2\u30ea\u30f3\u30b0\u306b\u3088\u308b\u30db\u30c3\u30c8\u30ea\u30fc\u30c9\u62bd\u51fa\u3067\u5546\u8ac7\u5316\u7387\u304c2\u500d<\/h3>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">A\u793e\u306f\u3001\u5c55\u793a\u4f1a\u3084\u30db\u30ef\u30a4\u30c8\u30da\u30fc\u30d1\u30fc\u7d4c\u7531\u3067\u5927\u91cf\u306e\u30ea\u30fc\u30c9\u3092\u7372\u5f97\u3057\u3066\u3044\u305f\u304c\u3001\u55b6\u696d\u304c\u624b\u5f53\u305f\u308a\u6b21\u7b2c\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u308b\u975e\u52b9\u7387\u306a\u72b6\u614b\u306b\u8ab2\u984c\u3092\u62b1\u3048\u3066\u3044\u305f\u3002Account Engagement\u5c0e\u5165\u5f8c\u306f<a href=\"\/words\/scoring\/\" target=\"_blank\" rel=\"noopener\" title=\"\u30b9\u30b3\u30a2\u30ea\u30f3\u30b0\">\u30b9\u30b3\u30a2\u30ea\u30f3\u30b0<\/a>\u3068\u30b0\u30ec\u30fc\u30c7\u30a3\u30f3\u30b0\u3092\u7d44\u307f\u5408\u308f\u305b\u3001\u30b9\u30b3\u30a2\u304c80\u70b9\u4ee5\u4e0a\u304b\u3064\u30b0\u30ec\u30fc\u30c9B\u4ee5\u4e0a\u306e\u30ea\u30fc\u30c9\u306e\u307f\u3092\u55b6\u696d\u3078\u901a\u77e5\u3002<br>\u7d50\u679c\u3068\u3057\u3066\u3001\u55b6\u696d1\u4eba\u3042\u305f\u308a\u306e\u5bfe\u5fdc\u4ef6\u6570\u306f\u534a\u6e1b\u3057\u305f\u304c\u3001\u5546\u8ac7\u5316\u7387\u306f2\u500d\u306b\u5411\u4e0a\u3002\u300c\u672c\u5f53\u306b\u4eca\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u3079\u304d\u76f8\u624b\u300d\u306b\u96c6\u4e2d\u3067\u304d\u305f\u3053\u3068\u3067\u3001\u55b6\u696d\u90e8\u9580\u306e\u7d0d\u5f97\u611f\u3068\u6210\u679c\u304c\u4e21\u7acb\u3057\u305f\u3002<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"mdl_am_h3\">\u4e8b\u4f8b\u2461\uff1a\u88fd\u9020\u696dB\u793e \u2013 \u30ca\u30fc\u30c1\u30e3\u30ea\u30f3\u30b0\u30e1\u30fc\u30eb\u3067\u4f11\u7720\u30ea\u30fc\u30c9\u3092\u518d\u6d3b\u6027\u5316<\/h3>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u9577\u671f\u9593\u30d5\u30a9\u30ed\u30fc\u3067\u304d\u3066\u3044\u306a\u304b\u3063\u305f\u4f11\u7720\u30ea\u30fc\u30c9\u306b\u5bfe\u3057\u3066\u3001\u904e\u53bb\u306e\u884c\u52d5\u30ed\u30b0\u306b\u57fa\u3065\u3044\u305f\u30e1\u30fc\u30eb\u30b7\u30ca\u30ea\u30aa\u3092\u8a2d\u8a08\u3002\u521d\u56de\u306f\u696d\u754c\u52d5\u5411\u30012\u56de\u76ee\u306f\u6280\u8853\u6bd4\u8f03\u30013\u56de\u76ee\u306b\u7121\u6599\u76f8\u8ac7\u306e\u6848\u5185\u3068\u3044\u3046\u6d41\u308c\u3067\u81ea\u52d5\u914d\u4fe1\u3092\u958b\u59cb\u3002<br>\u60f3\u5b9a\u4ee5\u4e0a\u306e\u53cd\u5fdc\u304c\u3042\u308a\u3001\u6570\u5e74\u524d\u306b\u30db\u30ef\u30a4\u30c8\u30da\u30fc\u30d1\u30fc\u3092DL\u3057\u3066\u3044\u305f\u30ea\u30fc\u30c9\u304c\u3001\u534a\u5e74\u5f8c\u306b\u6210\u7d04\u3002Account Engagement\u306e\u300c\u5c65\u6b74\u30c7\u30fc\u30bf\u306e\u9577\u671f\u4fdd\u6301\u300d\u6a5f\u80fd\u3092\u6d3b\u7528\u3057\u3001\u201c\u57cb\u3082\u308c\u3066\u3044\u305f\u53ef\u80fd\u6027\u201d\u3092\u6398\u308a\u8d77\u3053\u3059\u3053\u3068\u306b\u6210\u529f\u3002<\/p>\n\n\n<div id=\"service\">\r\n    <a href=\"\/service\/online-research\/btob-research\/\" rel=\"noopener\" class=\"article_linkbn\">\r\n        <img decoding=\"async\" src=\"\/service\/wp-content\/uploads\/bn_btob-research.webp\" alt=\"\u30d3\u30b8\u30cd\u30b9\u30d1\u30cd\u30eb\">\r\n    <\/a>\r\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"mdl_am_h2\" id=\"Index07\">\u904b\u7528\u306e\u843d\u3068\u3057\u7a74\u3068\u5931\u6557\u3057\u306a\u3044\u305f\u3081\u306e\u30d2\u30f3\u30c8<\/h2>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">Account Engagement\u306f\u975e\u5e38\u306b\u5f37\u529b\u306a\u30c4\u30fc\u30eb\u3067\u3059\u304c\u3001\u3046\u307e\u304f\u4f7f\u3044\u3053\u306a\u305b\u3066\u3044\u306a\u3044\u30b1\u30fc\u30b9\u3082\u5c11\u306a\u304f\u3042\u308a\u307e\u305b\u3093\u3002\u4ee5\u4e0b\u3067\u306f\u3001\u3088\u304f\u3042\u308b\u5931\u6557\u30d1\u30bf\u30fc\u30f3\u3068\u305d\u308c\u3092\u56de\u907f\u3059\u308b\u305f\u3081\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"mdl_am_h3\">\u300c\u3068\u308a\u3042\u3048\u305a\u5c0e\u5165\u300d\u3067\u6b62\u307e\u3063\u3066\u3057\u307e\u3046<\/h3>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">MA\u5168\u822c\u306b\u3042\u308a\u304c\u3061\u306a\u306e\u304c\u3001\u300c\u30c4\u30fc\u30eb\u3092\u5165\u308c\u305f\u3051\u3069\u4f55\u304b\u3089\u59cb\u3081\u308c\u3070\u3044\u3044\u304b\u308f\u304b\u3089\u306a\u3044\u300d\u3068\u3044\u3046\u72b6\u614b\u3002Account Engagement\u3082\u4f8b\u5916\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<br>\uff1c\u5bfe\u7b56\uff1e\uff1a<br>\u307e\u305a\u306f\u55b6\u696d\u90e8\u9580\u3068\u9023\u643a\u3057\u3001\u300c\u3069\u3046\u3044\u3046\u30ea\u30fc\u30c9\u304c\u6765\u305f\u3089\u5b09\u3057\u3044\u304b\u300d\u300c\u4eca\u56f0\u3063\u3066\u3044\u308b\u306e\u306f\u3069\u3053\u304b\u300d\u3092\u5bfe\u8a71\u3059\u308b\u3053\u3068\u304c\u6700\u512a\u5148\u3067\u3059\u3002<span class=\"mdl_am_style_bold\">\u6280\u8853\u7684\u306a\u8a2d\u5b9a\u3088\u308a\u3082\u3001\u201c\u76ee\u7684\u3068\u5408\u610f\u5f62\u6210\u201d\u304c\u30b9\u30bf\u30fc\u30c8\u5730\u70b9\u306b\u306a\u308a\u307e\u3059<\/span>\u3002<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"mdl_am_h3\">\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u4e0d\u8db3\u3057\u3066\u904b\u7528\u304c\u6b62\u307e\u308b<\/h3>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u30b7\u30ca\u30ea\u30aa\u306f\u4f5c\u308c\u3066\u3082\u3001\u914d\u4fe1\u3059\u308b\u30e1\u30fc\u30eb\u3084\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u8cc7\u6599\u304c\u8db3\u308a\u306a\u3044\u3068\u3001\u52d5\u304b\u3057\u3088\u3046\u304c\u3042\u308a\u307e\u305b\u3093\u3002<br>\uff1c\u5bfe\u7b56\uff1e\uff1a<br>\u65e2\u5b58\u306e\u55b6\u696d\u8cc7\u6599\u3084\u30d7\u30ec\u30bc\u30f3\u3001\u793e\u5185FAQ\u306a\u3069\u3092\u3082\u3068\u306b\u3001\u6bb5\u968e\u7684\u306b\u30ca\u30fc\u30c1\u30e3\u30ea\u30f3\u30b0\u7528\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u8ee2\u7528\u3057\u3066\u3044\u304f\u3068\u3088\u3044\u3067\u3057\u3087\u3046\u3002<span class=\"mdl_am_style_bold\">\u5b8c\u74a7\u3092\u76ee\u6307\u3059\u3088\u308a\u300c\u3068\u306b\u304b\u304f\u52d5\u304b\u3057\u3066\u307f\u308b\u300d\u3053\u3068\u304c\u5927\u5207\u3067\u3059<\/span>\u3002<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"mdl_am_h3\">\u55b6\u696d\u304c\u30b9\u30b3\u30a2\u3092\u4fe1\u3058\u3066\u304f\u308c\u306a\u3044<\/h3>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u305b\u3063\u304b\u304f\u30b9\u30b3\u30a2\u30ea\u30f3\u30b0\u3057\u3066\u3082\u3001\u55b6\u696d\u304c\u6d3b\u7528\u3057\u306a\u3051\u308c\u3070\u610f\u5473\u304c\u3042\u308a\u307e\u305b\u3093\u3002<br>\uff1c\u5bfe\u7b56\uff1e\uff1a<br>\u6708\u6b21\u3067\u306e\u201c\u30b9\u30b3\u30a2\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u4f1a\u201d\u3092\u958b\u50ac\u3057\u3001\u300c\u9ad8\u30b9\u30b3\u30a2\u3067\u53d7\u6ce8\u3057\u305f\u6848\u4ef6\u306e\u50be\u5411\u300d\u300c\u30b9\u30b3\u30a2\u304c\u9ad8\u304b\u3063\u305f\u306e\u306b\u5931\u6ce8\u3057\u305f\u8981\u56e0\u300d\u306a\u3069\u3092\u5171\u6709\u3059\u308b\u3053\u3068\u3067\u3001\u73fe\u5834\u306e\u7406\u89e3\u3068\u6539\u5584\u304c\u9032\u307f\u307e\u3059\u3002<span class=\"mdl_am_style_bold\">\u30b9\u30b3\u30a2\u306f\u201c\u8a2d\u8a08\u3057\u3066\u7d42\u308f\u308a\u201d\u3067\u306f\u306a\u304f\u3001\u201c\u5171\u306b\u80b2\u3066\u308b\u3082\u306e\u201d\u3067\u3059<\/span>\u3002<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"mdl_am_h2\" id=\"Index08\">\u307e\u3068\u3081\uff1aAccount Engagement\u306f\u201c\u55b6\u696d\u3068\u3068\u3082\u306b\u52d5\u304fMA\u201d\u3067\u3042\u308b<\/h2>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">Account Engagement\u306f\u3001\u5f93\u6765\u306eMA\u30c4\u30fc\u30eb\u3068\u306f\u4e00\u7dda\u3092\u753b\u3057\u305f\u5b58\u5728\u3067\u3059\u3002\u305d\u308c\u306f\u3001<span class=\"mdl_am_style_bold\">\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u304c\u5358\u72ec\u3067\u52d5\u304f\u306e\u3067\u306f\u306a\u304f\u3001\u300c\u55b6\u696d\u3068\u4e00\u4f53\u3068\u306a\u3063\u3066\u6210\u679c\u3092\u51fa\u3059\u300d\u3053\u3068\u3092\u524d\u63d0\u306b\u8a2d\u8a08\u3055\u308c\u3066\u3044\u308b<\/span>\u304b\u3089\u3067\u3059\u3002<\/p>\n\n\n\n<ul class=\"mdl_am_list\">\n<li>\u30b9\u30b3\u30a2\u30ea\u30f3\u30b0\u3084\u30b0\u30ec\u30fc\u30c7\u30a3\u30f3\u30b0\u306b\u3088\u3063\u3066\u201c\u8ab0\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u3079\u304d\u304b\u201d\u3092\u660e\u78ba\u306b\u3057<\/li>\n\n\n\n<li>Engagement Studio\u3067\u201c\u3069\u306e\u3088\u3046\u306b\u80b2\u6210\u3059\u3079\u304d\u304b\u201d\u3092\u81ea\u52d5\u5316\u3057<\/li>\n\n\n\n<li>Salesforce\u3068\u306e\u9023\u643a\u306b\u3088\u3063\u3066\u201c\u55b6\u696d\u306e\u63d0\u6848\u6d3b\u52d5\u201d\u3092\u5f37\u529b\u306b\u652f\u63f4\u3059\u308b<\/li>\n<\/ul>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u3053\u308c\u3089\u3059\u3079\u3066\u304c\u3001\u55b6\u696d\u6210\u679c\u306b\u3064\u306a\u304c\u308b\u201c\u30c7\u30b8\u30bf\u30eb\u8d77\u70b9\u306e\u55b6\u696d\u652f\u63f4\u57fa\u76e4\u201d\u3092\u5f62\u3065\u304f\u3063\u3066\u3044\u307e\u3059\u3002<br>BtoB\u30d3\u30b8\u30cd\u30b9\u306b\u304a\u3044\u3066\u306f\u3001\u300c\u3044\u304b\u306b\u65e9\u304f\u30db\u30c3\u30c8\u30ea\u30fc\u30c9\u306b\u51fa\u4f1a\u3048\u308b\u304b\u300d\u300c\u305d\u306e\u30bf\u30a4\u30df\u30f3\u30b0\u3092\u9003\u3055\u306a\u3044\u304b\u300d\u304c\u3001\u6210\u5426\u3092\u5206\u3051\u308b\u91cd\u8981\u306a\u30dd\u30a4\u30f3\u30c8\u3067\u3059\u3002Account Engagement\u306f\u3001\u305d\u306e\u305f\u3081\u306e\u4ed5\u7d44\u307f\u3068\u6587\u5316\u3092\u3001\u7d44\u7e54\u306b\u3082\u305f\u3089\u3057\u307e\u3059\u3002<br>\u4eca\u5f8c\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u55b6\u696d\u304c\u3055\u3089\u306b\u30b7\u30fc\u30e0\u30ec\u30b9\u306b\u3064\u306a\u304c\u308b\u6642\u4ee3\u306b\u304a\u3044\u3066\u3001<span class=\"mdl_am_style_bold\">Account Engagement\u306f\u5358\u306a\u308b\u30c4\u30fc\u30eb\u3067\u306f\u306a\u304f\u3001\u201c\u58f2\u4e0a\u3092\u751f\u3080\u30c1\u30fc\u30e0\u306e\u5171\u901a\u8a00\u8a9e\u201d\u3068\u3057\u3066\u3001\u307e\u3059\u307e\u3059\u91cd\u8981\u306a\u5f79\u5272\u3092\u62c5\u3046\u3053\u3068\u3067\u3057\u3087\u3046<\/span>\u3002<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"mdl_am_h2\">\u8457\u8005\u306e\u7d39\u4ecb<\/h2>\n\n\n\n<div class=\"mdl_am_profile\">\n        <div class=\"photo\"><img alt='\u6a58 \u4eae\u4ecb' src='https:\/\/www.macromill.com\/service\/wp-content\/uploads\/Ryosuke-Tachibana.webp' class='avatar avatar-96 photo' height='96' width='96' \/><\/div>\n        <div class=\"detail\">\n          <p class=\"com\">\u682a\u5f0f\u4f1a\u793e\u30de\u30af\u30ed\u30df\u30eb\u3000\u4e8b\u696d\u4f01\u753b\u672c\u90e8\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u90e8\u9580\u9577<\/p>\n          <p class=\"name\">\u6a58 \u4eae\u4ecb<\/p>\n          <p class=\"text\">\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u8a2d\u8a08\u3001KPI\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u3001\u30a4\u30d9\u30f3\u30c8\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3001WEB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u4f01\u753b\u3001MA\u5c0e\u5165\u30fb\u904b\u7528\u3084\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u6d3b\u7528\u306a\u3069\u3092\u7d4c\u9a13\u5f8c\u3001\u6cd5\u4eba\u5411\u3051\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u5168\u4f53\u306e\u30c7\u30a3\u30ec\u30af\u30bf\u30fc\u306b\u6700\u5e74\u5c11\u3067\u6607\u683c\u3002\u30de\u30af\u30ed\u30df\u30eb\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u9ad8\u5ea6\u5316\u3092\u63a8\u9032\u3057\u3001\u4e88\u7b97\u3068\u4eba\u54e1\u30928\u500d\u306b\u62e1\u5927\u3002<\/p>\n          <div class=\"sub\">\n            <ul>\n              \n              \n            <\/ul>\n            <p class=\"text\"><\/p>\n          <\/div>\n        <\/div>\n      <\/div>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"mdl_hm_2clm_main_cta\" id=\"cta-area\">\r\n    <div>\r\n        <p class=\"title\">BtoB\u5e02\u5834\u8abf\u67fb\u306f<br>\u30de\u30af\u30ed\u30df\u30eb\u306e<span>\u30d3\u30b8\u30cd\u30b9\u30d1\u30cd\u30eb<\/span><\/p>\r\n    <\/div>\r\n    <div class=\"recom\">\r\n        <div>\r\n            <a class=\"bnr article_linkbn\" href=\"\/service\/online-research\/btob-research\/\"><img decoding=\"async\" src=\"\/service\/wp-content\/uploads\/btob-research-bn.png\" alt=\"BtoB\u5e02\u5834\u8abf\u67fb\u30d3\u30b8\u30cd\u30b9\u30d1\u30cd\u30eb\"><\/a>\r\n        <\/div>\r\n        <div class=\"mdl_hm_list_01 hp_txtSizeSSSS\">\r\n            <ul>\r\n                <li>\u591a\u69d8\u306a\u696d\u754c\u30fb\u8077\u7a2e\u30fb\u6c7a\u88c1\u6a29\u3078\u306e\u30ea\u30b5\u30fc\u30c1<\/li>\r\n                <li>\u5927\u898f\u6a21\u306a42\u4e07\u4eba\u306eBtoB\u30d1\u30cd\u30eb<\/li>\r\n                <li>\u5b9a\u91cf\u8abf\u67fb\u3082\u5b9a\u6027\u8abf\u67fb\u3082<\/li>\r\n                <li>\u30d3\u30c3\u30b0\u30c7\u30fc\u30bf\u3068\u3057\u3066\u306e\u6d3b\u7528<\/li>\r\n            <\/ul>\r\n            <!-- <p class=\"cta_btn\"><a href=\"\/service\/contact\/estimate\/\">\u7121\u6599\u3067\u76f8\u8ac7\u3059\u308b<\/a><\/p> -->\r\n            <p class=\"cta_btn2\"><a class=\"article_linkbtn\" href=\"\/service\/online-research\/btob-research\/\">\u8a73\u3057\u304f\u898b\u308b<\/a><\/p>\r\n        <\/div>\r\n    <\/div>\r\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u300cPardot\u304c\u540d\u79f0\u5909\u66f4\u3057\u305f\u3089\u3057\u3044\u3051\u3069\u3001\u4f55\u304c\u5909\u308f\u3063\u305f\u306e\uff1f\u300d\u300cSalesforce Marketing Cloud\u3068\u306e\u9055\u3044\u304c\u308f\u304b\u3089\u306a\u3044\u2026\u300d\u300cMA\u306f\u96e3\u3057\u305d\u3046\u3060\u304c\u3001Account Engagement\u306a\u3089\u4f55\u304c\u3067\u304d\u308b\u306e\u304b\uff1f\u300d \u3053\u3046\u3057\u305f\u7591\u554f\u3092\u6301\u3064BtoB\u30de\u30fc\u30b1\u30bf\u30fc\u306f\u5c11\u306a\u304f\u3042\u308a\u307e\u305b\u3093\u3002 Account Engagement\uff08\u30a2\u30ab\u30a6\u30f3\u30c8\u30fb\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\uff09\u3068\u306f\u3001\u65e7Pardot\u306e\u5f8c\u7d99\u30d6\u30e9\u30f3\u30c9\u3068\u3057\u3066Salesforce\u793e\u304c\u63d0\u4f9b\u3059\u308b\u3001BtoB\u7279\u5316\u578b\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3\uff08MA\uff09\u30c4\u30fc\u30eb\u3067\u3059\u3002 \u5358\u306a\u308b\u201c\u540d\u79f0\u5909\u66f4\u201d\u3067\u306f\u306a\u304f\u3001BtoB\u4f01\u696d\u304c\u3088\u308a\u9ad8\u5ea6\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u55b6\u696d\u9023\u643a\u3092\u5b9f\u73fe\u3059\u308b\u305f\u3081\u306e\u601d\u60f3\u3068\u6a5f\u80fd\u304c\u9032\u5316\u3057\u3066\u304a\u2026<\/p>\n","protected":false},"featured_media":0,"template":"","words_cat":[17],"words_cat2":[],"mtheme":[],"class_list":["post-18432","words","type-words","status-publish","hentry","words_cat-a"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.macromill.com\/service\/wp-json\/wp\/v2\/words\/18432","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.macromill.com\/service\/wp-json\/wp\/v2\/words"}],"about":[{"href":"https:\/\/www.macromill.com\/service\/wp-json\/wp\/v2\/types\/words"}],"version-history":[{"count":8,"href":"https:\/\/www.macromill.com\/service\/wp-json\/wp\/v2\/words\/18432\/revisions"}],"predecessor-version":[{"id":18510,"href":"https:\/\/www.macromill.com\/service\/wp-json\/wp\/v2\/words\/18432\/revisions\/18510"}],"wp:attachment":[{"href":"https:\/\/www.macromill.com\/service\/wp-json\/wp\/v2\/media?parent=18432"}],"wp:term":[{"taxonomy":"words_cat","embeddable":true,"href":"https:\/\/www.macromill.com\/service\/wp-json\/wp\/v2\/words_cat?post=18432"},{"taxonomy":"words_cat2","embeddable":true,"href":"https:\/\/www.macromill.com\/service\/wp-json\/wp\/v2\/words_cat2?post=18432"},{"taxonomy":"mtheme","embeddable":true,"href":"https:\/\/www.macromill.com\/service\/wp-json\/wp\/v2\/mtheme?post=18432"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}