{"id":27112,"date":"2026-07-15T11:06:46","date_gmt":"2026-07-15T02:06:46","guid":{"rendered":"https:\/\/www.macromill.com\/service\/?post_type=report&#038;p=27112"},"modified":"2026-07-15T11:17:11","modified_gmt":"2026-07-15T02:17:11","slug":"ebook-008","status":"publish","type":"report","link":"https:\/\/www.macromill.com\/service\/report\/ebook-008\/","title":{"rendered":"\u5e83\u544a\u52b9\u679c\u3092\u53ef\u8996\u5316\u3059\u308b\u30d6\u30e9\u30f3\u30c9\u30ea\u30d5\u30c8\u8abf\u67fb\u300cAccessMill\u00ae Brand Lift Survey\u300d"},"content":{"rendered":"\n<h2 class=\"mdl_am_h2\">\u8a18\u61b6\u306b\u983c\u3089\u306a\u3044\u78ba\u304b\u306a\u30ed\u30b0\u3067\u3001\u6b63\u3057\u3044\u5e83\u544a\u52b9\u679c\u3092\u53ef\u8996\u5316\u3059\u308b\u65b9\u6cd5<\/h2>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u30d6\u30e9\u30f3\u30c9\u30ea\u30d5\u30c8\u8abf\u67fb\uff08Brand Lift Survey\uff09\u3068\u306f\u3001\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306b\u3088\u3063\u3066\u751f\u6d3b\u8005\u306e\u30d6\u30e9\u30f3\u30c9\u306b\u5bfe\u3059\u308b\u300c\u8a8d\u77e5\u5ea6\u300d\u300c\u597d\u610f\u5ea6\u300d\u300c\u8cfc\u8cb7\u610f\u6b32\u300d\u306a\u3069\u306e\u610f\u8b58\u6307\u6a19\u304c\u3069\u308c\u304f\u3089\u3044\u9ad8\u307e\u3063\u305f\u304b\uff08\u30ea\u30d5\u30c8\u3057\u305f\u304b\uff09\u3092\u6e2c\u5b9a\u3059\u308b\u8abf\u67fb\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u30c6\u30ec\u30d3CM\u3084\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u3001OTT\uff08Over The Top\uff0f\u52d5\u753b\u30fb\u97f3\u58f0\u914d\u4fe1\u30b5\u30fc\u30d3\u30b9\uff09\u306a\u3069\u3001\u30e1\u30c7\u30a3\u30a2\u304c\u8907\u96d1\u5316\u3059\u308b\u73fe\u4ee3\u306b\u304a\u3044\u3066\u3001\u300c\u672c\u5f53\u306b\u5e83\u544a\u304c\u52b9\u679c\u3092\u767a\u63ee\u3057\u305f\u304b\u300d\u3092\u6b63\u78ba\u306b\u628a\u63e1\u3059\u308b\u3053\u3068\u306f\u5bb9\u6613\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u300c\u5e83\u544a\u3092\u898b\u305f\u8a18\u61b6\u300d\u3060\u3051\u306b\u983c\u308b\u5f93\u6765\u306e\u8abf\u67fb\u3067\u306f\u3001\u6d88\u8cbb\u8005\u306e\u601d\u3044\u8fbc\u307f\u3084\u8a18\u61b6\u9055\u3044\u3092\u6392\u9664\u3067\u304d\u306a\u3044\u3068\u3044\u3046\u8ab2\u984c\u304c\u3042\u308a\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u30de\u30af\u30ed\u30df\u30eb\u306e\u300cAccessMill\u00ae Brand Lift Survey\u300d\u306f\u3001\u5404\u7a2e\u30e1\u30c7\u30a3\u30a2\u306e\u5b9f\u63a5\u89e6\u30ed\u30b0\u3092\u6d3b\u7528\u3057\u3001\u4eba\u306e\u8a18\u61b6\u306b\u983c\u3089\u306a\u3044\u6b63\u78ba\u306a\u30d6\u30e9\u30f3\u30c9\u30ea\u30d5\u30c8\u8abf\u67fb\u3092\u5b9f\u73fe\u3057\u307e\u3059\u3002\u56fd\u5185\u6700\u5927\u7d1a130\u4e07\u4eba\u306e\u72ec\u81ea\u30d1\u30cd\u30eb\u3092\u57fa\u76e4\u306b\u3001\u8907\u6570\u5a92\u4f53\u3092\u6a2a\u65ad\u3057\u305f\u91cd\u8907\u63a5\u89e6\u306e\u52b9\u679c\u3084\u6700\u9069\u306a\u983b\u5ea6\u307e\u3067\u53ef\u8996\u5316\u3002<br>\u6b21\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3084\u4e88\u7b97\u914d\u5206\u306e\u78ba\u304b\u306a\u30a8\u30d3\u30c7\u30f3\u30b9\u3092\u5c0e\u304d\u51fa\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"mdl_am_h2\">\u591a\u304f\u306e\u30e1\u30c7\u30a3\u30a2\u30ab\u30d0\u30ec\u30c3\u30b8\u3092\u5b9f\u73fe\u3059\u308b\u30ed\u30b0\u8a08\u6e2c\u30b9\u30ad\u30fc\u30e0<\/h2>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">AccessMill\u00ae Brand Lift Survey\u3067\u306f\u5e83\u544aID\u30fbPII\u30fbCookie\u30fbIP\u30a2\u30c9\u30ec\u30b9\u306a\u3069\u591a\u69d8\u306a\u30de\u30c3\u30c1\u30f3\u30b0\u30ad\u30fc\u3092\u5229\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u591a\u304f\u306e\u30e1\u30c7\u30a3\u30a2\u3068\u306e\u30ed\u30b0\u8a08\u6e2c\u30b9\u30ad\u30fc\u30e0\u3092\u5b9f\u73fe\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u8a73\u7d30\u306a\u7279\u5fb4\u3084\u30d7\u30e9\u30f3\u3092\u307e\u3068\u3081\u305f\u8cc7\u6599\u3092\u3001\u305c\u3072\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3057\u3066\u3054\u6d3b\u7528\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-mdl-am-columns mdl_am_columns is-1 is-cardview\">\n<div class=\"mdl_am_column\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"720\" src=\"\/service\/wp-content\/uploads\/ebook-008-image001.webp\" alt=\"\" class=\"wp-image-27118\" srcset=\"https:\/\/www.macromill.com\/service\/wp-content\/uploads\/ebook-008-image001.webp 1280w, https:\/\/www.macromill.com\/service\/wp-content\/uploads\/ebook-008-image001-300x169.webp 300w, https:\/\/www.macromill.com\/service\/wp-content\/uploads\/ebook-008-image001-1024x576.webp 1024w, https:\/\/www.macromill.com\/service\/wp-content\/uploads\/ebook-008-image001-768x432.webp 768w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><\/figure>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u8a18\u61b6\u306b\u983c\u3089\u306a\u3044\u78ba\u304b\u306a\u30ed\u30b0\u3067\u3001\u6b63\u3057\u3044\u5e83\u544a\u52b9\u679c\u3092\u53ef\u8996\u5316\u3059\u308b\u65b9\u6cd5 \u30d6\u30e9\u30f3\u30c9\u30ea\u30d5\u30c8\u8abf\u67fb\uff08Brand Lift Survey\uff09\u3068\u306f\u3001\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306b\u3088\u3063\u3066\u751f\u6d3b\u8005\u306e\u30d6\u30e9\u30f3\u30c9\u306b\u5bfe\u3059\u308b\u300c\u8a8d\u77e5\u5ea6\u300d\u300c\u597d\u610f\u5ea6\u300d\u300c\u8cfc\u8cb7\u610f\u6b32\u300d\u306a\u3069\u306e\u610f\u8b58\u6307\u6a19\u304c\u3069\u308c\u304f\u3089\u3044\u9ad8\u307e\u3063\u305f\u304b\uff08\u30ea\u30d5\u30c8\u3057\u305f\u304b\uff09\u3092\u6e2c\u5b9a\u3059\u308b\u8abf\u67fb\u3067\u3059\u3002 \u30c6\u30ec\u30d3CM\u3084\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u3001OTT\uff08Over The Top\uff0f\u52d5\u753b\u30fb\u97f3\u58f0\u914d\u4fe1\u30b5\u30fc\u30d3\u30b9\uff09\u306a\u3069\u3001\u30e1\u30c7\u30a3\u30a2\u304c\u8907\u96d1\u5316\u3059\u308b\u73fe\u4ee3\u306b\u304a\u3044\u3066\u3001\u300c\u672c\u5f53\u306b\u5e83\u544a\u304c\u52b9\u679c\u3092\u767a\u63ee\u3057\u305f\u304b\u300d\u3092\u6b63\u78ba\u306b\u628a\u63e1\u3059\u308b\u3053\u3068\u306f\u5bb9\u6613\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u300c\u5e83\u544a\u3092\u898b\u305f\u8a18\u61b6\u300d\u3060\u3051\u306b\u983c\u308b\u5f93\u6765\u306e\u8abf\u67fb\u3067\u306f\u3001\u6d88\u8cbb\u8005\u306e\u601d\u3044\u8fbc\u307f\u3084\u8a18\u61b6\u9055\u3044\u3092\u6392\u9664\u3067\u304d\u306a\u3044\u3068\u3044\u3046\u8ab2\u984c\u304c\u3042\u308a\u307e\u3057\u305f\u3002 \u30de\u30af\u30ed\u30df\u30eb\u306e\u300cA\u2026<\/p>\n","protected":false},"featured_media":27119,"parent":0,"template":"","report_cat":[158,75,79,76,54,78,72,83,73,81,77,84,74,82,80,85,86],"mtheme":[213],"class_list":["post-27112","report","type-report","status-publish","has-post-thumbnail","hentry","report_cat-ebook","report_cat-apparel-fashion","report_cat-energy-housing","report_cat-entertainment-service","report_cat-healthcare","report_cat-human-resources-consulting","report_cat-public","report_cat-electrical","report_cat-advertisement","report_cat-telecommunications","report_cat-tourism-transportation","report_cat-distribution-retail","report_cat-academic","report_cat-automobile-manufacturing","report_cat-finance-insurance","report_cat-goods-cosmetics","report_cat-foods-beverage","mtheme-digital-marketing"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.macromill.com\/service\/wp-json\/wp\/v2\/report\/27112","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.macromill.com\/service\/wp-json\/wp\/v2\/report"}],"about":[{"href":"https:\/\/www.macromill.com\/service\/wp-json\/wp\/v2\/types\/report"}],"version-history":[{"count":13,"href":"https:\/\/www.macromill.com\/service\/wp-json\/wp\/v2\/report\/27112\/revisions"}],"predecessor-version":[{"id":27411,"href":"https:\/\/www.macromill.com\/service\/wp-json\/wp\/v2\/report\/27112\/revisions\/27411"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.macromill.com\/service\/wp-json\/wp\/v2\/media\/27119"}],"wp:attachment":[{"href":"https:\/\/www.macromill.com\/service\/wp-json\/wp\/v2\/media?parent=27112"}],"wp:term":[{"taxonomy":"report_cat","embeddable":true,"href":"https:\/\/www.macromill.com\/service\/wp-json\/wp\/v2\/report_cat?post=27112"},{"taxonomy":"mtheme","embeddable":true,"href":"https:\/\/www.macromill.com\/service\/wp-json\/wp\/v2\/mtheme?post=27112"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}