{"id":6400,"date":"2023-05-12T10:18:34","date_gmt":"2023-05-12T01:18:34","guid":{"rendered":"https:\/\/const.www.macromill.com\/service\/?page_id=6400"},"modified":"2025-10-08T15:59:09","modified_gmt":"2025-10-08T06:59:09","slug":"price-sensitivity-meter","status":"publish","type":"page","link":"https:\/\/www.macromill.com\/service\/data-analysis\/price-sensitivity-meter\/","title":{"rendered":"PSM\u5206\u6790"},"content":{"rendered":"<div class=\"post_mod\">\n<div class=\"lo_service_body\">\n<h1 class=\"un_cont_ttl lo_mgnTopM\">PSM\u5206\u6790<\/h1>\n<div class=\"un_introTxt\">\n<p>PSM\u5206\u6790\u3068\u306f\u3001\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u9069\u6b63\u4fa1\u683c\u3092\u5c0e\u304f\u305f\u3081\u306e\u5206\u6790\u624b\u6cd5\u3067\u3059\u3002Price Sensitivity Meter\uff08\u4fa1\u683c\u611f\u5ea6\u30e1\u30fc\u30bf\u30fc\uff09\u306e\u7565\u3002 <\/p>\n<\/p><\/div>\n<div class=\"el_anchorList_type2 hp_mgnTopL el_ulList_noMgn\">\n<ul>\n<li><a href=\"#Index01\">\u30c8\u30fc\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306b\u5247\u3063\u305f\u6700\u9069\u306a\u4fa1\u683c\u3092\u8a2d\u5b9a\u3059\u308b<\/a><\/li>\n<li><a href=\"#Index02\">\u4fa1\u683c\u6226\u7565\u306b\u5fc5\u8981\u3068\u3055\u308c\u308b\u3053\u3068<\/a><\/li>\n<li><a href=\"#Index03\">PSM\u5206\u6790\u306e\u8abf\u67fb\u65b9\u6cd5<\/a><\/li>\n<li><a href=\"#Index04\">PSM\u5206\u6790\u306e\u554f\u984c\u70b9<\/a><\/li>\n<\/ul>\n<p>\t\t\t<label>PSM\u5206\u6790\u3092\u8a73\u3057\u304f\u307f\u308b<\/label><br \/>\n\t\t\t<select onchange=\"top.location.href=value\" class=\"el_anchorList_noZoom\"><option value=\"#Index01\">\u30c8\u30fc\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306b\u5247\u3063\u305f\u6700\u9069\u306a\u4fa1\u683c\u3092\u8a2d\u5b9a\u3059\u308b<\/option><option value=\"#Index02\">\u4fa1\u683c\u6226\u7565\u306b\u5fc5\u8981\u3068\u3055\u308c\u308b\u3053\u3068<\/option><option value=\"#Index03\">PSM\u5206\u6790\u306e\u8abf\u67fb\u65b9\u6cd5<\/option><option value=\"#Index04\">PSM\u5206\u6790\u306e\u554f\u984c\u70b9<\/option><\/select>\n\t\t<\/div>\n<section class=\"el_txt hp_txtGray hp_mgnTopLL\" id=\"Index01\">\n<h2 class=\"el_ttlLv2_type2\">\u30c8\u30fc\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306b\u5247\u3063\u305f\u6700\u9069\u306a\u4fa1\u683c\u3092\u8a2d\u5b9a\u3059\u308b<\/h2>\n<p>\n\t\t\t\tPSM\u5206\u6790\u3067\u306f\u3001\u6d88\u8cbb\u8005\u304c\u6301\u3064\u4fa1\u683c\u3078\u306e\u77e5\u899a\u3092\u3042\u3089\u308f\u30594\u672c\u306e\u7d2f\u7a4d\u66f2\u7dda\u304b\u3089\u300c\u6700\u4f4e\u4fa1\u683c\u300d\u300c\u6700\u9ad8\u4fa1\u683c\u300d\u300c\u59a5\u5f53\u4fa1\u683c\u300d\u300c\u7406\u60f3\u4fa1\u683c\u300d\u306e4\u3064\u306e\u4ea4\u70b9\u3092\u6c42\u3081\u3001\u5546\u54c1\u304c\u5e02\u5834\u3067\u8a31\u5bb9\u3055\u308c\u308b\u4fa1\u683c\u5e2f\u3092\uff08range of acceptable price, RAP\uff09\u3092\u8a08\u6e2c\u3057\u307e\u3059\u3002\u305d\u3057\u3066\u58f2\u4e0a\u984d\u3084\u5229\u76ca\u984d\u306e\u6700\u5927\u5316\u3001\u30d6\u30e9\u30f3\u30c9\u30dd\u30b8\u30b7\u30e7\u30cb\u30f3\u30b0\u306e\u69cb\u7bc9\u306a\u3069\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306b\u5247\u3063\u305f\u6700\u9069\u306a\u4fa1\u683c\u3092\u6c7a\u5b9a\u3059\u308b\u624b\u639b\u304b\u308a\u306b\u3057\u307e\u3059\u3002\n\t\t\t<\/p>\n<h3 class=\"el_ttlLv3 hp_mgnTopM hp_mgnBtmSS\">PSM\u5206\u6790\u306e\u6d3b\u7528\u30b7\u30fc\u30f3<\/h3>\n<div class=\"el_listBlock el_ulList_noMgn hp_mgnBtm0\">\n<ul class=\"el_ulList_discBlue\">\n<li>\u5e02\u5834\u306b\u985e\u4f3c\u54c1\u304c\u306a\u3044\u65b0\u305f\u306a\u5546\u54c1\u306b\u5bfe\u3059\u308b\u6d88\u8cbb\u8005\u306e\u4fa1\u683c\u611f\u5ea6\u3092\u77e5\u308a\u305f\u3044<\/li>\n<li>\u73fe\u884c\u5546\u54c1\u306b\u5bfe\u3059\u308b\u6d88\u8cbb\u8005\u306e\u4fa1\u683c\u3078\u306e\u77e5\u899a\u3092\u77e5\u308a\u305f\u3044<\/li>\n<li>\u73fe\u884c\u5546\u54c1\u306e\u4fa1\u683c\u6c7a\u5b9a\uff08\u30d7\u30e9\u30a4\u30b7\u30f3\u30b0\uff09\u306b\u5229\u7528\u3057\u305f\u3044<\/li>\n<\/ul><\/div>\n<h3 class=\"el_ttlLv3 hp_mgnTopM hp_mgnBtmSS\">PSM\u5206\u6790\u3067\u3067\u304d\u308b\u3053\u3068<\/h3>\n<div class=\"el_listBlock\">\n<ul class=\"el_ulList_discBlue\">\n<li>\u5e02\u5834\u3067\u53d7\u5bb9\u3055\u308c\u308b\u6700\u9069\u4fa1\u683c\u3084\u9ad8\u30b0\u30ec\u30fc\u30c9\u5546\u54c1\u306e\u6700\u9ad8\u4fa1\u683c\u3001\u30d0\u30fc\u30b2\u30f3\u8ca9\u58f2\u3059\u308b\u969b\u306e\u6700\u4f4e\u4fa1\u683c\u306a\u3069\u3092\u6d88\u8cbb\u8005\u306e\u4fa1\u683c\u89b3\u304b\u3089\u7b97\u51fa<\/li>\n<\/ul><\/div>\n<\/section>\n<section class=\"el_txt hp_txtGray hp_mgnTopLL\" id=\"Index02\">\n<h2 class=\"el_ttlLv2_type2\">\u4fa1\u683c\u6226\u7565\u306b\u5fc5\u8981\u3068\u3055\u308c\u308b\u3053\u3068<\/h2>\n<p>\u3053\u3053\u3067\u306f\u3001\u4fa1\u683c\u6226\u7565\u306e\u7b56\u5b9a\u306b\u6709\u7528\u306a\u8abf\u67fb\u6cd5\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002\n\t\t\t<\/p>\n<p class=\"hp_mgnTopSS\">\n\t\t\t\t\u4fa1\u683c\u306f\u5358\u306b\u5546\u54c1\u306e\u4fa1\u5024\u306f\u3069\u306e\u304f\u3089\u3044\u304b\u3001\u3069\u306e\u304f\u3089\u3044\u306e\u58f2\u4e0a\u3092\u3082\u305f\u3089\u3059\u304b\u3001\u5229\u76ca\u306f\u3069\u306e\u304f\u3089\u3044\u304b\u3001\u3068\u3044\u3046\u3082\u306e\u3092\u8868\u3059\u6570\u5b57\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u5e83\u544a\u3084\u5e97\u8217\u306e\u96f0\u56f2\u6c17\u7b49\u3068\u540c\u69d8\u306b\u3001\u4fa1\u683c\u304c\u751f\u6d3b\u8005\u306e\u9593\u306b\u5546\u54c1\u306e\u30a4\u30e1\u30fc\u30b8\u3092\u5275\u51fa\u3057\u3001\u751f\u6d3b\u8005\u306b\u6e80\u8db3\u3092\u4e0e\u3048\u308b\u3068\u3044\u3046\u5f79\u5272\u3092\u6301\u3063\u3066\u3044\u307e\u3059\u3002\n\t\t\t<\/p>\n<p class=\"hp_mgnTopSS\">\n\t\t\t\t\u4f8b\u3048\u3070\u9ad8\u7d1a\u30d6\u30e9\u30f3\u30c9\u306e\u30d0\u30c3\u30b0\u304c3,000\u5186\u3067\u58f2\u3089\u308c\u3066\u3044\u305f\u3068\u3057\u305f\u3089\u3001\u6050\u3089\u304f\u305d\u306e\u30d0\u30c3\u30b0\u306f\u30cb\u30bb\u30e2\u30ce\u3067\u306f\u306a\u3044\u304b\u3068\u7591\u308f\u308c\u3001\u300c\u8cb7\u3044\u305f\u3044\u300d\u3068\u601d\u3046\u4eba\u306f\u975e\u5e38\u306b\u5c11\u306a\u3044\u3068\u601d\u308f\u308c\u307e\u3059\u3002\u3053\u308c\u306f\u201c\u4fa1\u683c\u304c\u5546\u54c1\u306e\u54c1\u8cea\u3092\u8868\u3059\u201d\u3068\u3001\u751f\u6d3b\u8005\u306b\u3068\u3089\u3048\u3089\u308c\u3066\u3044\u308b\u3068\u3044\u3046\u5074\u9762\u3092\u6301\u3063\u3066\u3044\u308b\u304b\u3089\u3067\u3059\u3002\uff08\u4fa1\u683c\u306e\u54c1\u8cea\u30d0\u30ed\u30e1\u30fc\u30bf\u4eee\u8aac\uff3bLevitt, 1954\u4ed6\uff3d\u306b\u3088\u308b\uff09\n\t\t\t<\/p>\n<p class=\"hp_mgnTopSS\">\n\t\t\t\t\u4fa1\u683c\u8a2d\u5b9a\u306e\u554f\u984c\u3067\u306f\u3001\u4fa1\u683c\u3092\u4e0b\u3052\u308c\u3070\u8ca9\u58f2\u91cf\u304c\u5897\u3048\u308b\u3068\u3044\u3046\u5358\u8abf\u306a\u95a2\u4fc2\u3092\u60f3\u5b9a\u3059\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u5546\u54c1\u306e\u30a4\u30e1\u30fc\u30b8\u3084\u30b3\u30f3\u30bb\u30d7\u30c8\u3068\u306e\u30b3\u30f3\u30c6\u30af\u30b9\u30c8\u3082\u8003\u3048\u308b\u3053\u3068\u304c\u8981\u6c42\u3055\u308c\u307e\u3059\u3002\u3053\u306e\u3088\u3046\u306a\u8996\u70b9\u304b\u3089\u3001\u6700\u9069\u306a\u4fa1\u683c\u3092\u6c42\u3081\u3066\u3044\u304f\u305f\u3081\u306b\u5f93\u6765\u4f7f\u308f\u308c\u3066\u3044\u305f\u5206\u6790\u624b\u6cd5\u304cPSM\u5206\u6790\uff08Price Sensitivity Meter\uff09\u3067\u3057\u305f\u3002\n\t\t\t<\/p>\n<\/section>\n<section class=\"el_txt hp_txtGray hp_mgnTopLL\" id=\"Index03\">\n<h2 class=\"el_ttlLv2_type2\">PSM\u5206\u6790\u306e\u8abf\u67fb\u65b9\u6cd5<\/h2>\n<h3 class=\"el_ttlLv3 hp_mgnTopS hp_mgnBtmSS\">\u4e00\u822c\u7684\u306a\u4fa1\u683c\u8abf\u67fb\u6cd5\u306e\u554f\u984c\u70b9<\/h3>\n<p>\n\t\t\t\t\u4e00\u822c\u7684\u306a\u4fa1\u683c\u8abf\u67fb\u306f\u4e0b\u8a18\u306e\u3088\u3046\u306b\u8cea\u554f\u3055\u308c\u3066\u3044\u307e\u3059\u304c\u3001\u3053\u308c\u306b\u306f\u554f\u984c\u304c\u3042\u308a\u307e\u3059\u3002\n\t\t\t<\/p>\n<div class=\"el_colUnitArea hp_mgnTopS\">\n<div class=\"el_colOne\">\n\t\t\t\t\t<img decoding=\"async\" class=\"hp_mgnAuto0\" src=\"\/service\/assets\/lower\/data-analysis\/price-sensitivity-meter\/image_001.png\" alt=\"\u4fa1\u683c\u8abf\u67fb\u306e\u8cea\u554f\u4f8b\">\n\t\t\t\t<\/div>\n<\/p><\/div>\n<p class=\"hp_txtAlnC hp_mgnTopSS\">\u56f31<\/p>\n<p class=\"hp_mgnTopM\">\n\t\t\t\t\u901a\u5e38\u3001\u751f\u6d3b\u8005\u304c\u7269\u3092\u8cb7\u3046\u5834\u5408\u306b\u306f\u3001\u3042\u308b\u7a0b\u5ea6\u67d4\u8edf\u306a\u4e88\u7b97\u306e\u5e45\u304c\u3042\u308b\u3068\u8003\u3048\u3089\u308c\u3066\u3044\u307e\u3059\u304c\u3001\u3053\u306e\u8abf\u67fb\u3067\u306f\u305d\u308c\u304c\u8003\u616e\u3055\u308c\u3066\u3044\u307e\u305b\u3093\u3002\uff08\u30b0\u30fc\u30c6\u30f3\u30d9\u30eb\u30b0\u306e\u4eee\u8aac\uff09\n\t\t\t<\/p>\n<p class=\"hp_mgnTopSS\">\n\t\t\t\t\u3053\u306e\u3088\u3046\u306b\u3001\u76f4\u63a5\u7684\u306a\u805e\u304d\u65b9\u3092\u3059\u308b\u3068\u3001\u8abf\u67fb\u7d50\u679c\u306e\u6570\u5024\u306f\u4f4e\u3081\u306b\u51fa\u308b\u50be\u5411\u304c\u3042\u308a\u307e\u3059\u3002\u300c\u3053\u306e\u5546\u54c1\u306f\u3044\u304f\u3089\u3067\u8cb7\u3044\u307e\u3059\u304b\u3002\u300d\u3068\u8cea\u554f\u3092\u3055\u308c\u308b\u3068\u3001\u56de\u7b54\u8005\u306f\u53d6\u5f15\u306e\u95a2\u4fc2\u3092\u60f3\u5b9a\u3057\u3001\u672c\u5f53\u306f\u3082\u3046\u5c11\u3057\u9ad8\u304f\u3066\u3082\u8cb7\u3046\u306b\u3082\u304b\u304b\u308f\u3089\u305a\u3001\u5b89\u3044\u4fa1\u683c\u3092\u56de\u7b54\u3059\u308b\u3053\u3068\u304c\u60f3\u50cf\u3067\u304d\u3001\u9006\u306b\u5b9f\u969b\u306e\u53d6\u5f15\u3067\u306f\u306a\u3044\u305f\u3081\u3001\u9ad8\u3044\u4fa1\u683c\u3092\u56de\u7b54\u3059\u308b\u3053\u3068\u3082\u8003\u3048\u3089\u308c\u307e\u3059\u3002\u3064\u307e\u308a\u3053\u306e\u8abf\u67fb\u65b9\u6cd5\u3067\u306f\u3001\u59a5\u5f53\u6027\u306e\u3042\u308b\u60c5\u5831\u304c\u5f97\u3089\u308c\u306a\u3044\u5371\u967a\u6027\u304c\u3042\u308a\u307e\u3059\u3002\n\t\t\t<\/p>\n<h3 class=\"el_ttlLv3 hp_mgnTopM hp_mgnBtmSS\">PSM\u5206\u6790\u306b\u3088\u308b\u4fa1\u683c\u8abf\u67fb\u65b9\u6cd5<\/h3>\n<p class=\"hp_mgnTopSS\">\n\t\t\t\tPSM\u5206\u6790\u306f\u3001\u524d\u6bb5\u306e\u3088\u3046\u306b\u76f4\u63a5\u7684\u306b\u8cfc\u5165\u4fa1\u683c\u3092\u8cea\u554f\u3059\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u4fa1\u683c\u30a4\u30e1\u30fc\u30b8\u3001\u4fa1\u683c\u89b3\u306a\u3069\u306e\u53c2\u7167\u4fa1\u683c\uff08\u751f\u6d3b\u8005\u306e\u5fc3\u306e\u4e2d\u306b\u5f62\u6210\u3055\u308c\u308b\u5bfe\u8c61\u5546\u54c1\u306b\u3075\u3055\u308f\u3057\u3044\u4fa1\u683c\uff09\u3092\u6c42\u3081\u308b\u3053\u3068\u304c\u5927\u304d\u306a\u7279\u5fb4\u3067\u3059\u3002\n\t\t\t<\/p>\n<div class=\"el_listBlock  el_ulList_noMgn hp_mgnS\">\n<ul>\n<li>Q1. \u305d\u306e\u5546\u54c1\u300cP\u300d\u306f\u3001\u3044\u304f\u3089\u3050\u3089\u3044\u304b\u3089\u300c\u9ad8\u3044\u300d\u3068\u601d\u3044\u307e\u3059\u304b\u3002<\/li>\n<li>Q2. \u305d\u306e\u5546\u54c1\u300cP\u300d\u306f\u3001\u3044\u304f\u3089\u3050\u3089\u3044\u304b\u3089\u300c\u5b89\u3044\u300d\u3068\u601d\u3044\u307e\u3059\u304b\u3002<\/li>\n<li>Q3. \u305d\u306e\u5546\u54c1\u300cP\u300d\u306f\u3001\u3044\u304f\u3089\u3050\u3089\u3044\u304b\u3089\u300c\u9ad8\u3059\u304e\u3066\u8cb7\u3048\u306a\u3044\u300d\u3068\u601d\u3044\u307e\u3059\u304b\u3002<\/li>\n<li>Q4. \u305d\u306e\u5546\u54c1\u300cP\u300d\u306f\u3001\u3044\u304f\u3089\u3050\u3089\u3044\u304b\u3089\u300c\u5b89\u3059\u304e\u3066\u54c1\u8cea\u304c\u7591\u308f\u3057\u3044\u300d\u3068\u601d\u3044\u307e\u3059\u304b\u3002<\/li>\n<\/ul><\/div>\n<p>\n\t\t\t\t\u3053\u306e\u3088\u3046\u306b\u8cea\u554f\u3057\u305f\u8abf\u67fb\u7d50\u679c\u304b\u3089\u7d2f\u7a4d\u5206\u5e03\u3092\u3068\u308a\u3001\u56f32\u306e\u3088\u3046\u306a4\u672c\u306e\u66f2\u7dda\u306e\u4ea4\u70b9\u3092\u6c42\u3081\u3001\u3053\u308c\u3089\u3092\u57fa\u6e96\u306e\u4fa1\u683c\u3068\u3059\u308b\u3053\u3068\u304cPSM\u5206\u6790\u3067\u3059\u3002\n\t\t\t<\/p>\n<div class=\"el_colUnitArea hp_mgnTopS hp_mgnBtmSS\">\n<div class=\"el_colOne\">\n\t\t\t\t\t<img decoding=\"async\" class=\"hp_mgnAuto0\" src=\"\/service\/assets\/lower\/data-analysis\/price-sensitivity-meter\/image_002.png\" alt=\"PSM\u5206\u6790\u306b\u3088\u308b\u4fa1\u683c\u8abf\u67fb\u306b\u3088\u308aRAP(\u53c2\u7167\u4fa1\u683c)\u3092\u6c42\u3081\u305f\u30b0\u30e9\u30d5\">\n\t\t\t\t<\/div>\n<\/p><\/div>\n<p class=\"hp_txtAlnC hp_mgnTopSS\">\u56f32<\/p>\n<\/section>\n<section class=\"el_txt hp_txtGray hp_mgnTopLL\" id=\"Index04\">\n<h2 class=\"el_ttlLv2_type2\">PSM\u5206\u6790\u306e\u554f\u984c\u70b9<\/h2>\n<p>\n\t\t\t\t\u3057\u304b\u3057\u3001\u30de\u30af\u30ed\u30df\u30eb\u306b\u304a\u3044\u3066PSM\u5206\u6790\u306b\u3088\u308b\u8abf\u67fb\u3092\u91cd\u306d\u3066\u3044\u3063\u305f\u7d50\u679c\u3001\u3044\u304f\u3064\u304b\u306e\u7591\u554f\u70b9\u304c\u51fa\u3066\u304d\u307e\u3057\u305f\u3002\n\t\t\t<\/p>\n<p class=\"hp_mgnTopSS\">\n\t\t\t\t\u7406\u60f3\u4fa1\u683c\u306f\u300c\u5b89\u3059\u304e\u308b\u66f2\u7dda\u300d\u3068\u300c\u9ad8\u3059\u304e\u308b\u66f2\u7dda\u300d\u306e\u4ea4\u70b9\u3067\u6c42\u3081\u3089\u308c\u308b\u3068\u3044\u308f\u308c\u3066\u3044\u307e\u3059\u304c\u3001\u306a\u305c\u3053\u306e\u4ea4\u70b9\u304c\u300c\u7406\u60f3\u4fa1\u683c\u300d\u306a\u306e\u3067\u3057\u3087\u3046\u304b\u3002\u304a\u305d\u3089\u304f\u201c\u8cfc\u8cb7\u306e\u53ef\u80fd\u6027\u306e\u3042\u308b\u4eba\u306e\u6570\u304c\u6700\u3082\u591a\u3044\u4fa1\u683c\u304c\u7406\u60f3\u4fa1\u683c\u3067\u3042\u308b\u201d\u3068\u8003\u3048\u3089\u308c\u3066\u3044\u308b\u304b\u3089\u3060\u3068\u601d\u3044\u307e\u3059\u3002\n\t\t\t<\/p>\n<p class=\"hp_mgnTopSS\">\n\t\t\t\t\u3059\u306a\u308f\u3061\u3001\u9ad8\u3059\u304e\u3066\u8cb7\u3048\u306a\u3044\u3068\u611f\u3058\u308b\u4eba\u306e\u6570\u3068\u3001\u5b89\u3059\u304e\u3066\u602a\u3057\u3044\u3068\u611f\u3058\u308b\u4eba\u306e\u6570\u306e\u5408\u8a08\u304c\u6700\u3082\u5c11\u306a\u3044\u4fa1\u683c\u304c\u3001\u7406\u60f3\u4fa1\u683c\u306b\u306a\u308b\u3068\u8003\u3048\u3089\u308c\u307e\u3059\u3002\u3053\u308c\u3092\u30b0\u30e9\u30d5\u306b\u3059\u308b\u306b\u306f\u300c\u5b89\u3059\u304e\u308b\u66f2\u7dda\u300d\u3068\u300c\u9ad8\u3059\u304e\u308b\u66f2\u7dda\u300d\u3092\u52a0\u3048\u305f\u66f2\u7dda\u3092\u63cf\u304d\u3001\u305d\u306e\u30d4\u30fc\u30af\u3092\u6c42\u3081\u308c\u3070\u7406\u60f3\u4fa1\u683c\u304c\u6c42\u307e\u308b\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002\u56f33\u306e\u3088\u3046\u306b\u3001PSM\u5206\u6790\u3067\u3044\u3046\u3068\u3053\u308d\u306e\u300c\u5b89\u3059\u304e\u308b\u66f2\u7dda\u300d\u3068\u300c\u9ad8\u3059\u304e\u308b\u66f2\u7dda\u300d\u306e\u4ea4\u70b9\uff08\uff1d\u7406\u60f3\u4fa1\u683c\uff09\u3068\u3001\u300c\u5b89\u3059\u304e\u308b\u66f2\u7dda\u300d\u3068\u300c\u9ad8\u3059\u304e\u308b\u66f2\u7dda\u300d\u3092\u52a0\u3048\u305f\u66f2\u7dda\u306e\u30d4\u30fc\u30af\u304c\u660e\u3089\u304b\u306b\u305a\u308c\u3066\u3044\u308b\u3053\u3068\u304c\u308f\u304b\u308a\u307e\u3059\u3002\n\t\t\t<\/p>\n<div class=\"el_colUnitArea hp_mgnTopS hp_mgnBtmSS\">\n<div class=\"el_colOne\">\n\t\t\t\t\t<img decoding=\"async\" class=\"hp_mgnAuto0\" src=\"\/service\/assets\/lower\/data-analysis\/price-sensitivity-meter\/image_003.png\" alt=\"\u300c\u5b89\u3059\u304e\u308b\u66f2\u7dda\u300d\u3068\u300c\u9ad8\u3059\u304e\u308b\u66f2\u7dda\u300d\u3092\u52a0\u3048\u305f\u66f2\u7dda\u306e\u30d4\u30fc\u30af\u3068\u7406\u60f3\u4fa1\u683c\u304c\u660e\u3089\u304b\u306b\u305a\u308c\u3066\u3044\u308b\u3053\u3068\u3092\u793a\u3059\u30b0\u30e9\u30d5\">\n\t\t\t\t<\/div>\n<\/p><\/div>\n<p class=\"hp_txtAlnC hp_mgnTopSS\">\u56f33<\/p>\n<p class=\"hp_mgnTopM\">\n\t\t\t\t\u307e\u305fPSM\u5206\u6790\u306b\u306f\u4ed6\u306b\u3082\u7591\u554f\u70b9\u304c\u3042\u308a\u307e\u3059\u3002PSM\u5206\u6790\u306e\u30a2\u30a6\u30c8\u30d7\u30c3\u30c8\u304b\u3089\u30014\u3064\u306e\u4fa1\u683c\u304c\u4e00\u610f\u7684\u306b\u6c42\u307e\u3063\u3066\u3057\u307e\u3044\u307e\u3059\u304c\u3001\u305d\u306e\u4fa1\u683c\u304c\u5b9f\u73fe\u4e0d\u53ef\u80fd\u306a\u5834\u5408\u306f\u3069\u3046\u3044\u3046\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u6253\u3066\u3070\u3088\u3044\u306e\u3067\u3057\u3087\u3046\u304b\u3002\u307e\u305f\u305d\u306e\u4fa1\u683c\u304b\u3089\u96e2\u308c\u305f\u4fa1\u683c\u8a2d\u5b9a\u3092\u3057\u305f\u3068\u304d\u306b\u8d77\u3053\u308b\u5e02\u5834\u306e\u30a4\u30f3\u30d1\u30af\u30c8\u306f\u3069\u3046\u3067\u3057\u3087\u3046\u304b\u3002\u4fa1\u683c\u611f\u5ea6\u306e\u7d2f\u7a4d\u5206\u5e03\u306f\u901a\u5e38\u306f\u968e\u6bb5\u72b6\u306b\u306a\u308a\u3001\u3055\u3089\u306b\u4ea4\u70b9\u3060\u3051\u306b\u7740\u76ee\u3059\u308b\u3053\u3068\u306b\u3088\u3063\u3066\u3001\u4ea4\u70b9\u307e\u3067\u306e\u30c7\u30fc\u30bf\u306e\u5206\u5e03\u3092\u7121\u8996\u3059\u308b\u3053\u3068\u306b\u306a\u3063\u3066\u3057\u307e\u3046\u3001\u3068\u3044\u3046\u61f8\u5ff5\u3082\u3042\u308a\u307e\u3059\u3002\n\t\t\t<\/p>\n<p class=\"hp_mgnTopSS\">\n\t\t\t\t\u3053\u306e\u3088\u3046\u306aPSM\u5206\u6790\u306e\u7814\u7a76\u7d50\u679c\u304b\u3089\u3001\u4ea4\u70b9\u3092\u6c42\u3081\u308b\u306e\u3067\u306f\u306a\u304f\u65b0\u305f\u306a4\u672c\u306e\u66f2\u7dda\u3078\u3068\u5909\u5f62\u3055\u305b\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u7cbe\u5ea6\u306e\u9ad8\u3044\u8abf\u67fb\u3001\u3088\u308a\u4f7f\u3044\u3084\u3059\u3044\u5206\u6790\u7d50\u679c\u3092\u5f97\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u624b\u6cd5\u304c\u30de\u30af\u30ed\u30df\u30eb\u304c\u72ec\u81ea\u958b\u767a\u3057\u305f\u300ePRICE2\u300f\u3067\u3059\u3002\n\t\t\t<\/p>\n<h3 class=\"el_ttlLv3 hp_mgnTopM hp_mgnBtmSS\">PRICE2\u3067\u306e\u6539\u826f\u70b9<\/h3>\n<div class=\"el_listBlock  el_ulList_noMgn\">\n<ul class=\"el_ulList_discBlue\">\n<li>\u3088\u308a\u73fe\u5b9f\u306e\u6226\u7565\u306b\u5fdc\u7528\u3057\u3084\u3059\u3044\u3088\u3046\u3001\u6700\u9069\u306a\u4fa1\u683c\u3092\u3001\u5e45\u3092\u6301\u3063\u305f\u3082\u306e\u3068\u3057\u3066\u3082\u7b97\u51fa\u53ef\u80fd\u306b\n\t\t\t\t\t<\/li>\n<li>PSM\u5206\u6790\u3067\u306f\u89e3\u91c8\u304c\u4e0d\u5b89\u5b9a\u3067\u3042\u3063\u305f\u968e\u6bb5\u72b6\u66f2\u7dda\u306e\u5834\u5408\u3067\u3082\u5bfe\u5fdc\u304c\u53ef\u80fd\u306b\n\t\t\t\t\t<\/li>\n<li>\u57fa\u6e96\u3068\u306a\u308b4\u3064\u306e\u4fa1\u683c\u306e\u5916\u5074\u3084\u5185\u5074\u304c\u3001\u751f\u6d3b\u8005\u3078\u3069\u306e\u3088\u3046\u306b\u6620\u308b\u306e\u304b\u3092\u89e3\u91c8\u3057\u3084\u3059\u304f\n\t\t\t\t\t<\/li>\n<\/ul><\/div>\n<p><a class=\"hp_txtBlue\" href=\"\/data-analysis\/price2\/\">PRICE2\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u307f\u308b \uff1e\uff1e<\/a><\/p>\n<\/section><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>PSM\u5206\u6790 PSM\u5206\u6790\u3068\u306f\u3001\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u9069\u6b63\u4fa1\u683c\u3092\u5c0e\u304f\u305f\u3081\u306e\u5206\u6790\u624b\u6cd5\u3067\u3059\u3002Price Sensitivity Meter\uff08\u4fa1\u683c\u611f\u5ea6\u30e1\u30fc\u30bf\u30fc\uff09\u306e\u7565\u3002 \u30c8\u30fc\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306b\u5247\u3063\u305f\u6700\u9069\u306a\u4fa1\u683c\u3092\u8a2d\u5b9a\u3059\u308b \u4fa1\u683c\u6226\u7565\u306b\u5fc5\u8981\u3068\u3055\u308c\u308b\u3053\u3068 PSM\u5206\u6790\u306e\u8abf\u67fb\u65b9\u6cd5 PSM\u5206\u6790\u306e\u554f\u984c\u70b9 PSM\u5206\u6790\u3092\u8a73\u3057\u304f\u307f\u308b \u30c8\u30fc\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306b\u5247\u3063\u305f\u6700\u9069\u306a\u4fa1\u683c\u3092\u8a2d\u5b9a\u3059\u308b \u4fa1\u683c\u6226\u7565\u306b\u5fc5\u8981\u3068\u3055\u308c\u308b\u3053\u3068 PSM\u5206\u6790\u306e\u8abf\u67fb\u65b9\u6cd5 PSM\u5206\u6790\u306e\u554f\u984c\u70b9 \u30c8\u30fc\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306b\u5247\u3063\u305f\u6700\u9069\u306a\u4fa1\u683c\u3092\u8a2d\u5b9a\u3059\u308b PSM\u5206\u6790\u3067\u306f\u3001\u6d88\u8cbb\u8005\u304c\u6301\u3064\u4fa1\u683c\u3078\u306e\u77e5\u899a\u3092\u3042\u3089\u308f\u30594\u672c\u306e\u7d2f\u7a4d\u66f2\u7dda\u304b\u3089\u300c\u6700\u4f4e\u4fa1\u683c\u300d\u300c\u6700\u9ad8\u4fa1\u683c\u300d\u300c\u59a5\u5f53\u4fa1\u683c\u300d\u300c\u7406\u60f3\u4fa1\u683c\u300d\u2026<\/p>\n","protected":false},"author":26,"featured_media":0,"parent":11237,"menu_order":4212,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-6400","page","type-page","status-publish","hentry"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.macromill.com\/service\/wp-json\/wp\/v2\/pages\/6400","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.macromill.com\/service\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.macromill.com\/service\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.macromill.com\/service\/wp-json\/wp\/v2\/users\/26"}],"replies":[{"embeddable":true,"href":"https:\/\/www.macromill.com\/service\/wp-json\/wp\/v2\/comments?post=6400"}],"version-history":[{"count":3,"href":"https:\/\/www.macromill.com\/service\/wp-json\/wp\/v2\/pages\/6400\/revisions"}],"predecessor-version":[{"id":6757,"href":"https:\/\/www.macromill.com\/service\/wp-json\/wp\/v2\/pages\/6400\/revisions\/6757"}],"up":[{"embeddable":true,"href":"https:\/\/www.macromill.com\/service\/wp-json\/wp\/v2\/pages\/11237"}],"wp:attachment":[{"href":"https:\/\/www.macromill.com\/service\/wp-json\/wp\/v2\/media?parent=6400"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}