{"id":1825,"date":"2020-08-24T13:37:52","date_gmt":"2020-08-24T04:37:52","guid":{"rendered":"https:\/\/const.www.macromill.com\/service\/?post_type=column&#038;p=1825"},"modified":"2025-12-26T11:53:27","modified_gmt":"2025-12-26T02:53:27","slug":"researcher-021","status":"publish","type":"column","link":"https:\/\/www.macromill.com\/service\/column\/researcher-021\/","title":{"rendered":"\u3010\u7b2c2\u8a71\u3011NPS\u30de\u30a4\u30ca\u30b9\u5024\u3078\u306e\u5bfe\u5fdc\uff5cNPS\u3092\u4f7f\u3044\u3053\u306a\u3059\u65b9\u6cd5"},"content":{"rendered":"\n<p class=\"mdl_am_p mdl_am_align_left\"><a href=\"\/column\/researcher-017\/\" target=\"_blank\" rel=\"noopener\" title=\"\">\u7b2c1\u8a71<\/a>\u3067\u306f\u3001NPS<sup>\u00ae<\/sup>\u3068\u306f\u3069\u3046\u3044\u3063\u305f\u6307\u6a19\u304b\u3001\u305d\u3057\u3066\u3001NPS<sup>\u00ae<\/sup>\u3067\u3088\u304f\u3042\u308b\u8ab2\u984c\u3092\u6574\u7406\u3057\u307e\u3057\u305f\u3002\u7b2c2\u8a71\u3067\u306f\u3001\u305d\u308c\u3089\u8ab2\u984c\u306b\u3064\u3044\u30661\u30641\u3064\u89e3\u8aac\u3057\u3066\u3044\u304d\u305f\u3044\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"mdl_am_h2\">\u8ab2\u984c1\uff0eNPS\u304c\u30de\u30a4\u30ca\u30b9\u306b\u306a\u308a\u3001\u7d50\u679c\u3092\u3069\u3046\u8a55\u4fa1\u3057\u305f\u3089\u826f\u3044\u304b\u308f\u304b\u3089\u306a\u3044<\/h2>\n\n\n\n<h3 class=\"mdl_am_h3\">NPS\u306f\u672c\u5f53\u306b\u30de\u30a4\u30ca\u30b9\u306b\u306a\u308b\u3053\u3068\u304c\u591a\u3044\u306e\u304b\uff1f<\/h3>\n\n\n\n<p class=\"mdl_am_p 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class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"\/service\/wp-content\/uploads\/column-researcher-021-image002.webp\" alt=\"NPS\u00ae\u306e\u30de\u30a4\u30ca\u30b9\u7387\uff5e\u300cNPS<sup&gt;\u00ae<\/sup&gt;\u696d\u754c\u6a2a\u65ad\u81ea\u4e3b\u8abf\u67fb\u300d\u3088\u308a\uff5e\" class=\"wp-image-22699\"\/><\/figure>\n\n\n\n<p class=\"mdl_am_p_s2 mdl_am_align_center\">\u88681\u3000NPS<sup>\u00ae<\/sup>\u306e\u30de\u30a4\u30ca\u30b9\u7387\uff5e\u300cNPS<sup>\u00ae<\/sup>\u696d\u754c\u6a2a\u65ad\u81ea\u4e3b\u8abf\u67fb\u300d\u3088\u308a\uff5e<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"mdl_am_h3\">NPS\u306e\u30de\u30a4\u30ca\u30b9\u5024\u306f\u3069\u3053\u307e\u3067\u304c\u8a31\u5bb9\u7bc4\u56f2\u306a\u306e\u304b\uff1f<\/h3>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u3067\u306f\u3001\u30de\u30a4\u30ca\u30b9\u306b\u306a\u308b\u3053\u3068\u3092\u524d\u63d0\u306bNPS<sup>\u00ae<\/sup>\u3092\u6d3b\u7528\u3059\u308b\u3068\u3057\u3066\u3001\u3069\u306e\u304f\u3089\u3044\u30de\u30a4\u30ca\u30b9\u306b\u306a\u308b\u3068\u554f\u984c\u306a\u306e\u3067\u3057\u3087\u3046\u304b\u3002\u30de\u30a4\u30ca\u30b9\u304c\u4e00\u6841\u306a\u3089\u3070\u554f\u984c\u306a\u3044\u306e\u304b\u3001\u305d\u308c\u3068\u3082\u30de\u30a4\u30ca\u30b930\u304f\u3089\u3044\u307e\u3067\u306f\u6c17\u306b\u3057\u306a\u304f\u3066\u3082\u3088\u3044\u306e\u304b\u3001\u305d\u306e\u5319\u52a0\u6e1b\u3092\u8003\u3048\u308b\u3053\u3068\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"mdl_am_p 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class=\"mdl_am_p mdl_am_align_left\">\u88682\u306f\u3001\u7b2c4\u56de\u8abf\u67fb\u306e\u81ea\u52d5\u8eca\u696d\u754c\u306b\u8a72\u5f53\u3059\u308b12\u306e\u30e1\u30fc\u30ab\u30fc\uff0f\u30d6\u30e9\u30f3\u30c9\u306eNPS<sup>\u00ae<\/sup>\u3068\u305d\u306e\u5e73\u5747\u5024\u3067\u3001\u56fd\u7523\u8eca\u3068\u8f38\u5165\u8eca\u304c\u6df7\u5728\u3059\u308b\u72b6\u614b\u3067\u96c6\u8a08\u3055\u308c\u305f\u3082\u306e\u3067\u3059\u3002\u3053\u306e\u7d50\u679c\u3092\u300c\u56fd\u7523\u8ecaY\u300d\u3092\u8ef8\u306b\u898b\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<br>\u81ea\u52d5\u8eca\u696d\u754c\u5168\u4f53\u3067\u3001\u300c\u56fd\u7523\u8ecaY\u300d\u306fNPS<sup>\u00ae<\/sup>=\u25b24.8\u30672\u4f4d\u306b\u3064\u3051\u3066\u3044\u307e\u3059\u3002NPS<sup>\u00ae<\/sup>\u306e\u5e73\u5747\u5024\u306f\u25b228.8\u306a\u306e\u3067\u30016\u4f4d\u306eC\u793e\u8fba\u308a\u307e\u3067\u304c\u5e73\u5747\u4ee5\u4e0a\u306eNPS<sup>\u00ae<\/sup>\u3092\u7372\u5f97\u3057\u3066\u3044\u307e\u3059\u3002\u300c\u5e73\u5747\u4ee5\u4e0a\u300d\u3092\u57fa\u6e96\u5024\u3068\u3059\u308b\u3079\u304d\u304b\u306e\u8b70\u8ad6\u306f\u3042\u308a\u307e\u3059\u304c\u3001\u4eee\u306b\u300c\u5e73\u5747\u5024\u300d\u3092\u57fa\u6e96\u5024\u3068\u3057\u305f\u5834\u5408\u3001\u300c\u81ea\u52d5\u8eca\u696d\u754c\uff08\u8f38\u5165\u8eca\u542b\u3080\uff09\u300d\u3067\u306eNPS<sup>\u00ae<\/sup>\u306e\u57fa\u6e96\u5024\u306f\u300cNPS<sup>\u00ae<\/sup>=\u25b228.8\u4ee5\u4e0a\u300d\u3068\u306a\u308a\u3001C\u793e\u3001\u3082\u3057\u304f\u306f\u53b3\u5bc6\u306b\u8a00\u3046\u306a\u3089\u3070B\u793e\u4ee5\u4e0a\u304c\u3001\u5e73\u5747\u4ee5\u4e0a\u306eNPS<sup>\u00ae<\/sup>\u3092\u7372\u5f97\u3057\u305f\uff08\uff1d\u57fa\u6e96\u3092\u30af\u30ea\u30a2\u3057\u305f\uff09\u3068\u8a00\u3048\u305d\u3046\u3067\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"\/service\/wp-content\/uploads\/column-researcher-021-image003.webp\" alt=\"\u81ea\u52d5\u8eca\u696d\u754c\u5168\u4f53\u306eNPS\u00ae\u4e00\u89a7\uff5e\u300c\u7b2c4\u56deNPS\u00ae\u696d\u754c\u6a2a\u65ad\u81ea\u4e3b\u8abf\u67fb\u300d\u3088\u308a\uff5e\" class=\"wp-image-22698\"\/><\/figure>\n\n\n\n<p class=\"mdl_am_p_s2 mdl_am_align_center\">\u88682\u3000\u81ea\u52d5\u8eca\u696d\u754c\u5168\u4f53\u306eNPS<sup>\u00ae<\/sup>\u4e00\u89a7\uff5e\u300c\u7b2c4\u56deNPS<sup>\u00ae<\/sup>\u696d\u754c\u6a2a\u65ad\u81ea\u4e3b\u8abf\u67fb\u300d\u3088\u308a\uff5e<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u3067\u306f\u3001\u300c\u81ea\u52d5\u8eca\u696d\u754c\uff08\u8f38\u5165\u8eca\u542b\u3080\uff09\u300d\u306eNPS<sup>\u00ae<\/sup>\u306e\u57fa\u6e96\u5024\u3092\u300c\u25b228.8\u4ee5\u4e0a\u300d\u3068\u8a2d\u5b9a\u3057\u3001KPI\u3068\u3059\u308b\u3053\u3068\u306f\u53ef\u80fd\u306a\u306e\u3067\u3057\u3087\u3046\u304b\u3002\u88683\u306e\u7b2c1\u56de\u8abf\u67fb\u3067\u696d\u754c\u3054\u3068\u306eNPS<sup>\u00ae<\/sup>\u5e73\u5747\u5024\u3092\u898b\u308b\u3068\u3001\u81ea\u52d5\u8eca\u696d\u754c\u306f\u25b226.3\u3067\u3059\u3002\u8abf\u67fb\u5bfe\u8c61\u30d6\u30e9\u30f3\u30c9\u306f\u540c\u3058\u3067\u3059\u304c\u3001\u5e73\u5747\u5024\u304c\u7570\u306a\u3063\u3066\u3044\u307e\u3059\u3002\u5f53\u7136\u3068\u8a00\u3048\u3070\u5f53\u7136\u3067\u3059\u304c\u3001\u8abf\u67fb\u3054\u3068\u306bNPS<sup>\u00ae<\/sup>\u306e\u5e73\u5747\u5024\u306f\u5909\u308f\u3063\u3066\u304d\u307e\u3059\u3002\u300c\u696d\u754c\u5e73\u5747\u4ee5\u4e0a\u3092\u76ee\u6307\u3059\u300d\u3068\u306eKPI\u306f\u6709\u52b9\u3060\u3068\u601d\u308f\u308c\u307e\u3059\u304c\u3001\u7d76\u5bfe\u5024\u3068\u3057\u3066\u300c\u25b2\u3007\u3007\u4ee5\u4e0a\u300d\u3068\u306e\u57fa\u6e96\u5024\u8a2d\u5b9a\u306f\u96e3\u3057\u3044\u3053\u3068\u304c\u63a8\u6e2c\u3055\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"\/service\/wp-content\/uploads\/column-researcher-021-image004.webp\" alt=\"\u696d\u754c\u3054\u3068\u306eNPS\u00ae\u5e73\u5747\u5024\uff5e\u300c\u7b2c1\u56deNPSNPS\u00ae\u696d\u754c\u6a2a\u65ad\u81ea\u4e3b\u8abf\u67fb\u300d\u3088\u308a\uff5e\" class=\"wp-image-22701\"\/><\/figure>\n\n\n\n<p class=\"mdl_am_p_s2 mdl_am_align_center\">\u88683\u3000\u696d\u754c\u3054\u3068\u306eNPS<sup>\u00ae<\/sup>\u5e73\u5747\u5024\uff5e\u300c\u7b2c1\u56deNPS<sup>\u00ae<\/sup>\u696d\u754c\u6a2a\u65ad\u81ea\u4e3b\u8abf\u67fb\u300d\u3088\u308a\uff5e<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u6b21\u306b\u3001\u5148\u307b\u3069\u4f7f\u3063\u305f\u7b2c4\u56de\u8abf\u67fb\u306b\u304a\u3051\u308b\u81ea\u52d5\u8eca\u696d\u754c\u306eNPS<sup>\u00ae<\/sup>\u5e73\u5747\u5024\u306b\u3064\u3044\u3066\u3001\u96c6\u8a08\u3059\u308b\u30d9\u30fc\u30b9\u3092\u5909\u66f4\u3057\u3066\u307f\u307e\u3057\u3087\u3046\u3002\u5148\u307b\u3069\u306f\u3001\u300c\u8f38\u5165\u8eca\u3092\u542b\u3081\u305f\u81ea\u52d5\u8eca\u30d6\u30e9\u30f3\u30c912\u793e\u300d\u3092\u30d9\u30fc\u30b9\u3068\u3057\u3066\u3044\u307e\u3057\u305f\u304c\u3001\u4eca\u5f8c\u306f\u300c\u56fd\u7523\u8eca\uff0b\u56fd\u7523\u8ecaY\u300d\u306e\u8a089\u793e\u306b\u7d5e\u3063\u3066\u3001\u9806\u4f4d\u3068\u5e73\u5747\u5024\u3092\u898b\u3066\u307f\u307e\u3057\u3087\u3046\uff08\u88684\uff09\u3002<br>\u3053\u306e\u6642\u300c\u56fd\u7523\u8ecaY\u300d\u306fNPS<sup>\u00ae<\/sup>=\u25b24.8\u30671\u4f4d\u3067\u3059\u3002NPS<sup>\u00ae<\/sup>\u306e\u5e73\u5747\u5024\u306f\u25b234.6\u3068\u306a\u308a\u3001D\u793e\u3068E\u793e\u306e\u9593\u3042\u305f\u308a\u304c\u5e73\u5747\u3067\u3059\u3002\u5e73\u5747\u5024\u3092\u57fa\u6e96\u306b\u3057\u305f\u5834\u5408\u3001\u300c\u81ea\u52d5\u8eca\u696d\u754c\uff08\u56fd\u7523\u8eca\uff0b\u56fd\u7523\u8ecaY\uff09\u300d\u306e\u57fa\u6e96\u5024\u306f\u3001\u25b234.8\u3067\u3001\u57fa\u6e96\u5024\u3092\u30af\u30ea\u30a2\u3057\u3066\u3044\u308b\u306e\u306fD\u793e\u4ee5\u4e0a\u3068\u306a\u308a\u307e\u3059\u3002\u8f38\u5165\u8eca\u3092\u542b\u3081\u305f\u7d50\u679c\uff08\u88682\uff09\u3067\u306f\u5e73\u5747\u672a\u6e80\u3060\u3063\u305fD\u793e\u304c\u3001\u4eca\u56de\u306f\u5e73\u5747\u4ee5\u4e0a\u306e\u6210\u7e3e\u3092\u53ce\u3081\u3001\u4e2d\u5805\u30d6\u30e9\u30f3\u30c9\u3068\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"\/service\/wp-content\/uploads\/column-researcher-021-image005.webp\" alt=\"\u81ea\u52d5\u8eca\u696d\u754c\uff08\u56fd\u7523\u8eca\uff0b\u56fd\u7523\u8ecaY\uff09\u306eNPS\u00ae\u4e00\u89a7\uff5e\u300cNPS\u00ae\u696d\u754c\u6a2a\u65ad\u81ea\u4e3b\u8abf\u67fb\uff08\u7b2c4\u56de\uff09\u300d\u3088\u308a\uff5e\" class=\"wp-image-22704\"\/><\/figure>\n\n\n\n<p class=\"mdl_am_p_s2 mdl_am_align_center\">\u88684\u3000\u81ea\u52d5\u8eca\u696d\u754c\uff08\u56fd\u7523\u8eca\uff0b\u56fd\u7523\u8ecaY\uff09\u306eNPS<sup>\u00ae<\/sup>\u4e00\u89a7\uff5e\u300cNPS<sup>\u00ae<\/sup>\u696d\u754c\u6a2a\u65ad\u81ea\u4e3b\u8abf\u67fb\uff08\u7b2c4\u56de\uff09\u300d\u3088\u308a\uff5e<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u3055\u3089\u306b\u3001\u3053\u306e\u30c7\u30fc\u30bf\u3092\u300c\u8f38\u5165\u8eca+\u56fd\u7523\u8ecaY\u300d\u306b\u7d5e\u308b\u3068\u3001\u7d50\u679c\u306f\u4ee5\u4e0b\u306e\u69d8\u306b\u306a\u308a\u307e\u3059\uff08\u88685\uff09\u3002<br>\u300c\u56fd\u7523\u8ecaY\u300d\u306fNPS<sup>\u00ae<\/sup>=\u25b24.8\u30672\u4f4d\u306b\u3001NPS<sup>\u00ae<\/sup>\u306e\u5e73\u5747\u5024\u306f\u25b29.7\u3068\u5927\u5e45\u306b\u4e0a\u304c\u308a\u307e\u3057\u305f\u3002\u300c\u81ea\u52d5\u8eca\u696d\u754c\uff08\u8f38\u5165\u8eca\uff0b\u56fd\u7523\u8ecaY\uff09\u300d\u3067\u306f\u3001\u5e73\u5747\u5024\u3092\u57fa\u6e96\u306b\u3059\u308b\u3068NPS<sup>\u00ae<\/sup>=\u25b29.7\u4ee5\u4e0a\u304c\u57fa\u6e96\u3068\u3044\u3046\u975e\u5e38\u306b\u9ad8\u3044\u7d50\u679c\u306b\u306a\u308a\u307e\u3057\u305f\u30024\u30d6\u30e9\u30f3\u30c9\u3057\u304b\u306a\u3044\u3053\u3068\u3082\u3042\u308a\u3001\u57fa\u6e96\u3092\u8d85\u3048\u305f\u306e\u306f\u300c\u8f38\u5165\u8ecaX\u300d\u3068\u300c\u56fd\u7523\u8ecaY\u300d\u3060\u3051\u3067\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"\/service\/wp-content\/uploads\/column-researcher-021-image006.webp\" alt=\"\u81ea\u52d5\u8eca\u696d\u754c\uff08\u8f38\u5165\u8eca\uff0b\u56fd\u7523\u8ecaY\uff09\u306eNPS\u00ae\u4e00\u89a7\uff5e\u300cNPS\u696d\u754c\u6a2a\u65ad\u81ea\u4e3b\u8abf\u67fb\uff08\u7b2c4\u56de\uff09\u300d\u3088\u308a\uff5e\" class=\"wp-image-22703\"\/><\/figure>\n\n\n\n<p class=\"mdl_am_p_s2 mdl_am_align_center\">\u88685\u3000\u81ea\u52d5\u8eca\u696d\u754c\uff08\u8f38\u5165\u8eca\uff0b\u56fd\u7523\u8ecaY\uff09\u306eNPS<sup>\u00ae<\/sup>\u4e00\u89a7\uff5e\u300cNPS\u696d\u754c\u6a2a\u65ad\u81ea\u4e3b\u8abf\u67fb\uff08\u7b2c4\u56de\uff09\u300d\u3088\u308a\uff5e<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u3053\u308c\u3089\u306e\u4f8b\u304b\u3089\u3001NPS<sup>\u00ae<\/sup>\u306e\u5e73\u5747\u5024\u306f\u8abf\u67fb\u3054\u3068\u306b\u5909\u52d5\u3059\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u6bd4\u8f03\u5bfe\u8c61\u3068\u3057\u3066\u8a2d\u5b9a\u3059\u308b\u30d6\u30e9\u30f3\u30c9\u306e\u7bc4\u56f2\u306b\u3088\u3063\u3066\u3082\u5909\u308f\u308b\u3053\u3068\u304c\u308f\u304b\u308a\u307e\u3057\u305f\u3002\u5e02\u5834\u7bc4\u56f2\u3092\u3042\u3044\u307e\u3044\u306b\u3057\u305f\u307e\u307e\u3067\u3001\u5358\u7d14\u306b\u5e73\u5747\u5024\u3092\u5143\u306b\u300cNPS<sup>\u00ae<\/sup>=\u25b2\u3007\u3007\u4ee5\u4e0a\u306a\u3089\u3070OK\u300d\u3068\u3044\u3063\u305f\u57fa\u6e96\u306e\u8a2d\u5b9a\u306f\u73fe\u5b9f\u7684\u3067\u306f\u306a\u3044\u3068\u8a00\u3048\u308b\u3067\u3057\u3087\u3046\u3002\u3067\u306f\u3001\u57fa\u6e96\u5024\u3092\u8a2d\u3051\u308b\u3053\u3068\u304c\u96e3\u3057\u3044\u3068\u306a\u308b\u3068\u3001NPS<sup>\u00ae<\/sup>\u306e\u7d50\u679c\u306e\u89e3\u91c8\u306f\u3001\u3069\u306e\u3088\u3046\u306b\u884c\u3048\u3070\u826f\u3044\u306e\u3067\u3057\u3087\u3046\u304b\u3002<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"mdl_am_h2\">\u8ab2\u984c2\uff0e\u76ee\u6a19\u5024\u304c\u8a2d\u5b9a\u3057\u306b\u304f\u3044<\/h2>\n\n\n\n<h3 class=\"mdl_am_h3\">\u307e\u305a\u3001\u300c\u6226\u3046\u5e02\u5834\u300d\u3092\u6c7a\u3081\u3088\u3046<\/h3>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u306f\u3058\u3081\u306b\u3001\u300c\u6226\u3046\u5e02\u5834\u300d\uff1d\u300c\u30d9\u30f3\u30c1\u30de\u30fc\u30af\u3059\u308b\u4f01\u696d\u7fa4\u300d\u3092\u6c7a\u3081\u308b\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u5148\u307b\u3069\u306e\u300c\u56fd\u7523\u8ecaY\u300d\u306e\u4f8b\u3067\u3082\u5206\u304b\u308b\u3088\u3046\u306b\u3001\u56fd\u7523\u8eca\u3092\u7af6\u5408\u3068\u8a2d\u5b9a\u3057\u3066\u56fd\u7523\u8ecaY\u3092\u8ca9\u58f2\u3057\u3066\u3044\u304f\u5834\u5408\uff08\u6226\u3046\u5e02\u5834\u3092\u300c\u56fd\u7523\u8eca\uff0b\u56fd\u7523\u8ecaY\u300d\u3068\u5b9a\u7fa9\u3057\u305f\u5834\u5408\uff09\u3068\u3001\u8f38\u5165\u8eca\u3092\u7af6\u5408\u3068\u3057\u3066\u8ca9\u58f2\u3057\u3066\u3044\u304f\u5834\u5408\uff08\u6226\u3046\u5e02\u5834\u3092\u300c\u8f38\u5165\u8eca\uff0b\u56fd\u7523\u8ecaY\u300d\u3068\u5b9a\u7fa9\u3057\u305f\u5834\u5408\uff09\u3068\u3067\u306f\u3001\u9806\u4f4d\u3082\u5e73\u5747\u5024\u3082\u5927\u304d\u304f\u5909\u52d5\u3057\u307e\u3059\u3002\u81ea\u793e\u304c\u6226\u3046\u5e02\u5834\u3092\u5b9a\u7fa9\u3057\u305f\u4e0a\u3067\u3001\u57fa\u6e96\u5024\uff08\u2252\u5e73\u5747\u5024\u306a\u3069\uff09\u3092\u8a2d\u5b9a\u3057\u3001\u7af6\u5408\u3068\u306e\u9806\u4f4d\u3092\u6bd4\u8f03\u3059\u308b\u3053\u3068\u304cNPS<sup>\u00ae<\/sup>\u3092\u898b\u3066\u3044\u304f\u57fa\u672c\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u5177\u4f53\u4f8b\u3068\u3057\u3066\u3001\u4eca\u5ea6\u306f\u300c\u8f38\u5165\u8ecaZ\u300d\u3092\u898b\u3066\u307f\u307e\u3057\u3087\u3046\u3002NPS<sup>\u00ae<\/sup>\u30b9\u30b3\u30a2\u306f\u25b210.3\u3067\u3001\u65e5\u672c\u306e\u81ea\u52d5\u8eca\u5e02\u5834\u5168\u4f53\uff08NPS<sup>\u00ae<\/sup>\u5e73\u5747\u5024\u25b228.8\uff09\u3067\u306f12\u30d6\u30e9\u30f3\u30c9\u4e2d3\u4f4d\u3001\u5e73\u5747\u5024\u3082\u5927\u304d\u304f\u4e0a\u56de\u308a\u307e\u3057\u305f\u3002\u3057\u304b\u3057\u3001\u300c\u8f38\u5165\u8eca\uff0b\u56fd\u7523\u8ecaY\u300d\u306e\u5e02\u5834\uff08NPS<sup>\u00ae<\/sup>\u5e73\u5747\u5024\u25b29.7\uff09\u3067\u306f\u30014\u793e\u4e2d3\u4f4d\u3067\u5e73\u5747\u5024\u3092\u4e0b\u56de\u308a\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u300c\u3069\u3061\u3089\u304c\u6b63\u3057\u3044\u300d\u3068\u8a00\u3063\u305f\u554f\u984c\u3067\u306f\u306a\u304f\u3001\u5e02\u5834\u306e\u5b9a\u7fa9\u306b\u3088\u3063\u3066\u7d50\u679c\uff1d\u89e3\u91c8\u304c\u7570\u306a\u3063\u3066\u304f\u308b\u3053\u3068\u3092\u30a4\u30e1\u30fc\u30b8\u3057\u3066\u3082\u3089\u3048\u308c\u3070\u3068\u601d\u3044\u307e\u3059\u3002NPS<sup>\u00ae<\/sup>\u306e\u7d50\u679c\u3092\u8aad\u307f\u89e3\u304f\u305f\u3081\u306b\u306f\u3001\u307e\u305a\u3001\u300c\u6226\u3046\u5e02\u5834\u300d\u3092\u6c7a\u3081\u307e\u3057\u3087\u3046\u3002\u305d\u3053\u304b\u3089\u304c\u30b9\u30bf\u30fc\u30c8\u3067\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"\/service\/wp-content\/uploads\/column-researcher-021-image007.webp\" alt=\"\u8f38\u5165\u8ecaZ\u306eNPS\u00ae\u30b9\u30b3\u30a2\u3068\u5e02\u5834\u5225\u9806\u4f4d\uff5e\u300cNPS\u696d\u754c\u6a2a\u65ad\u81ea\u4e3b\u8abf\u67fb\uff08\u7b2c4\u56de\uff09\u300d\u3088\u308a\uff5e\" class=\"wp-image-22702\"\/><\/figure>\n\n\n\n<p class=\"mdl_am_p_s2 mdl_am_align_center\">\u88686\u3000\u8f38\u5165\u8ecaZ\u306eNPS<sup>\u00ae<\/sup>\u30b9\u30b3\u30a2\u3068\u5e02\u5834\u5225\u9806\u4f4d\uff5e\u300cNPS<sup>\u00ae<\/sup>\u696d\u754c\u6a2a\u65ad\u81ea\u4e3b\u8abf\u67fb\uff08\u7b2c4\u56de\uff09\u300d\u3088\u308a\uff5e<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"mdl_am_h3\">\u305d\u308c\u3067\u3082\u300c\u30de\u30a4\u30ca\u30b9\u300d\u306f\u6b8b\u308b<\/h3>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u300c\u6226\u3046\u5e02\u5834\u300d\uff1d\u300c\u30d9\u30f3\u30c1\u30de\u30fc\u30af\u3059\u308b\u4f01\u696d\u7fa4\u300d\u3092\u6c7a\u3081\u3001\u6bd4\u8f03\u3057\u3066\u3044\u304f\u3053\u3068\u3067\u3001NPS<sup>\u00ae<\/sup>\u306f\u3042\u308b\u7a0b\u5ea6\u4f7f\u3044\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"mdl_am_list\">\n<li>\u300c\u81ea\u793e\u306eNPS<sup>\u00ae<\/sup>\u306f\u3001\u696d\u754c\u5185\u3067\u3007\u4f4d\u300d<\/li>\n\n\n\n<li>\u300cNPS<sup>\u00ae<\/sup>\u696d\u754c\u5e73\u5747\u5024\u307e\u3067\u3042\u30685\u30dd\u30a4\u30f3\u30c8\uff08\u5e73\u5747\u306f\u25b215\u3067\u81ea\u793e\u306f\u25b220\uff09\u300d<\/li>\n\n\n\n<li>\u300c\u30e9\u30a4\u30d0\u30ebA\u793e\u3068\u306eNPS<sup>\u00ae<\/sup>\u306e\u5dee\u306f10\u30dd\u30a4\u30f3\u30c8\uff08A\u793e\u306f\u25b210\u3001\u81ea\u793e\u306f\u25b220\u306e\u7af6\u4e89\uff09\u300d<\/li>\n\n\n\n<li>\u300c\u3060\u304b\u3089\u307e\u305a\u3001NPS<sup>\u00ae<\/sup>\u696d\u754c\u5e73\u5747\u5024\u3092\u76ee\u6a19\u306b\u8a2d\u5b9a\u3059\u308b\uff01\u305d\u3057\u3066\u9054\u6210\u5f8c\u306fA\u793e\u306eNPS\u3092\u4e0a\u56de\u308b\uff01\u300d<\/li>\n<\/ul>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u3068\u8a00\u3063\u305f\u76ee\u6a19\u8a2d\u5b9a\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002\u305f\u3060\u3001\u305d\u308c\u3067\u3082NPS<sup>\u00ae<\/sup>\u306e\u300c\u30de\u30a4\u30ca\u30b9\u300d\u306f\u6d88\u3048\u307e\u305b\u3093\u3002NPS<sup>\u00ae<\/sup>\u306f\u300c\u30de\u30a4\u30ca\u30b9\u3067\u3042\u308b\u3053\u3068\u300d\u3092\u53d7\u3051\u5165\u308c\u305f\u4e0a\u3067\u3001\u7ba1\u7406\u3059\u308b\u65b9\u6cd5\u3092\u8003\u3048\u3066\u884c\u304f\u6307\u6a19\u3060\u3068\u8a00\u3048\u305d\u3046\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u672c\u7a3f\u3067\u306f\u3001<a href=\"\/column\/researcher-017\/\" target=\"_blank\" rel=\"noopener\" title=\"\">\u7b2c1\u8a71<\/a>\u3067\u6319\u3052\u305f3\u3064\u306e\u8ab2\u984c\u306e\u3046\u3061\u30011\u30682\u306b\u3042\u305f\u308b\u3001NPS<sup>\u00ae<\/sup>\u306e\u89e3\u91c8\u306b\u304a\u3051\u308b\u30de\u30a4\u30ca\u30b9\u5024\u306b\u5bfe\u3059\u308b\u8003\u3048\u65b9\u3001\u89e3\u91c8\u306b\u304a\u3051\u308b\u5e02\u5834\u5b9a\u7fa9\u306e\u91cd\u8981\u6027\u3092\u901a\u3057\u305fNPS<sup>\u00ae<\/sup>\u306e\u76ee\u6a19\u8a2d\u5b9a\u65b9\u6cd5\u306b\u3064\u3044\u3066\u8ad6\u3058\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<h4 class=\"mdl_am_h4\">1. NPS\u304c\u30de\u30a4\u30ca\u30b9\u306b\u306a\u308a\u3001\u7d50\u679c\u3092\u3069\u3046\u8a55\u4fa1\u3057\u305f\u3089\u826f\u3044\u304b\u308f\u304b\u3089\u306a\u3044<\/h4>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u81ea\u793e\u4ed6\u793e\u542b\u3081\u3066NPS<sup>\u00ae<\/sup>\u304c\u30de\u30a4\u30ca\u30b9\u306b\u306a\u308b\u3053\u3068\u304c\u591a\u304f\u3001\u89e3\u91c8\u306b\u56f0\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h4 class=\"mdl_am_h4\">2. \u6a19\u5024\u304c\u8a2d\u5b9a\u3057\u306b\u304f\u3044<\/h4>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">NPS<sup>\u00ae<\/sup>\u3092KPI\u3068\u8a2d\u5b9a\u3057\u305f\u5834\u5408\u3001\u3044\u304f\u3064\u4ee5\u4e0a\u3092\u76ee\u6307\u3059\u3079\u304d\u304b\u308f\u304b\u308a\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<h4 class=\"mdl_am_h4\">3. NPS\u3092\u30b3\u30f3\u30c8\u30ed\u30fc\u30eb\u3059\u308b\u8981\u56e0\u304c\u4e0d\u660e<\/h4>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">NPS<sup>\u00ae<\/sup>\u3092\u30b3\u30f3\u30c8\u30ed\u30fc\u30eb\u3059\u308b\u30ad\u30fc\u30c9\u30e9\u30a4\u30d0\u30fc\u304c\u308f\u304b\u3089\u306a\u3044\u305f\u3081\u3001NPS\u5411\u4e0a\u306e\u305f\u3081\u306e\u5177\u4f53\u7684\u306a\u65bd\u7b56\u306e\u7acb\u6848\u306e\u96e3\u6613\u5ea6\u304c\u9ad8\u3044\u3002<\/p>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\">\u6b21\u56de\u306f\u3001<a href=\"\/column\/researcher-022\/\" target=\"_blank\" rel=\"noopener\" title=\"\">\u8ab2\u984c3\u300cNPS\u00ae\u306e\u69cb\u9020\u7406\u89e3\u300d<\/a>\u3092\u4e2d\u5fc3\u306b\u3054\u7d39\u4ecb\u3057\u305f\u3044\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"mdl_am_p_s2 mdl_am_align_left\">\u203b1 <br>\u7b2c3\u56de\u3001\u7b2c4\u56de\u8abf\u67fb\u3067\u306f\u3001NPS<sup>\u00ae<\/sup>\u304c\u4f4e\u304f\u51fa\u3084\u3059\u3044\u91d1\u878d\u306a\u3069\u304c\u5bfe\u8c61\u696d\u754c\u306b\u542b\u307e\u308c\u3066\u3044\u306a\u3044\u305f\u3081\u3001\u73fe\u6642\u70b9\u3067\u306fNPS<sup>\u00ae<\/sup>\u30de\u30a4\u30ca\u30b9\u7387\u304c\u9ad8\u3081\u306b\u51fa\u3066\u3044\u308b\u3002\u300cNPS<sup>\u00ae<\/sup>\u696d\u754c\u6a2a\u65ad\u81ea\u4e3b\u8abf\u67fb\u300d\u306e\u5404\u5bfe\u8c61\u696d\u754c\u306f\u4ee5\u4e0b\u306e\u901a\u308a\u3002<br> \u7b2c1\u56de<br>\u81ea\u52d5\u8eca\u3001\u30ce\u30fc\u30c8PC\u3001\u30d7\u30ea\u30f3\u30bf\u3001\u30c7\u30b8\u30ab\u30e1\u3001\u643a\u5e2f\u30ad\u30e3\u30ea\u30a2\u3001EC\u30b5\u30a4\u30c8\u3001VOD\u3001\u30b2\u30fc\u30e0\u30a2\u30d7\u30ea\u3001\u533b\u7642\u4fdd\u967a\u3001\u81ea\u52d5\u8eca\u4fdd\u967a\u3001\u8a3c\u5238\u4f1a\u793e\u3001\u9280\u884c\u53e3\u5ea7\u3001\u30af\u30ec\u30b8\u30c3\u30c8\u30ab\u30fc\u30c9\u3001\u822a\u7a7a\u4f1a\u793e\u3001\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u30bd\u30d5\u30c8\u3001\u653e\u9001\u5c40\u3001SNS<br>\u7b2c2\u56de<br>\u81ea\u52d5\u8eca\u3001\u30ce\u30fc\u30c8PC\u3001\u8155\u6642\u8a08\u3001\u643a\u5e2f\u7aef\u672b\u3001\u643a\u5e2f\u30ad\u30e3\u30ea\u30a2\u3001EC\u30b5\u30a4\u30c8\u3001VOD\u3001\u30b2\u30fc\u30e0\u30a2\u30d7\u30ea\u3001\u533b\u7642\u4fdd\u967a\u3001\u81ea\u52d5\u8eca\u4fdd\u967a\u3001\u8a3c\u5238\u4f1a\u793e\u3001\u9280\u884c\u53e3\u5ea7\u3001\u30af\u30ec\u30b8\u30c3\u30c8\u30ab\u30fc\u30c9\u3001\u822a\u7a7a\u4f1a\u793e\u3001\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u30bd\u30d5\u30c8\u3001\u30b0\u30eb\u30e1\u30b5\u30a4\u30c8\u3001SNS<br>\u7b2c3\u56de<br>\u81ea\u52d5\u8eca\u3001\u30ce\u30fc\u30c8PC\u3001\u8155\u6642\u8a08\u3001\u643a\u5e2f\u7aef\u672b\u3001\u643a\u5e2f\u30ad\u30e3\u30ea\u30a2\u3001EC\u30b5\u30a4\u30c8\u3001VOD\u3001\u30b2\u30fc\u30e0\u30a2\u30d7\u30ea<br>\u7b2c4\u56de<br>\u81ea\u52d5\u8eca\u3001\u30ce\u30fc\u30c8PC\u3001\u8155\u6642\u8a08\u3001\u643a\u5e2f\u7aef\u672b\u3001\u643a\u5e2f\u30ad\u30e3\u30ea\u30a2\u3001EC\u30b5\u30a4\u30c8\u3001VOD\u3001\u30b2\u30fc\u30e0\u30a2\u30d7\u30ea<\/p>\n\n\n\n<p class=\"mdl_am_p_s2 mdl_am_align_left\">\u203b NPS<sup>\u00ae<\/sup>\u306f\u3001\u30d9\u30a4\u30f3\uff65\u30a2\u30f3\u30c9\uff65\u30ab\u30f3\u30d1\u30cb\u30fc\u3001\u30d5\u30ec\u30c3\u30c9\u30fb\u30e9\u30a4\u30af\u30d8\u30eb\u30c9\u3001NICE Systems, Inc.\u306e\u767b\u9332\u5546\u6a19\u53c8\u306f\u30b5\u30fc\u30d3\u30b9\u30de\u30fc\u30af\u3067\u3059\u3002<\/p>\n\n\n<div id=\"service\">\r\n    <a href=\"\/service\/online-research\/survey\/\" rel=\"noopener\" class=\"article_linkbn\">\r\n        <img decoding=\"async\" src=\"\/service\/wp-content\/uploads\/bn_online-research-survey.webp\" alt=\"\u30a2\u30f3\u30b1\u30fc\u30c8\u8abf\u67fb\">\r\n    <\/a>\r\n<\/div>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"mdl_am_h2\">\u9023\u8f09NPS\u3092\u4f7f\u3044\u3053\u306a\u3059\u65b9\u6cd5<\/h2>\n\n\n\n<p class=\"mdl_am_p mdl_am_align_left\"><a href=\"\/column\/researcher-017\/\" target=\"_blank\" rel=\"noopener\" title=\"\">\u3010\u7b2c1\u8a71\u3011\u73fe\u5834\u3067\u8d77\u304d\u3066\u3044\u308b\u8ab2\u984c<\/a><br>\u3010\u7b2c2\u8a71\u3011NPS\u00ae\u30de\u30a4\u30ca\u30b9\u5024\u3078\u306e\u5bfe\u5fdc<br><a href=\"\/column\/researcher-022\/\" target=\"_blank\" rel=\"noopener\" title=\"\">\u3010\u7b2c3\u8a71\u3011NPS\u00ae\u8abf\u67fb\u304b\u3089\u9867\u5ba2\u69cb\u9020\u3092\u7406\u89e3\u3059\u308b<\/a><\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"mm-author-section\">\r\n  <h2 class=\"mm-author-section__title\">\u76e3\u4fee<\/h2>\r\n  <div class=\"mm-author-section__content\">\r\n    <div class=\"mm-author-section__logo\">\r\n      <img decoding=\"async\" src=\"https:\/\/www.macromill.com\/service\/wp-content\/uploads\/logo_mm_author.png\" alt=\"Macromill Logo\">\r\n    <\/div>\r\n    <div class=\"mm-author-section__details\">\r\n      <h3 class=\"mm-author-section__name\">Macromill News \u4e8b\u52d9\u5c40<\/h3>\r\n      <p class=\"mm-author-section__supervisor\">\u76e3\u4fee\uff1a\u682a\u5f0f\u4f1a\u793e\u30de\u30af\u30ed\u30df\u30eb \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30e6\u30cb\u30c3\u30c8<\/p>\r\n      <p class=\"mm-author-section__description mm-author-only-pc\">\r\n        20\u4e07\u4eba\u4ee5\u4e0a\u304c\u767b\u9332\u3059\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30e1\u30c7\u30a3\u30a2\u300cMacromill News\u300d\u3092\u8d77\u70b9\u306b\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u77e5\u898b\u3084\u6d88\u8cbb\u8005\u30a4\u30f3\u30b5\u30a4\u30c8\u306b\u95a2\u308f\u308b\u60c5\u5831\u3092\u767a\u4fe1\u3002\r\n      <\/p>\r\n    <\/div>\r\n  <\/div>\r\n  <p class=\"mm-author-section__description mm-author-only-sp\">\r\n    20\u4e07\u4eba\u4ee5\u4e0a\u304c\u767b\u9332\u3059\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30e1\u30c7\u30a3\u30a2\u300cMacromill News\u300d\u3092\u8d77\u70b9\u306b\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u77e5\u898b\u3084\u6d88\u8cbb\u8005\u30a4\u30f3\u30b5\u30a4\u30c8\u306b\u95a2\u308f\u308b\u60c5\u5831\u3092\u767a\u4fe1\u3002\r\n  <\/p>\r\n  <div class=\"mm-author-section__newsletter\">\r\n    <p class=\"mm-author-section__newsletter-prompt\">\u30cb\u30e5\u30fc\u30b9\u30ec\u30bf\u30fc\u767b\u9332\u306f\u3053\u3061\u3089<\/p>\r\n    <div id=\"pardot-form-cta_mlmg03\">\r\n      <script><\/script>\r\n      <noscript>\r\n        <iframe id=\"iframe_cta_mlmg03\" style=\"width:100%; height:1px; display:block; margin: auto auto; border:none;\" class=\"\" src=\"https:\/\/info.macromill.com\/l\/864792\/2025-04-20\/qjl2l4\"><\/iframe>\r\n      <\/noscript>\r\n    <\/div>\r\n  <\/div>\r\n<\/div>\r\n<div id=\"pardot-form-cta_mlmg03\" style=\"display:none;\">\r\n  <script><\/script>\r\n  <noscript>\r\n    <iframe id=\"iframe_cta_mlmg03\" style=\"width:100%; height:1px; display:block; margin: auto auto; border:none;\" class=\"\" src=\"https:\/\/info.macromill.com\/l\/864792\/2025-04-20\/qjl2l4\"><\/iframe>\r\n  <\/noscript>\r\n<\/div>\r\n<script>\r\n(function () {\r\n  var form = 'https:\/\/info.macromill.com\/l\/864792\/2025-04-20\/qjl2l4';\r\n  var params = window.location.search;\r\n  var container = document.getElementById('pardot-form-cta_mlmg03');\r\n  if (!container) return;\r\n  var iframe = document.createElement('iframe');\r\n  iframe.id = 'iframe_cta_mlmg03';\r\n  iframe.src = form + params;\r\n  iframe.width = '100%';\r\n  iframe.setAttribute('type', 'text\/html');\r\n  iframe.setAttribute('frameborder', '0');\r\n  iframe.setAttribute('allowTransparency', 'true');\r\n  iframe.style.border = '0';\r\n  iframe.style.display = 'block';\r\n  iframe.style.margin = 'auto';\r\n  container.insertBefore(iframe, container.firstChild);\r\n  window.addEventListener('message', function (event) {\r\n    var data = event.data;\r\n    if (data && data.slug && data.height) {\r\n      var 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