{"id":2665,"date":"2017-03-20T15:32:35","date_gmt":"2017-03-20T06:32:35","guid":{"rendered":"https:\/\/const.www.macromill.com\/service\/?post_type=column&#038;p=2665"},"modified":"2025-12-26T11:41:34","modified_gmt":"2025-12-26T02:41:34","slug":"researcher-004","status":"publish","type":"column","link":"https:\/\/www.macromill.com\/service\/column\/researcher-004\/","title":{"rendered":"\u30a2\u30f3\u30b1\u30fc\u30c8\u3084\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u306a\u3069\u5f93\u6765\u578b\u30b5\u30fc\u30d9\u30a4\u306e\u3053\u308c\u304b\u3089"},"content":{"rendered":"\n<h2 class=\"mdl_am_h2\">1. \u3059\u3079\u3066\u304c\u8a18\u9332\u3055\u308c\u308b\u4e16\u754c\u3078<\/h2>\n\n\n\n<p class=\"mdl_am_p 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class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"\/service\/wp-content\/uploads\/column-researcher-004-image002.webp\" alt=\"\"\/><\/figure>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u3053\u308c\u307e\u3067\u3082\u30de\u30af\u30ed\u30df\u30eb\u306eQPR\u306a\u3069\u306e\u8cfc\u8cb7\u30c7\u30fc\u30bf\u3067\u306f\u8ab0\u304c\u4f55\u3092\u8cb7\u3063\u305f\u306e\u304b\u306f\u8a18\u9332\u3068\u3057\u3066\u4fdd\u5b58\u3055\u308c\u3066\u3044\u305f\u3057\u3001\u5148\u65e5\u30de\u30af\u30ed\u30df\u30eb\u304b\u3089\u30ea\u30ea\u30fc\u30b9\u3057\u305f<a href=\"\/digital-data\/consumer-spending-survey\/\" target=\"_blank\" rel=\"noopener\" 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mdl_am_align_left\">\u60f3\u5b9a\u5916\u306e\u672a\u6765\u3092\u60f3\u5b9a\u3057\u3064\u3064\u3001\u6765\u305f\u308b\u672a\u6765\u306b\u304a\u3044\u3066\u3082\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30ea\u30b5\u30fc\u30c1\u306e\u30ea\u30fc\u30c7\u30a3\u30f3\u30b0\u30ab\u30f3\u30d1\u30cb\u30fc\u3067\u3044\u3089\u308c\u308b\u3088\u3046\u306b\u3001\u4eca\u5f8c\u3082\u771f\u646f\u306b\u304a\u5ba2\u69d8\u3068\u6280\u8853\u306b\u5411\u304d\u5408\u3063\u3066\u884c\u304b\u306a\u304f\u3066\u306f\u306a\u3089\u306a\u3044\u3002<\/p>\n\n\n<div id=\"service\">\r\n    <a href=\"\/service\/digital-data\/consumer-purchase-history-data\/\" rel=\"noopener\" class=\"article_linkbn\">\r\n        <img decoding=\"async\" src=\"\/service\/wp-content\/uploads\/bn_purchasing-data.webp\" alt=\"\u8cfc\u8cb7\u30c7\u30fc\u30bf\">\r\n    <\/a>\r\n<\/div>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"mm-author-section\">\r\n  <h2 class=\"mm-author-section__title\">\u76e3\u4fee<\/h2>\r\n  <div class=\"mm-author-section__content\">\r\n    <div class=\"mm-author-section__logo\">\r\n      <img decoding=\"async\" src=\"https:\/\/www.macromill.com\/service\/wp-content\/uploads\/logo_mm_author.png\" alt=\"Macromill Logo\">\r\n    <\/div>\r\n    <div class=\"mm-author-section__details\">\r\n      <h3 class=\"mm-author-section__name\">Macromill News \u4e8b\u52d9\u5c40<\/h3>\r\n      <p class=\"mm-author-section__supervisor\">\u76e3\u4fee\uff1a\u682a\u5f0f\u4f1a\u793e\u30de\u30af\u30ed\u30df\u30eb \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30e6\u30cb\u30c3\u30c8<\/p>\r\n      <p class=\"mm-author-section__description mm-author-only-pc\">\r\n        20\u4e07\u4eba\u4ee5\u4e0a\u304c\u767b\u9332\u3059\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30e1\u30c7\u30a3\u30a2\u300cMacromill News\u300d\u3092\u8d77\u70b9\u306b\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u77e5\u898b\u3084\u6d88\u8cbb\u8005\u30a4\u30f3\u30b5\u30a4\u30c8\u306b\u95a2\u308f\u308b\u60c5\u5831\u3092\u767a\u4fe1\u3002\r\n      <\/p>\r\n    <\/div>\r\n  <\/div>\r\n  <p class=\"mm-author-section__description mm-author-only-sp\">\r\n    20\u4e07\u4eba\u4ee5\u4e0a\u304c\u767b\u9332\u3059\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30e1\u30c7\u30a3\u30a2\u300cMacromill News\u300d\u3092\u8d77\u70b9\u306b\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u77e5\u898b\u3084\u6d88\u8cbb\u8005\u30a4\u30f3\u30b5\u30a4\u30c8\u306b\u95a2\u308f\u308b\u60c5\u5831\u3092\u767a\u4fe1\u3002\r\n  <\/p>\r\n  <div class=\"mm-author-section__newsletter\">\r\n    <p class=\"mm-author-section__newsletter-prompt\">\u30cb\u30e5\u30fc\u30b9\u30ec\u30bf\u30fc\u767b\u9332\u306f\u3053\u3061\u3089<\/p>\r\n    <div id=\"pardot-form-cta_mlmg03\">\r\n      <script><\/script>\r\n      <noscript>\r\n        <iframe id=\"iframe_cta_mlmg03\" style=\"width:100%; height:1px; display:block; margin: auto auto; border:none;\" class=\"\" src=\"https:\/\/info.macromill.com\/l\/864792\/2025-04-20\/qjl2l4\"><\/iframe>\r\n      <\/noscript>\r\n    <\/div>\r\n  <\/div>\r\n<\/div>\r\n<div id=\"pardot-form-cta_mlmg03\" style=\"display:none;\">\r\n  <script><\/script>\r\n  <noscript>\r\n    <iframe id=\"iframe_cta_mlmg03\" style=\"width:100%; height:1px; display:block; margin: auto auto; border:none;\" class=\"\" src=\"https:\/\/info.macromill.com\/l\/864792\/2025-04-20\/qjl2l4\"><\/iframe>\r\n  <\/noscript>\r\n<\/div>\r\n<script>\r\n(function () {\r\n  var form = 'https:\/\/info.macromill.com\/l\/864792\/2025-04-20\/qjl2l4';\r\n  var params = window.location.search;\r\n  var container = document.getElementById('pardot-form-cta_mlmg03');\r\n  if (!container) return;\r\n  var iframe = document.createElement('iframe');\r\n  iframe.id = 'iframe_cta_mlmg03';\r\n  iframe.src = form + params;\r\n  iframe.width = '100%';\r\n  iframe.setAttribute('type', 'text\/html');\r\n  iframe.setAttribute('frameborder', '0');\r\n  iframe.setAttribute('allowTransparency', 'true');\r\n  iframe.style.border = '0';\r\n  iframe.style.display = 'block';\r\n  iframe.style.margin = 'auto';\r\n  container.insertBefore(iframe, container.firstChild);\r\n  window.addEventListener('message', function (event) {\r\n    var data = event.data;\r\n    if (data && data.slug && data.height) {\r\n      var targetIframe = document.getElementById(data.slug);\r\n      if (targetIframe) {\r\n        targetIframe.style.width = '100%';\r\n        targetIframe.style.height = data.height + 'px';\r\n      }\r\n    }\r\n  });\r\n})();\r\n<\/script>\r\n<style>\r\n#pardot-form-cta_mlmg03 + p {\r\n  display:none;\r\n}\r\n<\/style>\n","protected":false},"excerpt":{"rendered":"<p>1. \u3059\u3079\u3066\u304c\u8a18\u9332\u3055\u308c\u308b\u4e16\u754c\u3078 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